This presentation will help you identify what is needed to write and self-publish a book. This takes you from the initial idea of your book, all the way through to promotion ideas for your book.

1. The Writing &
Self-Publishing Process

2. www. T heCo mpleteSelfPublis her.co m
This presentation will help you identify what is needed to write
and self-publish a book. This takes you from the initial idea of
your book, all the way through to promotion ideas for your
book.
“

3. Before You Start
Writing
1

4.  Do research and identify a market
for your book (Amazon and Google).
 Determine a unique angle and voice
for your book.
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b

5. Plan Your Book
2

6. It was Benjamin Franklin who said, “If
you fail to plan, you plan to fail.”
 Create a plan for your book,
chapter by chapter.
 Calculate a budget for your book.
 Decide where you’re going to self-
publish.
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b

7. During Writing
3

8.  Create the outline of your book.
 Identify the graphic images you
need: cover & interior (non-fiction).
 Decide where you will source the
images from.
 Write the first draft.
 (Non-fiction) Create your
bibliography (if required).
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b

9. Review &
Permissions
4

10.  Review your first draft and add
additional information (as required).
 Have your consent and release forms
signed (if necessary).
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b

11. After Writing
(First Draft)
5

12.  Have your manuscript edited/proofread.
 (Non-fiction) Create an alphabetical
index (if required).
 Identify the formats you want to
publish (e.g. PDF, hard copy, Kindle,
Smashwords).
 Design and format your book
interior, according to the online publisher’s
requirements.
v
b

13. Groucho Marx
“I find television very educating.
Every time somebody turns on the
set, I go into the other room and
read a book.”
“

14. Promotional
Materials
6

15.  Write your back cover copy, or
outsource this task.
 Have a quality author photo taken.
 Write your author bio.
 Write a Press release (optional).
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b

16. Book Cover
7

17.  Design your book cover (hard copy)
to the requirements of the online
publisher(s), or outsource this task.
 Design your e-cover (for use on
your website), or outsource.
 Create a flat thumbnail cover
image.
v
b

18. Admin
8

19.  Obtain your book’s ISBN’s (for each
book version).
 Obtain your bar codes (if required).
 Obtain your Library of Congress
number (optional).
 Register your copyright (optional).
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b

20. Book Trailer
9

21.  Create a book trailer for YouTube,
and your website (or outsource).
 Research other places to use your
book trailer.
v
b

22. Oscar Wilde
“If one cannot enjoy reading a
book over and over again, there is
no use in reading it at all.”
“

23. Reviews &
Testimonials
10

24.  Identify book reviewers.
 Plan your materials to contact book
reviewers.
 Identify who to contact for
testimonials.
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b

25. Book Launch
10

26.  Determine the launch date for your
book.
 Create a launch plan.
 Contact book reviewers.
 Contact online book tour websites.
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b

27. Although this item is placed here, you
can never start too early to promote
your book.
Promotion

28.  Add a “Coming Soon” page to your
website.
 Change the “Coming Soon” page to
“Now Available” when your book is
launched.
 Update your site/blog with your
new book’s details.
 Update your social media accounts
with details of your new book.
v
b

29.  Upload videos to YouTube.
 Send out a newsletter to your
mailing list announcing your new
book
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b
Never Stop Looking
for Ways to Promote
Your Book

30. Remember, “one book does not a
career make”. Get started on writing
your next book.
All the best!
Rinse & Repeat

31. Thank You!
I hope that this presentation was useful
in providing you with the writing & self-
publishing process for your book.
I would really appreciate it if you share
this with anyone you know.
Your FREE copy of
The Ultimate Self-Publishing Checklist is
available at:
TheCompleteSelfPublisher.com