The document discusses the power and flexibility of WordPress. It explores unique frontend experiences, customized backend publishing experiences, and themes and plugins. It debunks common myths about WordPress and highlights examples of complex sites built with WordPress, including Twitchy.com, Blondie.net, LifeAndTimes.com, UniversalSports.com, Rhode Island Energy, and eMusic. It also discusses popular theme libraries and plugins like Gravity Forms, WooCommerce, bbPress, and BuddyPress.

1. WordPress
Can
Do
That
WordPress
Can
Do
That

2. About
Me:
Jess
Jurick
• Senior
Web
Strategist
@
10up
LLC,
a
WordPress
development
&
strategy
agency
• Over
4
years
of
experience
developing
interacCve
strategies
for
top
brands,
non-­‐
profits,
and
start-­‐ups
• Dozens
of
clients,
from
universiCes
like
URI
to
WordPress.com
VIP
clients
like
Universal
Sports
and
TechCrunch
• @jessjurick
WordPress
Can
Do
That

3. What
is
this
session
about?
• Exploring
the
power
of
WordPress
by
examining:
– Unique
frontend
experiences
– Customized
backend
publishing
experiences
– Themes
&
plug-­‐ins
• Inspiring
you
to
expect
more!
WordPress
Can
Do
That

4. Common
Myths
About
WordPress
• Design
limitaCons
• Technical
limitaCons
• Inability
to
scale
• Security
issues
WordPress
Can
Do
That

5. The
Debunkers
• WordPress
sites
don’t
have
to
look
the
same
• Custom
post
types
and
robust
APIs
allow
skilled
devs
to
extend
WordPress
to
do
amazing
things
• WordPress.com
hosts
35
million
+
sites
• No
major
security
issues
in
a
few
years
• Powers
nearly
15%
of
the
world’s
top
sites,
and
22%
of
acCve
new
sites
in
the
US
WordPress
Can
Do
That

6. Twenty
Eleven
• Simple,
blog
focused
theme
• Powerful
customizaCon
opCons
WordPress
Can
Do
That

7. Twenty
Eleven
WordPress
Can
Do
That

8. Twenty
Twelve
• Website
focused
with
blog
undertones
• Strong
typography,
clean
layout
• Even
more
customizaCon
opCons!
WordPress
Can
Do
That

9. Twitchy.com
• Twi[er
curaCon
site
with
unique
social
integraCon
• oEmbed
to
allow
for
easy
embedding
of
tweets
• Unique
design
with
disCnct
featured
content
areas
WordPress
Can
Do
That

10. Blondie.net
• Mainstream
music
group
• Unique
design/UX
employing
scroll
vs.
typical
menu
structure
• Not
just
a
blog,
but
a
complete
digital
hub
WordPress
Can
Do
That

11. LifeAndTimes.com
• JayZ’s
new
lifestyle
magazine
• Highly
visual
navigaCon
model,
emphasis
on
mulCmedia
content
• Not
just
a
blog,
but
a
digital
magazine
WordPress
Can
Do
That

12. UniversalSports.com
• Major
TV
network
• UClizing
custom
post
types
to
manage
page
skins,
schedules,
and
video
content
• 140,000
+
live
streams
during
the
Boston
Marathon
WordPress
Can
Do
That

13. UniversalSports.com
WordPress
Can
Do
That

14. UniversalSports.com
WordPress
Can
Do
That

15. UniversalSports.com
WordPress
Can
Do
That

16. UniversalSports.com
WordPress
Can
Do
That

17. UniversalSports.com
WordPress
Can
Do
That

18. Rhode
Island
Energy
• Online
hub
for
energy
usage
data
from
across
RI
• Liberal
use
of
page
templates
for
ulCmate
flexibility
• Easy
embed
support
for
Flash-­‐
based
maps
and
on-­‐the-­‐fly
graphing
wizard
WordPress
Can
Do
That

19. Rhode
Island
Energy
WordPress
Can
Do
That

20. eMusic
• Music
subscripCon
service
• 6
million
visits
per
month
• 400,000
subscribers
• Lots
of
custom
publishing
interfaces
• h[p://wordpress.tv/
2011/09/08/sco[-­‐
taylor-­‐wordpress-­‐in-­‐
the-­‐enterprise-­‐at-­‐
emusic/
WordPress
Can
Do
That

21. ArgoMT
• Online
translaCon
service
• Use
of
custom
post
types
to
make
content
management
a
breeze
• IntegraCon
with
Argo’s
online
applicaCon
WordPress
Can
Do
That

22. ArgoMT
WordPress
Can
Do
That

23. BroadbandMap.gov
• Allows
users
to
view
broadband
availability
across
every
neighborhood
in
the
United
States
• Supports
25
million
data
records
WordPress
Can
Do
That

24. Theme
Libraries
• Lots
of
off
the
shelf
theme
opCons
for
specific
niches
• Ones
to
check
out:
WooThemes,
StudioPress,
and
ThemeForest
WordPress
Can
Do
That

25. Plug-­‐ins
• Yep,
there’s
probably
a
plug-­‐in
for
that
• Pro
Tips:
– Be
selecCve
– Keep
your
plug-­‐ins
up
to
date
– Avoid
plug-­‐ins
that
replicate
core
funcConality
WordPress
Can
Do
That

26. Gravity
Forms
WordPress
Can
Do
That

27. WooCommerce
WordPress
Can
Do
That

28. bbPress
WordPress
Can
Do
That

29. BuddyPress
• Add
a
social
network
to
your
WordPress
implementaCon
• Features
include:
– AcCvity
streams
– User
groups
– Extended
profiles
– Private
messaging
WordPress
Can
Do
That

30. Want
more
inspiraPon?
• WordPress.com
VIP
News:
h[p://vip.wordpress.com/blog/
• WordPress
Showcase:
h[p://wordpress.org/showcase/
• BuddyPress
Showcase:
h[p://buddypress.org/showcase/
• Code
Poet:
h[p://build.codepoet.com/
WordPress
Can
Do
That

31. WordPress
Can
Do
That
by
Jess
Jurick
@jessjurick
Slides
will
be
available
at
10up.com!
WordPress
Can
Do
That