William Palmer Eyewear
•
0 likes•695 views
The document discusses William Palmer, a vertically integrated eyewear brand for the Indonesian market. It aims to dramatically cut costs and prices by selling affordable, high-quality eyewear and prescription lenses online. It also values nature and eco-friendly materials. The brand partners with Top Optical retail stores in Indonesia and will soon launch an e-commerce site, offering free eye exams and various lens types to help provide vision correction at affordable prices.
Report
Share
Report
Share
Recommended
consumer reports relating to quality and price
The document summarizes surveys of retailer perspectives on four brands:
1) Pepsodent toothpaste received positive feedback from customers and retailers. It is affordable and customers like its clean feeling and intense flavor.
2) Godrej hair dye is popular due to advertising but customers report it does not last as long as advertised and causes irritation.
3) Vivo mobile phones have popular features but copy Apple and have problems with performance, heating, and battery life. Customers also report low speaker clarity and difficult android upgrades.
4) Horlicks energy drinks are gaining sales among adults rather than children. However, customers report high sugar content that causes dehydration.
AMI's key to Success - Innovative Technology Solutions
AMI is a technology company with over 27 years of experience developing solutions. It has provided enterprise storage solutions and has over 300 patents. AMI's AMIBIOS powers over half a billion systems worldwide. AMI's strength is delivering innovative technological solutions to meet customer requirements globally. The brand vision is to position AMI's unique products in a way that resonates more strongly than competitors and increases trust in its intangible values like quality and performance. AMI is committed to connecting with customers emotionally to gain their loyalty. Its core competencies include storage solutions and services to improve operations and management. AMI continues to impact the computing industry through the solutions delivered across various products.
4 ps ice cream(3505)
The document discusses applying the 4Ps marketing framework to the ice cream brand Igloo Cone. It describes Igloo Cone's product line of three flavors. The prices of each flavor are listed as 100 Tk, which the document suggests is too high for the local market. Little information is provided about Igloo Cone's promotion and place/distribution strategies. Overall advice includes lowering prices, improving promotion, and ensuring product availability in the right locations.
Runnit
This document describes Runnit, a fitness app that rewards users for running with rewards from brands. It addresses key problems like motivation barriers to fitness. The app uses GPS to track runs and rewards are unlocked electronically once challenges are completed. Runnit's business model involves charging brands a fee per reward claimed. It sees opportunities in the growing mobile health market and competitive advantages in offering low costs to brands and high value rewards for users.
Good360slide (final)
Creating brand awareness among the millennial generation while ensuring that company philosophy is upheld and costs are minimized and simplified. Goals included advocating active participation among young leaders and increasing awareness of corporate social responsibility.
How To Launch A Company Website A Presentation By L Taylor
The document outlines plans for Company X to launch a new website in December 2011 following a merger. The objectives are to establish the company as a market leader and build its brand through technical innovation, integrated systems, and a coordinated digital marketing campaign. The marketing coordinator developed an internet marketing plan addressing issues like phasing out the old site, segmentation and positioning, timing, resources, technical details, search engine optimization, legal requirements, and measuring performance. Details are provided on the technical launch day preparations and celebrations, as well as how web analytics will be used to measure and control the website performance on an ongoing basis.
Event management company profile armaans event presentation
"armaans event and entertainment" is complete solution of event and entertainment, providing world class services for events, armaans event is one of the top ten event management company located in new delhi and mumbai, managed more than 500 events in all the city of india, www.armaans.com is one of the most popular website as per ranking of google.com as per viewership in india. providing event services in all india and abroad, deals in corporate event, dealers meet, wedding planning, celebrity artist management, reality show singers and dancers, bollywood film actors, Tv serial artist, foreign artist, dance troupe, anchor, item performers, stage shows, brand promotion etc
event management company armaans event indias one of the top ten leading event company for more detail visit us www.armaans.com, call us 09312743286, 09871863958
Event management
The document provides guidelines for organizing and running events, covering topics such as planning, timeframes, managing sponsors and guests, room layout, etiquette, and post-event management. It recommends starting event planning 24 months in advance for large conferences, including booking venues and guests, and 8 weeks in advance for smaller dinners. Guidelines are provided for creating flyers, selecting sponsors and venues, inviting guests, preparing rooms, introducing speakers, and table etiquette. Forms and checklists are also suggested for effective event preparation and management.
Recommended
consumer reports relating to quality and price
The document summarizes surveys of retailer perspectives on four brands:
1) Pepsodent toothpaste received positive feedback from customers and retailers. It is affordable and customers like its clean feeling and intense flavor.
2) Godrej hair dye is popular due to advertising but customers report it does not last as long as advertised and causes irritation.
3) Vivo mobile phones have popular features but copy Apple and have problems with performance, heating, and battery life. Customers also report low speaker clarity and difficult android upgrades.
4) Horlicks energy drinks are gaining sales among adults rather than children. However, customers report high sugar content that causes dehydration.
AMI's key to Success - Innovative Technology Solutions
AMI is a technology company with over 27 years of experience developing solutions. It has provided enterprise storage solutions and has over 300 patents. AMI's AMIBIOS powers over half a billion systems worldwide. AMI's strength is delivering innovative technological solutions to meet customer requirements globally. The brand vision is to position AMI's unique products in a way that resonates more strongly than competitors and increases trust in its intangible values like quality and performance. AMI is committed to connecting with customers emotionally to gain their loyalty. Its core competencies include storage solutions and services to improve operations and management. AMI continues to impact the computing industry through the solutions delivered across various products.
4 ps ice cream(3505)
The document discusses applying the 4Ps marketing framework to the ice cream brand Igloo Cone. It describes Igloo Cone's product line of three flavors. The prices of each flavor are listed as 100 Tk, which the document suggests is too high for the local market. Little information is provided about Igloo Cone's promotion and place/distribution strategies. Overall advice includes lowering prices, improving promotion, and ensuring product availability in the right locations.
Runnit
This document describes Runnit, a fitness app that rewards users for running with rewards from brands. It addresses key problems like motivation barriers to fitness. The app uses GPS to track runs and rewards are unlocked electronically once challenges are completed. Runnit's business model involves charging brands a fee per reward claimed. It sees opportunities in the growing mobile health market and competitive advantages in offering low costs to brands and high value rewards for users.
Good360slide (final)
Creating brand awareness among the millennial generation while ensuring that company philosophy is upheld and costs are minimized and simplified. Goals included advocating active participation among young leaders and increasing awareness of corporate social responsibility.
How To Launch A Company Website A Presentation By L Taylor
The document outlines plans for Company X to launch a new website in December 2011 following a merger. The objectives are to establish the company as a market leader and build its brand through technical innovation, integrated systems, and a coordinated digital marketing campaign. The marketing coordinator developed an internet marketing plan addressing issues like phasing out the old site, segmentation and positioning, timing, resources, technical details, search engine optimization, legal requirements, and measuring performance. Details are provided on the technical launch day preparations and celebrations, as well as how web analytics will be used to measure and control the website performance on an ongoing basis.
Event management company profile armaans event presentation
"armaans event and entertainment" is complete solution of event and entertainment, providing world class services for events, armaans event is one of the top ten event management company located in new delhi and mumbai, managed more than 500 events in all the city of india, www.armaans.com is one of the most popular website as per ranking of google.com as per viewership in india. providing event services in all india and abroad, deals in corporate event, dealers meet, wedding planning, celebrity artist management, reality show singers and dancers, bollywood film actors, Tv serial artist, foreign artist, dance troupe, anchor, item performers, stage shows, brand promotion etc
event management company armaans event indias one of the top ten leading event company for more detail visit us www.armaans.com, call us 09312743286, 09871863958
Event management
The document provides guidelines for organizing and running events, covering topics such as planning, timeframes, managing sponsors and guests, room layout, etiquette, and post-event management. It recommends starting event planning 24 months in advance for large conferences, including booking venues and guests, and 8 weeks in advance for smaller dinners. Guidelines are provided for creating flyers, selecting sponsors and venues, inviting guests, preparing rooms, introducing speakers, and table etiquette. Forms and checklists are also suggested for effective event preparation and management.
Fastrack Marketing Presentation
This marketing presentation summarizes information about the watch brand Fastrack. It is a sub-brand of Titan established in 1998 targeting youth. Fastrack has a large market share and competes with brands like Timex and Casio. The presentation covers Fastrack's product range, SWOT analysis, competitive landscape, differentiation strategies, and future plans to expand internationally and grow revenue three-fold in the next 5 years.
McKinsey Quarterly 50th Anniversary Highlights
The document appears to be a listing of page numbers from a McKinsey & Company report numbered from 1 to 50, with the last modified date and time included. It provides page-by-page information about a McKinsey report without any other context or details.
From touchpoints to journeys: Seeing the world as customers do
This document outlines the top 10 complaints from airport customers according to a survey on customer satisfaction. The number one complaint is having to wait with nothing to do. The other complaints include not knowing how long events will take, lack of seating after security, difficulty finding ground transportation, dirty bathrooms, unfriendly security personnel, an almost impossible layout to navigate, jammed check-in processes, lengthy security screenings, and a confusing security checkpoint layout. The document concludes that providing customers a distinctive experience requires understanding their true needs and can drive significant innovation.
Event Management
The document discusses various aspects of event management including types of events, the role of an event manager, event planning process, budgeting, venue selection, supplier and speaker checklists, risk management, marketing strategy, and event evaluation. It provides information on corporate events, conferences, trade shows, product launches, and private events. It outlines the main responsibilities of an event manager including project management, client services, budgeting, logistics, and production.
How Wealthsimple raised $2M in 2 weeks
How Wealthsimple raised a $2M seed round in 2 weeks. Presentation from the Mobile Learning Lab hosted by Ward Technology Solutions.
AdPushup Fundraising Deck - First Pitch
This document discusses AdPushup, a solution that helps web publishers optimize ad revenue. It uses A/B testing of different ad placements, sizes, and types to improve click-through rates and revenue per thousand impressions. Since display advertising is growing significantly, AdPushup's approach can help publishers maximize profits from their ad spaces. A case study showed it increasing one publisher's revenue per thousand impressions from $3.82 to $12.10. AdPushup plans to monetize further as it adds more publisher clients and inventory.
The deck we used to raise $270k for our startup Castle
Castle (entercastle.com) is a Detroit-based real estate startup that lets rental owners put their properties on autopilot. In April 2015, we closed a $270,000 angel round using this deck.
Questions? Comments? I'd love to hear from you. Email me at max@entercastle.com.
AppVirality.com - Investor Pitch Deck
AppVirality - Plug & Play growth hacking toolkit for Mobile apps.
We help app developers implement Uber/Lyft like in-app referrals under 30 minutes. No coding required.
Checkout - http://appvirality.com
The 10 most interesting slides that helped our SaaS company raise 9 million
Have you ever wondered what goes into a pitch deck? Or what slides matter? Here are the 10 slides that seemed to resonate most with VCs we met with our our journey to raising our latest $9 million in funding. Be sure to check the notes for explanations of each slide.
Swipes pitch deck for Beta Pitch 2013 Finals in Berlin
This was our pitch deck for Beta Pitch 2013 Finals in Berlin. http://swipesapp.com
Event planning powerpoint
Behind the tents and the beer. A list of factors that will be considered behind a festival regardless of size.
500’s Demo Day Batch 16 >> Podozi
Contact: http://500demoday.co
Want MOAR? Subscribe for our newsletter & event updates: http://bit.ly/1IVVcP4
Product Development
Eye-C is a non-profit that manufactures and distributes prescription eyeglasses using 100% recycled materials. For every pair sold, Eye-C donates a pair to someone in need. Eye-C glasses come in various styles and colors, and some models include a built-in camera. The glasses are durable and affordable. Eye-C aims to provide fashionable glasses while helping people worldwide gain access to vision care.
Umbrella Branding
Umbrella branding involves marketing multiple related products under a single brand name to leverage the equity and reputation of the core brand. Amul and Nivea are examples of successful umbrella brands - Amul markets various dairy products under its core brand while Nivea markets cosmetic products across over 150 countries. The benefits of umbrella branding include lower marketing costs, easier launch of new products, and a common brand identity that helps customers recognize related products. However, unique identities of individual products may suffer and the brand faces risks if any single product fails. Customers ultimately care most that products meet their specific needs rather than just sharing a parent brand.
marketing plan of shampoo
The marketing plan is for Allenora shampoo produced by Zapotol corp. The shampoo will be distributed in Pakistan and targets both men and women but mainly women. It will be available in 100ml, 200ml, and 400ml bottles as well as sachet packets. The plan is to become a strong shampoo brand within 5 years. The shampoo has 7 benefits including anti-damage, anti-dandruff, and conditioning. It will compete with popular brands like Head & Shoulders, Clear, Sunsilk, and Dove. Market research will be conducted to understand customer preferences and feedback on packaging, quality, and performance. The shampoo will be positioned as a
The Store Newsletter
Contribute to our knowledge and understanding of in-store shopper behaviour and Highlight the importance the store environment has on the shopper
olpers_milk_presentation1_pptx.pptx
Engro Foods launched Olper's milk in Pakistan in 2006. Olper's uses ultra-heat treated milk and tetra pack packaging to provide a shelf-stable milk with a 3 month shelf life. It focuses on quality and uses innovative red packaging to stand out from competitors. Olper's targets health-conscious, career-oriented consumers and has a strong distribution network across Pakistan. While competition and perceptions pose threats, opportunities exist to partner with farmers and increase processed milk consumption in Pakistan.
why choose umbrella for wider marketing of products.
Umbrella branding involves marketing multiple related products under a single brand name. It allows companies to build strong brand equity and recognition for a master brand. Amul and Nivea are examples of successful umbrella brands - Amul markets various dairy products under its parent brand while Nivea has a vast portfolio of cosmetic products. The key benefits of umbrella branding include leveraging the existing brand image to introduce new products more easily and at lower cost. However, it also carries the risk that issues with one product could negatively impact perceptions of the overall brand.
7 ways of maintaing a centurion brand by milan and asim dalal
The document discusses 7 ways to maintain a centurion brand as shared by Milan and Asim Dalal from Bombay Store, a 108-year-old Indian brand. The 7 ways are: 1) Keep up with trends, 2) Continuously innovate, 3) Mix old with new, 4) Find reasons to bring customers back, 5) Go to customers, 6) Stay true to values, and 7) Give back. Bombay Store is recognized for blending contemporary and traditional Indian art forms and techniques in lifestyle products. Milan and Asim Dalal provide leadership to the brand as Chairman and Managing Director respectively.
Product:- Design, Objectives, Importance, Product Life Cycle.
This document discusses product design, its importance, characteristics, and lifecycle. It begins by asking where one would start when designing a product and whether the design process begins from the inside-out or outside-in. It notes that users experience products from the outside-in through the interface and physical form. The document emphasizes that both form and function must be considered in design. It then lists essential requirements for product design like function, reliability, aesthetics, and durability. Factors affecting design like customer requirements, production facilities, and cost are also discussed. Finally, the document outlines the stages of a product's lifecycle from introduction to growth, maturity, and decline.
Gini and jony
Gini and Jony is a leading kidswear brand in India that was established in 1980. [1] The brand is known for its high quality, latest fashion trends, and comfortable fits. [2] Over the decades, Gini and Jony has established itself as the dominant player in the kidswear market through strong branding strategies such as expanding into new product categories like footwear and eyewear. [3] However, to maintain its leadership position, the brand will need to increase awareness of its extensions and improve certain aspects of its stores, merchandise, and services.
Adorn Jewelry- Brand Management Project.
This document provides an overview of the jewelry brand "Adorn". Key points:
- Adorn is an online store selling affordable fashion jewelry to customers in tier 1 and 2 Indian cities.
- Their target customer is urban women aged 16-29 who are fashion-conscious and social media savvy.
- Products include bracelets, anklets, rings, earrings and pendants priced between INR 300-10,000.
- The brand focuses on quality, customization options, and aims to launch 20 new styles per week to keep up with trends.
More Related Content
Viewers also liked
Fastrack Marketing Presentation
This marketing presentation summarizes information about the watch brand Fastrack. It is a sub-brand of Titan established in 1998 targeting youth. Fastrack has a large market share and competes with brands like Timex and Casio. The presentation covers Fastrack's product range, SWOT analysis, competitive landscape, differentiation strategies, and future plans to expand internationally and grow revenue three-fold in the next 5 years.
McKinsey Quarterly 50th Anniversary Highlights
The document appears to be a listing of page numbers from a McKinsey & Company report numbered from 1 to 50, with the last modified date and time included. It provides page-by-page information about a McKinsey report without any other context or details.
From touchpoints to journeys: Seeing the world as customers do
This document outlines the top 10 complaints from airport customers according to a survey on customer satisfaction. The number one complaint is having to wait with nothing to do. The other complaints include not knowing how long events will take, lack of seating after security, difficulty finding ground transportation, dirty bathrooms, unfriendly security personnel, an almost impossible layout to navigate, jammed check-in processes, lengthy security screenings, and a confusing security checkpoint layout. The document concludes that providing customers a distinctive experience requires understanding their true needs and can drive significant innovation.
Event Management
The document discusses various aspects of event management including types of events, the role of an event manager, event planning process, budgeting, venue selection, supplier and speaker checklists, risk management, marketing strategy, and event evaluation. It provides information on corporate events, conferences, trade shows, product launches, and private events. It outlines the main responsibilities of an event manager including project management, client services, budgeting, logistics, and production.
How Wealthsimple raised $2M in 2 weeks
How Wealthsimple raised a $2M seed round in 2 weeks. Presentation from the Mobile Learning Lab hosted by Ward Technology Solutions.
AdPushup Fundraising Deck - First Pitch
This document discusses AdPushup, a solution that helps web publishers optimize ad revenue. It uses A/B testing of different ad placements, sizes, and types to improve click-through rates and revenue per thousand impressions. Since display advertising is growing significantly, AdPushup's approach can help publishers maximize profits from their ad spaces. A case study showed it increasing one publisher's revenue per thousand impressions from $3.82 to $12.10. AdPushup plans to monetize further as it adds more publisher clients and inventory.
The deck we used to raise $270k for our startup Castle
Castle (entercastle.com) is a Detroit-based real estate startup that lets rental owners put their properties on autopilot. In April 2015, we closed a $270,000 angel round using this deck.
Questions? Comments? I'd love to hear from you. Email me at max@entercastle.com.
AppVirality.com - Investor Pitch Deck
AppVirality - Plug & Play growth hacking toolkit for Mobile apps.
We help app developers implement Uber/Lyft like in-app referrals under 30 minutes. No coding required.
Checkout - http://appvirality.com
The 10 most interesting slides that helped our SaaS company raise 9 million
Have you ever wondered what goes into a pitch deck? Or what slides matter? Here are the 10 slides that seemed to resonate most with VCs we met with our our journey to raising our latest $9 million in funding. Be sure to check the notes for explanations of each slide.
Swipes pitch deck for Beta Pitch 2013 Finals in Berlin
This was our pitch deck for Beta Pitch 2013 Finals in Berlin. http://swipesapp.com
Event planning powerpoint
Behind the tents and the beer. A list of factors that will be considered behind a festival regardless of size.
500’s Demo Day Batch 16 >> Podozi
Contact: http://500demoday.co
Want MOAR? Subscribe for our newsletter & event updates: http://bit.ly/1IVVcP4
Viewers also liked (12)
From touchpoints to journeys: Seeing the world as customers do
From touchpoints to journeys: Seeing the world as customers do
The deck we used to raise $270k for our startup Castle
The deck we used to raise $270k for our startup Castle
The 10 most interesting slides that helped our SaaS company raise 9 million
The 10 most interesting slides that helped our SaaS company raise 9 million
Swipes pitch deck for Beta Pitch 2013 Finals in Berlin
Swipes pitch deck for Beta Pitch 2013 Finals in Berlin
Similar to William Palmer Eyewear
Product Development
Eye-C is a non-profit that manufactures and distributes prescription eyeglasses using 100% recycled materials. For every pair sold, Eye-C donates a pair to someone in need. Eye-C glasses come in various styles and colors, and some models include a built-in camera. The glasses are durable and affordable. Eye-C aims to provide fashionable glasses while helping people worldwide gain access to vision care.
Umbrella Branding
Umbrella branding involves marketing multiple related products under a single brand name to leverage the equity and reputation of the core brand. Amul and Nivea are examples of successful umbrella brands - Amul markets various dairy products under its core brand while Nivea markets cosmetic products across over 150 countries. The benefits of umbrella branding include lower marketing costs, easier launch of new products, and a common brand identity that helps customers recognize related products. However, unique identities of individual products may suffer and the brand faces risks if any single product fails. Customers ultimately care most that products meet their specific needs rather than just sharing a parent brand.
marketing plan of shampoo
The marketing plan is for Allenora shampoo produced by Zapotol corp. The shampoo will be distributed in Pakistan and targets both men and women but mainly women. It will be available in 100ml, 200ml, and 400ml bottles as well as sachet packets. The plan is to become a strong shampoo brand within 5 years. The shampoo has 7 benefits including anti-damage, anti-dandruff, and conditioning. It will compete with popular brands like Head & Shoulders, Clear, Sunsilk, and Dove. Market research will be conducted to understand customer preferences and feedback on packaging, quality, and performance. The shampoo will be positioned as a
The Store Newsletter
Contribute to our knowledge and understanding of in-store shopper behaviour and Highlight the importance the store environment has on the shopper
olpers_milk_presentation1_pptx.pptx
Engro Foods launched Olper's milk in Pakistan in 2006. Olper's uses ultra-heat treated milk and tetra pack packaging to provide a shelf-stable milk with a 3 month shelf life. It focuses on quality and uses innovative red packaging to stand out from competitors. Olper's targets health-conscious, career-oriented consumers and has a strong distribution network across Pakistan. While competition and perceptions pose threats, opportunities exist to partner with farmers and increase processed milk consumption in Pakistan.
why choose umbrella for wider marketing of products.
Umbrella branding involves marketing multiple related products under a single brand name. It allows companies to build strong brand equity and recognition for a master brand. Amul and Nivea are examples of successful umbrella brands - Amul markets various dairy products under its parent brand while Nivea has a vast portfolio of cosmetic products. The key benefits of umbrella branding include leveraging the existing brand image to introduce new products more easily and at lower cost. However, it also carries the risk that issues with one product could negatively impact perceptions of the overall brand.
7 ways of maintaing a centurion brand by milan and asim dalal
The document discusses 7 ways to maintain a centurion brand as shared by Milan and Asim Dalal from Bombay Store, a 108-year-old Indian brand. The 7 ways are: 1) Keep up with trends, 2) Continuously innovate, 3) Mix old with new, 4) Find reasons to bring customers back, 5) Go to customers, 6) Stay true to values, and 7) Give back. Bombay Store is recognized for blending contemporary and traditional Indian art forms and techniques in lifestyle products. Milan and Asim Dalal provide leadership to the brand as Chairman and Managing Director respectively.
Product:- Design, Objectives, Importance, Product Life Cycle.
This document discusses product design, its importance, characteristics, and lifecycle. It begins by asking where one would start when designing a product and whether the design process begins from the inside-out or outside-in. It notes that users experience products from the outside-in through the interface and physical form. The document emphasizes that both form and function must be considered in design. It then lists essential requirements for product design like function, reliability, aesthetics, and durability. Factors affecting design like customer requirements, production facilities, and cost are also discussed. Finally, the document outlines the stages of a product's lifecycle from introduction to growth, maturity, and decline.
Gini and jony
Gini and Jony is a leading kidswear brand in India that was established in 1980. [1] The brand is known for its high quality, latest fashion trends, and comfortable fits. [2] Over the decades, Gini and Jony has established itself as the dominant player in the kidswear market through strong branding strategies such as expanding into new product categories like footwear and eyewear. [3] However, to maintain its leadership position, the brand will need to increase awareness of its extensions and improve certain aspects of its stores, merchandise, and services.
Adorn Jewelry- Brand Management Project.
This document provides an overview of the jewelry brand "Adorn". Key points:
- Adorn is an online store selling affordable fashion jewelry to customers in tier 1 and 2 Indian cities.
- Their target customer is urban women aged 16-29 who are fashion-conscious and social media savvy.
- Products include bracelets, anklets, rings, earrings and pendants priced between INR 300-10,000.
- The brand focuses on quality, customization options, and aims to launch 20 new styles per week to keep up with trends.
IKEA CASE STUDY.pptx
IKEA is a Swedish multinational group that manufactures and sells ready-to-assemble furniture, kitchen appliances and home accessories. It was founded in 1943 by Ingvar Kamprad in Sweden and has expanded to over 350 stores in more than 50 countries. IKEA keeps costs low by selling flat-packed furniture and accessories that customers assemble themselves. It aims to make high-quality home furnishings affordable for the many people through innovative and cost-efficient design and manufacturing methods.
What’s ailing retail today
This document discusses what is ailing retail today and the need for strong branding. It argues that most retail brands lack differentiation and branding is often just based on logo and location. A strong brand creates a unique idea that appeals to emotions. Customers now expect fast, good, and cheap products and also want an "X factor". Possible X factors discussed are positioning a brand as responsible by considering social and environmental issues, making the retail experience beautiful, or making shopping very easy for customers. Strong branding through an X factor can help retailers better compete.
Amway - Pioneers in Direct Markeing
This ppt gives you a brief overview about the company amway as well as its brand iag image and such stuff in India
PRESENTATION ON THE BRAND FABINDIA
This presentation provides a complete view on the brand Fabindia. Their manufacturing process/design concepts etc. all are covered in here.
Diff presentation 30 june 2013 1a
This document summarizes information about Dairy Ice Creams & Frozen Foods (P) Ltd (DIFF), an Indian ice cream manufacturer. It outlines that ice cream is a popular product enjoyed worldwide. The Indian ice cream market is rapidly growing at 20% annually and is worth Rs. 3500 crores, though per capita consumption is low compared to global averages. DIFF operates multiple ice cream brands across retail, institutional, and catering segments. It aims to expand regionally and nationally through brand growth, acquisitions, and new product lines. Financial projections show increasing revenues and profits through 2018 as DIFF pursues its expansion strategy.
Maxvue vision Contact lens manufacturer profile
Profile of Maxvue Vision, exporter of contact lenses to over 60 countries world wide. Maxvue manufacture the widest range coloured and costume contact lenses in the world. Our ColourVUE Crazy Lens is No 1 brand in the world for costume lenses segment.
Our Hydrosoft prescription contact lens deliver excellent value for money. Silicone hydrogel level performance for half the price.
Checkout the latest range of products like Maxvue soft colours , enhancement lenses and Maxvue Shades - sunglass in contact lenses.
contact us for enquiry.
info@colourvue-lens.com
Communikanine Presentation
The Pet People business plan proposes a two-part device called 'Communikanine' that allows owners to record and playback commands to their dogs via a handheld device and collar speaker. As a partnership, they aim to provide high-quality products strengthening the bond between owners and pets. Their objectives are to survive/expand in one year and improve pet lifestyles worldwide in five years. Market research found the product helpful and best sold in pet shops. They will advertise on buses and sponsor animal groups to promote.
Lens2home
Lens2Home introduces itself as an ideology working towards providing the mankind with clear vision through state-of-the-art eyewear. To make a change and establish ourselves as the brand of the people, we are a bunch of people divided by backgrounds but united by a vision of delivering happiness through high-quality eyewear, peerless to any other brand in the industry. Through our e-commerce website, people at anytime and anyplace can make a purchase from an array of stylish and high-quality eyewear in just a few seconds of time.
project on Project
Zapotol Corporation is launching a new shampoo brand called Allenora in Pakistan. Allenora will be a 7-in-1 shampoo addressing issues like hair fall, dryness, dullness, roughness and dandruff. It will be available in 100ml, 200ml and 400ml bottles as well as sachets. The company aims to become a strong shampoo brand in Pakistan within 5 years. Key competitors in the market include Head & Shoulders, Clear, Sunsilk and Dove. Market analysis shows shampoo sales growing in Pakistan, with Unilever and P&G dominating 50% and 34% market share respectively through popular brands like Sunsilk and Head
Project on shampoo
Zapotol Corporation is launching a new shampoo brand called Allenora in Pakistan. Allenora will be a 7-in-1 shampoo addressing issues like hair fall, dryness, dullness, roughness and dandruff. It will be available in 100ml, 200ml and 400ml bottles as well as sachets. The company aims to become a strong shampoo brand in Pakistan within 5 years. Key competitors in the market include Head & Shoulders, Sunsilk, Pantene and Clear. The shampoo market in Pakistan is growing and valued at Rs.12.5 billion, with Unilever and P&G being the major players.
Similar to William Palmer Eyewear (20)
why choose umbrella for wider marketing of products.
why choose umbrella for wider marketing of products.
7 ways of maintaing a centurion brand by milan and asim dalal
7 ways of maintaing a centurion brand by milan and asim dalal
Product:- Design, Objectives, Importance, Product Life Cycle.
Product:- Design, Objectives, Importance, Product Life Cycle.
William Palmer Eyewear
- 2. • The eyewear industry is monopolized by • They own a 70% market share in the eyewear industry • They are able to charge high prices for their products • is a vertically integrated eyewear brand • This model aims to dramatically cut cost and prices • This model is not yet present in Indonesia
- 3. E Y E W E A R William PALMER • WILLIAM PALMER is a vertically integrated eyewear brand for the Indonesian market. • We sell affordable and high quality eyewear with prescription lenses online. • We value nature and we will advocate it as part of our brand. • We aim to feature eco- friendly materials & a recycled product line
- 5. We are currently selling our products in TOP OPTICAL retail stores in Indonesia, and are in the verge of launching our e-commerce store at www.optikjmtop.com
- 6. With our partnership With Top Optical Indonesia, we will: • provide free eye exams with every purchase of prescription eyewear • offer 9 different types of lenses, chosen according to your needs • commit to helping the needy in Indonesia by providing free vision correction
- 8. Visit our online store at www.optikjmtop.com Contact us at: info@jmtopoptical.com