1. #BBCPhx • #WorkIt • @KellyTirman @YPatsay @Lizz_Porter
WORK ITHow to land virtual flexible JOB(s) for corporations
using your social footprint as a portfolio.
2. #BBCPhx • #WorkIt • @KellyTirman @YPatsay @Lizz_Porter
Common Paths
• Already in a corporate
environment and looking
for something with more
flexibility.
• Looking to re-enter the
workforce or make a
change after an extended
leave but still need/want
flexibility.
4. #BBCPhx • #WorkIt • @KellyTirman @YPatsay @Lizz_Porter
Consider & Develop Skillset
• Get really honest
with yourself about
your skills & talents
• Examine past work
experience that can
translate to social
5. #BBCPhx • #WorkIt • @KellyTirman @YPatsay @Lizz_Porter
Success Stories
Reasons to believe.
They are doing it and so can you!
8. #BBCPhx • #WorkIt • @KellyTirman @YPatsay @Lizz_Porter
LIZZ & YULIYA
@Lizz_Porter @YPatsay
Social Media &
Community
Manager for
@Life360
SocialMedia&Event
MarketingManager
for@FieldtripApp
9. #BBCPhx • #WorkIt • @KellyTirman @YPatsay @Lizz_Porter
KRIS & KELLY
@KrisMulkey @KellyTirman
Director of PR,
Influencer
Marketing, Events
for BevMo!
Social Strategist
for Wells Fargo
Advisor to Spotivate
10. #BBCPhx • #WorkIt • @KellyTirman @YPatsay @Lizz_Porter
Think Corporate-Friendly
• Be mindful of tone
• Your real name as
Twitter handle
• Use corporate speak
• Be aware of job title
you give yourself
11. #BBCPhx • #WorkIt • @KellyTirman @YPatsay @Lizz_Porter
Accounts You Should Have
VISUAL TEXT
EVERYONE
15. #BBCPhx • #WorkIt • @KellyTirman @YPatsay @Lizz_Porter
Keys to Success
• Seek out training
• Get credentials
Google Adwords, USF
IntegratedOnlineStrategies
• Network your butt off
• Find mentors
• Be willing to work
harder than you have
ever worked before
16. #BBCPhx • #WorkIt • @KellyTirman @YPatsay @Lizz_Porter
Day in the Life
What do we
DO all day?
• Social Strategy
• Editorial Planning
• Content Execution
• Base Level Analytics
• Community Interaction
& Response
17. #BBCPhx • #WorkIt • @KellyTirman @YPatsay @Lizz_Porter
The Social Media Toolbox
Enterprise
Social Media
• Hootsuite
• Sprout Social
• Sprinklr
• Spredfast
• Hearsay
• Wildfire
18. #BBCPhx • #WorkIt • @KellyTirman @YPatsay @Lizz_Porter
Takeaways
• Potential Roles
• Do’s and don’ts of
corporate-friendly
social profiles
• How to actually land
the job or gig
• Common tools a
Social Media Manager
can utilize
