Managing any socially innovative company seems very difficult. All the regular management functions seem undermined by a changed distribution of power. We should speak rather of governance than of management. However, to be able to govern effectively, we should be able to educate the future and present leaders of socially innovative companies. This requires appropriate tools. As was stated by Glaser (1966) guru of instructional science, to develop an educational program, you have to know what you want your learners to know and what they already know. To meet that goal we should measure the management knowledge of co-operators. Unfortunately, management is not biochemistry or software engineering, where it can be strictly defined. It has more tacit character. Wagner and Sternberg (1991; Sternberg et al., 2000) proposed a tool and a procedure to develop such tools including Tacit Knowledge Inventory for Managers (TKIM). If developed for co-operatives, such tools might measure tacit knowledge and have unprecedented influence on development and recruitment of future co-operative or other social enterprise leaders. In this paper, I describe the process of development of a tool measuring tacit knowledge of co-operators, that is persons for whom a co-operative plays an important role in their lives. They are aware of a co-op's specific values and principles and are actively involved in their co-operative's functioning, regardless of their position.
From the experts’ maps, I have elicited three main domains: (1) Values and needs domain, (2) Co-operative cohesion domain, (3) Co-operative management process. With the help of two practitioners, I wrote the case study stories with 10 possible solutions for each story. I sent this tool to 7 successful and highly appreciated practitioners from three countries. On the basis of agreement in the answers of the experts I have selected 10 case studies and created a key with which other participants can compare. This paper presents the first pilot results of testing the tool on a group of 29 persons, mainly from socially innovative companies.
In the field of business and management, data science is transforming how companies organize, operate, manage talent, and create value. In this talk, David will share his experience as a data scientist and consultant on data science in business – from business experimentation to planning process optimization. He will also reflect on the career progress as a data scientist and provide suggestions to young data scientists
Skuuber® is a revolutionary online tool for consumer packaged goods (CPG) marketers to quickly and effectively certify demand and understand the market potential for new, existing or competitive items at the SKU level.
Clients can create and launch their project in under 15 minutes at www.skuuber.com, get input from 1500 consumers, predictive benchmark modeling against consumer usage data for the category and have results back in days---all at a cost about half that of a 10 person focus group.
Becoming Agile in a Non-Disruptive Way: Is it Possible?Ilia Bider
Pre-proceedings http://bit.ly/1seNuia
Due to the increasing popularity of Agile Software Development (ASD), more software development teams are planning to transit to ASD. As ASD substantially differs from the traditional Software Development (TSD), there are a number of issues and challenges that needs to be overcome when transiting to ASD. One of the most difficult challenges here is acquiring an agile “mindset”. The question arises whether it is possible to acquire this mindset with the minimum disruption of an already established TSD process. The paper tries to answer this question by developing a non-disruptive method of transition to ASD, while using a knowledge transformation perspective to identify the main features of ASD mindset and how it differs from the one of TSD. To map the current mindset and plan the movement to the mindset that is more agile, the paper suggests using a process modelling technique that considers the development process as a socio-technical system with components that correspond to the phases of the development process. The method suggested in the paper has been designed in connection to a business case of a development team interested to transit to agility in a non-disruptive manner.
In the field of business and management, data science is transforming how companies organize, operate, manage talent, and create value. In this talk, David will share his experience as a data scientist and consultant on data science in business – from business experimentation to planning process optimization. He will also reflect on the career progress as a data scientist and provide suggestions to young data scientists
Skuuber® is a revolutionary online tool for consumer packaged goods (CPG) marketers to quickly and effectively certify demand and understand the market potential for new, existing or competitive items at the SKU level.
Clients can create and launch their project in under 15 minutes at www.skuuber.com, get input from 1500 consumers, predictive benchmark modeling against consumer usage data for the category and have results back in days---all at a cost about half that of a 10 person focus group.
Becoming Agile in a Non-Disruptive Way: Is it Possible?Ilia Bider
Pre-proceedings http://bit.ly/1seNuia
Due to the increasing popularity of Agile Software Development (ASD), more software development teams are planning to transit to ASD. As ASD substantially differs from the traditional Software Development (TSD), there are a number of issues and challenges that needs to be overcome when transiting to ASD. One of the most difficult challenges here is acquiring an agile “mindset”. The question arises whether it is possible to acquire this mindset with the minimum disruption of an already established TSD process. The paper tries to answer this question by developing a non-disruptive method of transition to ASD, while using a knowledge transformation perspective to identify the main features of ASD mindset and how it differs from the one of TSD. To map the current mindset and plan the movement to the mindset that is more agile, the paper suggests using a process modelling technique that considers the development process as a socio-technical system with components that correspond to the phases of the development process. The method suggested in the paper has been designed in connection to a business case of a development team interested to transit to agility in a non-disruptive manner.
Why are alliance sales so misunderstood? After all they represent a dramatically lower cost of sale than other alternatives? Is it because they involve joint value creation? make up your own mind by reading this simple presentation.
2 . the relevance of entrepreneurship in pharmaceutical servicesabcde123321
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MKT 421 EDU Redefined Education--mkt421edu.comkopiko182
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A well planned distribution channel system is a key component of the marketing mix that helps meet customer demands and achieve company goals. This assignment will analyze the role channels
MKT 421 EDU Education Counseling -- mkt421edu.comkopiko97
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Solution Manual Principles of Marketing 19th Edition by Kotler & Armstrong & ...hmanavimm77
This is a sample from "Solution Manual Principles of Marketing 19th Edition by Kotler".
Full Complete Solutions are available too.
I can send full complete Solution Manual for anyone who contact me on E. M ail.
"Marketing" by Philip Kotler, Gary Armstrong, and Srinivasan S. Balasubramanian is a highly respected textbook in the field of marketing, offering comprehensive coverage of key marketing concepts and practices. Here's what you might expect to find in the 19th edition:
Introduction to Marketing: The book likely begins with an introduction to the fundamental concepts of marketing, including the marketing process, the role of marketing in business, and the importance of customer value and satisfaction.
Strategic Planning: It covers strategic planning in marketing, including market segmentation, targeting, positioning, and the development of marketing strategies and plans.
Consumer Behavior: This section likely discusses the factors influencing consumer behavior, including psychological, social, cultural, and situational factors, and their implications for marketing strategy.
Market Research and Market Intelligence: The text may include discussions on market research techniques, including qualitative and quantitative research methods, data analysis, and the use of market intelligence in decision-making.
Marketing Mix: It explores the elements of the marketing mix, including product strategy, pricing strategy, distribution strategy, and promotion strategy, and their integration into a cohesive marketing program.
Product Management and Development: This section may cover product management principles, including new product development, product life cycle management, branding, and packaging.
Pricing Strategy: It discusses pricing strategy considerations, including pricing objectives, pricing methods, pricing tactics, and the impact of pricing decisions on profitability and market positioning.
Distribution Channels and Logistics: The book likely includes discussions on distribution channel design and management, logistics and supply chain management, channel intermediaries, and channel conflict resolution.
Integrated Marketing Communications (IMC): This section may cover IMC principles and practices, including advertising, sales promotion, public relations, direct marketing, and digital marketing, and their coordination for maximum impact.
Social Responsibility and Ethics in Marketing: It may include discussions on ethical issues in marketing, corporate social responsibility, sustainability, and the ethical implications of marketing decisions and practices.
Global Marketing: The text might discuss the challenges and opportunities of global marketing, including cultural differences, market entry strategies, and global branding and advertising.
The Business Modeling Starter Kit enables entrepreneurial teams to explore the range of ideas and viable business models for a new or existing business. Results provide the basis for business model implementation that proceeds through iterative exploration, elaboration, evaluation, experimentation and evolution of assumptions. It was iteratively refined through dozens of workshops with startups and corporate venture projects.
The Business Innovation Kit modifies and extends the basic version of the Business Modeling Starter Kit. Both enable entrepreneurial teams to explore the range of ideas and viable business models for a new or existing business. Where the Starter Kit ends the Business Innovation Kit goes into depth: Exploring revenue models or the customer journey in depth, or competitive advantages that may be achieved through normative orientations such as sustainability. Results provide the basis for business model implementation that proceeds through iterative exploration, elaboration, evaluation, experimentation and evolution of assumptions.
This presentation describes the Business Modeling Starter Kit, an out-of-the-box workshop that helps entrepreneurs exploring viable business models for a new or existing business. It was created by Prof. Dr. Henning Breuer and his colleagues at the Telekom Innovation Laboratories in Berlin and revised, extended and translated by UXBerlin.
Why are alliance sales so misunderstood? After all they represent a dramatically lower cost of sale than other alternatives? Is it because they involve joint value creation? make up your own mind by reading this simple presentation.
2 . the relevance of entrepreneurship in pharmaceutical servicesabcde123321
The relevance of entrepreneurship in pharmaceutical services - series of health economics and entrepreneurship for pharmacy students part 2 Pharm Paul Malaba
MKT 421 EDU Redefined Education--mkt421edu.comkopiko182
FOR MORE CLASSES VISIT
www.mkt421edu.com
Purpose of Assignment
A well planned distribution channel system is a key component of the marketing mix that helps meet customer demands and achieve company goals. This assignment will
MKT 421 EDU Achievement Education--mkt421edu.comkopiko163
FOR MORE CLASSES VISIT
www.mkt421edu.com
Purpose of Assignment
A well planned distribution channel system is a key component of the marketing mix that helps meet customer demands and achieve company goals. This assignment will analyze the role channels
MKT 421 EDU Education Counseling -- mkt421edu.comkopiko97
FOR MORE CLASSES VISIT
www.mkt421edu.com
Purpose of Assignment
A well planned distribution channel system is a key component of the marketing mix that helps meet customer demands and achieve company goals. This assignment will analyze the role channels of
Solution Manual Principles of Marketing 19th Edition by Kotler & Armstrong & ...hmanavimm77
This is a sample from "Solution Manual Principles of Marketing 19th Edition by Kotler".
Full Complete Solutions are available too.
I can send full complete Solution Manual for anyone who contact me on E. M ail.
"Marketing" by Philip Kotler, Gary Armstrong, and Srinivasan S. Balasubramanian is a highly respected textbook in the field of marketing, offering comprehensive coverage of key marketing concepts and practices. Here's what you might expect to find in the 19th edition:
Introduction to Marketing: The book likely begins with an introduction to the fundamental concepts of marketing, including the marketing process, the role of marketing in business, and the importance of customer value and satisfaction.
Strategic Planning: It covers strategic planning in marketing, including market segmentation, targeting, positioning, and the development of marketing strategies and plans.
Consumer Behavior: This section likely discusses the factors influencing consumer behavior, including psychological, social, cultural, and situational factors, and their implications for marketing strategy.
Market Research and Market Intelligence: The text may include discussions on market research techniques, including qualitative and quantitative research methods, data analysis, and the use of market intelligence in decision-making.
Marketing Mix: It explores the elements of the marketing mix, including product strategy, pricing strategy, distribution strategy, and promotion strategy, and their integration into a cohesive marketing program.
Product Management and Development: This section may cover product management principles, including new product development, product life cycle management, branding, and packaging.
Pricing Strategy: It discusses pricing strategy considerations, including pricing objectives, pricing methods, pricing tactics, and the impact of pricing decisions on profitability and market positioning.
Distribution Channels and Logistics: The book likely includes discussions on distribution channel design and management, logistics and supply chain management, channel intermediaries, and channel conflict resolution.
Integrated Marketing Communications (IMC): This section may cover IMC principles and practices, including advertising, sales promotion, public relations, direct marketing, and digital marketing, and their coordination for maximum impact.
Social Responsibility and Ethics in Marketing: It may include discussions on ethical issues in marketing, corporate social responsibility, sustainability, and the ethical implications of marketing decisions and practices.
Global Marketing: The text might discuss the challenges and opportunities of global marketing, including cultural differences, market entry strategies, and global branding and advertising.
The Business Modeling Starter Kit enables entrepreneurial teams to explore the range of ideas and viable business models for a new or existing business. Results provide the basis for business model implementation that proceeds through iterative exploration, elaboration, evaluation, experimentation and evolution of assumptions. It was iteratively refined through dozens of workshops with startups and corporate venture projects.
The Business Innovation Kit modifies and extends the basic version of the Business Modeling Starter Kit. Both enable entrepreneurial teams to explore the range of ideas and viable business models for a new or existing business. Where the Starter Kit ends the Business Innovation Kit goes into depth: Exploring revenue models or the customer journey in depth, or competitive advantages that may be achieved through normative orientations such as sustainability. Results provide the basis for business model implementation that proceeds through iterative exploration, elaboration, evaluation, experimentation and evolution of assumptions.
This presentation describes the Business Modeling Starter Kit, an out-of-the-box workshop that helps entrepreneurs exploring viable business models for a new or existing business. It was created by Prof. Dr. Henning Breuer and his colleagues at the Telekom Innovation Laboratories in Berlin and revised, extended and translated by UXBerlin.
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Will your intuition be effective in a social enterprise? Developing Tacit Knowledge Inventory for Co-operators (TKIC).
1. Will your
intuition be
effective in
a social
enterprise?
!
Ryszard Stocki!
To be presented at
8th International Social Innovation Research
Conference, Glasgow, 5th - 7th September
2016
Developing
Tacit Knowledge
Inventory for Co-
operators (TKIC)
2. Social enterprises are different from ordinary companies
in many aspects, eg in:
Complexity
and
Cohesion
Goals
and
Strategy
Activities sometimes become goals
and people are never resources
Resources
$
Activities
Resources
Goal
$
Multiple goals are difficult to measure
Ordinary companies Social enterprises
3. Worker co-operatives are an example of
social enterprises which by definition
help to meet economic, social and
cultural needs of its members.
I was trying to find out a common
set of management rules that are
characteristic for co-operative
management and when defined
can help us develop co-
operative leaders who will be
successful in managing worker
co-operatives and other co-
operative enterprises.
by Wake Forest University School of Law
4. Using Cmap, I asked seven
experts to draw their maps
of effective co-operatives.
This is what they proposed:
12. First conclusions
• Each map was completely different. It suggests that each expert may have a
different concept of what co-operative management is.
• To elicit essential common knowledge the maps had to be thoroughly
analysed and the content compared and categorized.
• Each map was like a
good lecture on co-
operative
management.
• Each expert had
interesting
perspective, but…
by UN Women Asia and the Pacific
13. Map
analysis:
Building
vocabu-
lary and
finding
most
common
concepts
Values and needs domain!
1. Appreciating diversity of values among members?
2. Balancing between individual and social needs
3. Finding a fit between personal values and the type of
organization that people develop
!
Co-operative cohesion domain!
5. Promoting psychological unity within a co-op – creating
community.
6. Ensuring high quality of decision making in a co-op.
7. Prioritizing the role of governance systems in a co-op.
Co-operative management process!
8. Building strategy in a co-op.
9. Ensuring the effectiveness of organizational systems in a
co-op.
10. Ensuring specificity of business management processes in
a co-op.
10 Most common themes
Values and needs
Co-operative
cohesion
Management
processes
14. Second conclusion
Co-operative
management
knowledge most
probably has
tacit (intuitive)
character and we
have to analyse it
by means of tools
used for analysing
and diagnosing
tacit knowledge
based on real
case studies
(critical incidents),
which are then
solved by experts.
I asked two experts to elicit more than 20 such case studies and seven experts
(5 new) to evaluate 200 specific solutions.
15. An example of such a case study - the problem
A consumer co-operative finds out
that their competitors are
successfully using weekly grocery
flyers to use a few very low prices to
get people in their store. Any
marketing specialist can see that
the flyers are manipulative in
focusing the customer’s attention on
some selected products while the
remaining products, not in the flyer,
are not low prices. To make things
more difficult for the co-operative,
the customers from time to time
complain about lack of such flyers
in their co-op as, according to them,
it makes shopping more difficult. For
shoppers who see the co-operative
as 'just another store' they expect
flyers but the Flyers make the co-op
look like 'just another store'. How
should the co-op react?
by Christopher Porter at Flickr
16. An example of such a case study - the problem
Possible solutions!
1. Start publishing their flyers and use the same
strategy in lowering the price of some products
to sell others more expensive ones.
2. Start printing flyers but make them
completely different, more of an educational
tool explaining that the cooperative is
competitive on a basket of groceries and saves
you having to shop around.
3. Publish not weekly but monthly consumer
reports comparing the prices and quality of
coop’s and the competition products.
4. Start a “No Flyers” campaign in the shops to
explain how flyers bring about a lack of
customer loyalty and price war destructive to
the mutual interests of stores and its customers.
5. Start a “Lowest price” campaign showing the
customers that the co-op is always offering the
lowest prices for their products. Explain that
the apparent difference may be due to either
lower quality of the competition’s products or
their unethical, unfair practices.
by Jim Forest at Flickr
17. For the final version of the
Tacit Knowledge Inventory !
for Co-operators!
I chose only 57% of the solutions from 10 case studies, where
the seven international co-operative experts agreed on.
by
18. Pilot study with 29 participants
The main measure of expertise was the
difference between the person’s
answers and those of experts. The
results were calculated for three
domains. The histograms and
Cronbach’s alphas show that the tool
may bacome a good diagnostic method
for future co-operative managers.
Values (α=.81) Cohesion (α=.89)Management (α=.65)
Distribution !
of all results (α=.90)
19. Final conclusions
• Disagreement of the first group of experts suggests tacit and domain
specific character of co-operative management knowledge
• 57% agreement of experts and historical and geographical spread of the co-
operative movement point to universality of the co-operative values and
principles.
• The scarcity of co-op management programs is a result of complexity and
negligence.
by Alan Levine at Flickr
20. This tool is a part of a larger EU research project “Co-op
Isomorphism”
The research and writing of the paper was sponsored by
EU Marie Curie Actions – International Outgoing,
Fellowship Grant no. 623051.
!
!
!
!
If you want to download the full paper related to this
research click here.
!
!
If you want to learn more about the research and
participate in it, sign for a newsletter on this web page:
http://www.stocki.org/community
You can also write directly to me at:
ryszard(at)stocki.org