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DFE- Sales and 
Marketing Analyst 
Wynnjones Mbwambo 
Business Administration 
Tanzania
Agenda 
• Background 
• About Interapt 
• My Tasks(sales funnel) 
• EPG Abilities 
• Community Engagement 
• Future Plan 
• Q/A and Bibliography
About Interapt 
Images courtesy of Interapt 
Operation manager for Interapt, Hunter Gulerch, 
demonstrating the new app to Yum’s Head Chef
-Govenor of KY 
-Nucleus 
-University of 
Louisville 
- Advertising 
and marketing 
companies 
Offer consultive high 
tech solutions using 
mobile apps for 
cost and revenue 
streams 
- Cost reduction 
- Increased 
efficiecny 
- Social media 
intergration for 
marketing 
purposes 
- Increased 
revenue streams 
- Improved ROI 
- Constant follow 
ups 
-Testimonial videos 
-Social Media 
-Local 
restaurnats 
-Independent 
radio stations 
-Fortune 500 
companies 
-Consultancy to 
-Fast work process -Customer referral 
marketing firms 
-Affordability 
-Social media 
-Good reputation 
-Time, technical resources, skills, and manpower -Two year contract minimum to guarantee 
our services and sustain cash flow 
- Recognition,testimony and pride.
Engaging Complexity 
Images courtesy of Salesforce.com
INDIVIDUAL PERFORMANCE METRICS 
Week 1 Week 2 Week 3 Week 4 Week 5 Week 6 Week 7 Week 8 Week 9 Week 10 Totals 
Lead generations 
CTO/CIO 45 81 0 45 12 17 0 0 0 0 200 
Lead generations 
0 25 3 15 0 64 0 27 354 52 540 
radio HR Companies 
0 0 17 13 51 0 0 0 0 0 81 
added Emails sent for 
2 2 97 44 78 0 35 13 0 0 271 
prospects Company 
contacts added 
2 61 81 13 20 64 12 0 354 0 607 
on Sales force 
Prospects 2 0 75 33 2 0 3 0 0 7 122 
Reports 1 0 0 0 2 2 1 0 0 3 9 
Meetings 1 0 0 0 6 8 6 3 0 4 28 
Sale 0 0 0 0 1 1 1 1 2 0 6
Individual Performance Metrics for Interapt Sales 
11% 
29% 
4% 
0% 
15% 
33% 
7% 
0% 
1% 
Lead generations CTO/CIO 
Lead generations radio 
HR Companies added 
Emails sent for prospects 
Company contacts added on Sales force 
Prospects 
Reports 
Meetings 
Sales
RECOGNIZING OPPORTUNITY 
Images courtesy of Interapt and Millicom Tigo
Mobilizing Resources 
Video courtesy of Interapt
Govenor Beshear 
signing the 
House Bill 5 and 
232 for Cyber 
Security 
Govenor Beshear with 
the CEO 
of Interapt 
Ankur Gopal
Community Engagement 
Images courtesy of Interapt 
Louisville Urban League 
students at the workshop
Exploring Value and Resources 
Image courtesy of Interapt
Future Plan 
EPG 
Abilities 
Bio 
entrepreneurship 
Business 
Admin. 
skills 
Interapt 
Ethical 
Fiber 
Images courtesy 
of BBC
Questions
Bibliography 
• Africa mobile boom powers innovation (BBC News) 
(http://www.bbc.com/news/business-28061813) 
• Interapthq.com/blog 
• Tigo.co.tz

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Wynn jones DFE presentation 2014

  • 1. DFE- Sales and Marketing Analyst Wynnjones Mbwambo Business Administration Tanzania
  • 2. Agenda • Background • About Interapt • My Tasks(sales funnel) • EPG Abilities • Community Engagement • Future Plan • Q/A and Bibliography
  • 3. About Interapt Images courtesy of Interapt Operation manager for Interapt, Hunter Gulerch, demonstrating the new app to Yum’s Head Chef
  • 4. -Govenor of KY -Nucleus -University of Louisville - Advertising and marketing companies Offer consultive high tech solutions using mobile apps for cost and revenue streams - Cost reduction - Increased efficiecny - Social media intergration for marketing purposes - Increased revenue streams - Improved ROI - Constant follow ups -Testimonial videos -Social Media -Local restaurnats -Independent radio stations -Fortune 500 companies -Consultancy to -Fast work process -Customer referral marketing firms -Affordability -Social media -Good reputation -Time, technical resources, skills, and manpower -Two year contract minimum to guarantee our services and sustain cash flow - Recognition,testimony and pride.
  • 5. Engaging Complexity Images courtesy of Salesforce.com
  • 6. INDIVIDUAL PERFORMANCE METRICS Week 1 Week 2 Week 3 Week 4 Week 5 Week 6 Week 7 Week 8 Week 9 Week 10 Totals Lead generations CTO/CIO 45 81 0 45 12 17 0 0 0 0 200 Lead generations 0 25 3 15 0 64 0 27 354 52 540 radio HR Companies 0 0 17 13 51 0 0 0 0 0 81 added Emails sent for 2 2 97 44 78 0 35 13 0 0 271 prospects Company contacts added 2 61 81 13 20 64 12 0 354 0 607 on Sales force Prospects 2 0 75 33 2 0 3 0 0 7 122 Reports 1 0 0 0 2 2 1 0 0 3 9 Meetings 1 0 0 0 6 8 6 3 0 4 28 Sale 0 0 0 0 1 1 1 1 2 0 6
  • 7. Individual Performance Metrics for Interapt Sales 11% 29% 4% 0% 15% 33% 7% 0% 1% Lead generations CTO/CIO Lead generations radio HR Companies added Emails sent for prospects Company contacts added on Sales force Prospects Reports Meetings Sales
  • 8. RECOGNIZING OPPORTUNITY Images courtesy of Interapt and Millicom Tigo
  • 9. Mobilizing Resources Video courtesy of Interapt
  • 10. Govenor Beshear signing the House Bill 5 and 232 for Cyber Security Govenor Beshear with the CEO of Interapt Ankur Gopal
  • 11. Community Engagement Images courtesy of Interapt Louisville Urban League students at the workshop
  • 12. Exploring Value and Resources Image courtesy of Interapt
  • 13.
  • 14. Future Plan EPG Abilities Bio entrepreneurship Business Admin. skills Interapt Ethical Fiber Images courtesy of BBC
  • 16. Bibliography • Africa mobile boom powers innovation (BBC News) (http://www.bbc.com/news/business-28061813) • Interapthq.com/blog • Tigo.co.tz

Editor's Notes

  1. Introduction Start with story of how I got the Internship from the start up weekend Then Introduce myself
  2. Mobile Apps We insist on developing the best mobile applications for our clients. And while there are many kinds of apps, we believe they should all have these objectives: Be smart. Be useful. Look good. Work well. Analytics Interapt provides the tools necessary to execute and monitor all of your mobile campaigns SMS SMS text messages can reach more mobile devices than mobile ads, and they have much higher open/read rates than emails NotiFlash Notiflash allows you to connect with all of your customers at once through their smartphone or tablet Web Design Interapt can show your company how best to utilize its desktop and mobile websites to sell more of your products and generate more revenue, linking them with iPhone or Android mobile applications. We can provide your team resources that help them independently monitor and track your web presence. Interapt offers a variety of Web Development and Design services, including: Mobile Web Optimization Social Media Integration Custom Web Functionality Web Analytics  
  3. Explain the important parts of what business models shows in red
  4. Explain the Lead generation process Sales Force Signal Yesware
  5. Explain the results
  6. Chart shows my total contribution to the companies’ overall sales metrics
  7. I was about to lock the deal between Tigo and Interapt. Explain the story and why this reaction
  8. Ali Djire will add the video piece for the marketing efforts
  9. We hosted Governor Beshear in our office today to sign House Bill 5 and House Bill 232, Cyber Security for Corporations, into law. Great legislation, especially appropriate considering the work we are doing with Google Glass.
  10. Interapt hosted forty students from Louisville Urban League for an app-building workshop at The Nucleus, where Interapt’s offices are located. During a two-hour session, students had the opportunity to learn and ask questions about technology, build apps, and even try out a pair of Google Glass. After Interapt CEO Ankur Gopal welcomed the kids to the building, Ky Department of Economic Development’s Brad Thomas spoke to the group and emphasized the importance of math, science & technology in today’s workforce, and that what they were learning that day was a step towards more opportunity through education. Kids began the event by breaking into small “teams” to begin the process of building a mobile app, with a little help from mentors on Interapt’s Marketing, Sales, Design, and Operations teams. Led by Hunter Gerlach, Interapt’s Director of Operations, each team brainstormed ideas for an app, discussed how they wanted it to function, designed screens, created a name and slogan, and decided its cost and marketing strategy. At the end of the session, each group presented their app to the room, and answered questions from the audience about the fine details of the app they created.
  11. Job offer
  12. Job offer again and the Importance of LinkedIn BUT NO TO EMPLOYMENT
  13. -Bioentrepreneurship is a relatively new field within the social sciences that combines biomedicine, natural sciences and technology with innovation processes and business administration. The programme focuses on strategic and operative issues in the life science industry, and gives students in-depth knowledge of the processes and strategies needed to lead a successful project or company in this highly knowledge-intensive sector. As a key part of the programme, the students spend two internship periods at companies, public authorities, patent offices, university-based tech transfer units, venture capital firms or other relevant organizations in Sweden or abroad, and conclude their studies with an independent thesis. -Differentiate the different definitions of Ethical fiber from last year to now GOING TO GET MY MBA IS THE FINAL PLAN REFLECT ON MY VIEWS ON SCHOOL AND THE USUAL STORY TO GO TO SCHOOL AND STUDY, STUDY TO BE SUCCESFUL