๐๐ถ๐๐ฐ๐ผ๐๐ฒ๐ฟ ๐ต๐ผ๐ ๐๐ผ ๐บ๐ผ๐๐ฒ ๐๐ผ๐๐ฟ ๐ฏ๐๐๐ถ๐ป๐ฒ๐๐ ๐ณ๐ผ๐ฟ๐๐ฎ๐ฟ๐ฑ ๐ฎ๐ป๐ฑ ๐๐ธ๐๐ฟ๐ผ๐ฐ๐ธ๐ฒ๐ ๐๐ผ๐๐ฟ ๐ฐ๐ผ๐ป๐๐ฒ๐ป๐ ๐บ๐ฎ๐ฟ๐ธ๐ฒ๐๐ถ๐ป๐ด ๐ฎ๐ ๐ผ๐๐ฟ ๐ฐ๐น๐ถ๐ฒ๐ป๐๐ ๐ฑ๐ถ๐ฑ.
Whether your brand is big or small, consistently creating and publishing digital content is vital to your brand's survival in 2022.
To regularly create high-quality content, you need time, resources, and a budget.
Here are three primary methods of content creation:
1. Creating every piece of content internally with no help from the outside world.
2. Outsourcing 100% of content creation.
3. Practising a blend of internal and external content creation.
While brands can entirely rely on their internal creative workforce in some cases, businesses worldwide are increasingly outsourcing content creation to a proficient partner like CONTENT CLINIQ.
Based on your needs, we offer you well-researched, professionally written, and visually stunning on-brand video, audio, visual, and written content as an ร la carte service or monthly.
Whether you want to increase sales, build brand awareness or educate your audience, we create amazing content, copy, and visual media to help you do it.
In this slide deck, you'll discover the latest content marketing trends, insightful research and actionable tips to help grow your business in 2022.
For more details, visit www.contentcliniq.com today.
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Why content is vital for your brand's survival in 2022 | CONTENT CLINIQ
1.
2. WHY CONTENT MARKETING IS
CRUCIAL FOR YOUR BUSINESS
When your online presence is your only presence,
neglecting your digital content could cost you the survival
of your business. It's important to remember that content
is so valuable because all other areas of marketing rely on
it for their very existence.
Content marketingย helps you improve conversions because
it allows you to connect with and educate your leads and
customers. Not only are you working to build trust and
relationships, but you are also encouraging conversions by
giving consumers the information they need to make an
educated purchasing decision.
Bill Gates understood this earlier than most people when
he said in 1996, "Content is where I expect much of the
real money will be made on the internet. Content is King."
B I L L G A T E S
3. "Marketing is no longer about
the stuff that you make, but
about the stories you tell. "
"If youโre not putting out
relevant content, in relevant
places - you donโt exist."
"If you want to reap the
dividends of content marketing,
you need to dedicate adequate
time to content creation."
4. TOP 3 REASONS
BRANDS USE CONTENT
MARKETING
86% of marketers say they use content marketing for
this goal.
Brand Awareness
79% of marketers say sharing educational content is
their top priority.
Educating Audiences
75% of the content marketers use content to build
trust and credibility.
Building Trust & Credibility
Source: Content Marketing Institute
5. TOP-PERFORMING CONTENT FORMATS IN 2021
2 0 2 1 M A R K E T I N G S T A T I S T I C S & T R E N D S
This includes content like blogs, eBooks, and articles. 61% of marketers are
paying more attention to writing these. Of the written content formats, the
top 3 content types are social media content, blog posts, and email
newsletters at 95%, 89%, and 81%, respectively.
Visual content includes things like infographics, photos, charts, and more.
56% of marketers are designing more image-based content.
P.S. You can also build links with images and infographics.
64% of marketers have increased
their use of this format that
includes social media videos,
webinars, live streaming, and more.
Video Content
38% of marketers are investing
more in creating this content
format including podcasts and
audiobooks.
Audio Content
Written Content
Visual Content
SOURCE: CONTENT MARKETING INSTITUTE
6. In December 2021, Semrush shared the results of over 700
interviews with reputable marketers from companies such as
Userpilot, Piktochart, LiveChat, Netguru, GetResponse,
Remote, Mailshake, Sales Hacker, and more.
8. We specialize in creating all the top types of copy,
content, and visual media for B2B/B2C businesses of all
sizes without breaking the bank.
WWW.CONTENTCLINIQ.COM
9. WHO WE ARE
We're a global team of content writing, copywriting,
marketing, advertising, communication, design, and
creative experts who are outrageously passionate about
changing the way businesses create digital content.
We've combined art and science anchored in a sound
understanding of marketing, sales, and psychology to
develop revenue-generating content for startups, SMBs,
and billion-dollar organizations for over twenty years.
Google, Mercedes-Benz, Caratlane by Tanishq, Ola Money,
Target, Paytm, ICICI Bank, Securens Systems, Euronet
Worldwide, Sapphire Connect, KocharTech, and many more
global brands trust us to create exceptional content.
Boring, ugly content has no place in 2022. We exist to
bridge that gap while operating 100% remotely from
Mumbai, Dubai, Sydney, and Toronto.
A B O U T U S
10. WHAT WE DO
Whether your brand is big or small, creating digital
content has become a necessity. We help businesses of all
sizes grow with our amazing content, copy, and visual
media creation services for social media, websites, sales
campaigns, and marketing communications.
We make it easy for potential customers to find you online
by telling digital stories in an engaging, human and visual
manner. Businesses worldwide are increasingly recognising
and experiencing the benefits of outsourcing content
creation to a proficient content partner like us.
Whether you want to boost brand awareness and educate
your audience, build trust and credibility, attract paying
customers and increase audience engagement, influence
consumer perception and establish thought-leadership, or
nurture prospects at every stage of their journey with
your brand - we create epic content to help you do it.
O U R M I S S I O N
11. Startups SMBs Enterprises
WE ARE A PERFECT MATCH FOR
Global brands across diverse industries trust us to level up their content creation game, i.e., SaaS, AR/VR Tech, FinTech, Retail,
IT/ITES, Cyber Security, Manufacturing, BFSI, Education, Realty, Tourism, Fashion, Gaming, Healthcare, eSurveillance, and more.
T E A M W O R K M A K E S T H E D R E A M W O R K
12. 47% of buyers view 3-5 pieces of content
before engaging with a sales rep, and the
majority of them expect brands to create
content to gain their interest.
HubSpot
60% of brands say they can't
produce content consistently. And
even when they do create content,
they may not be happy with it.
Content Marketing Institute
52% of 700 surveyed marketers
globally say that the #1 reason for
outsourcing content is the need to
scale up content production.
Semrush
13. A Sitecore-sponsored study by MarketingProfs and Content
Marketing Institute revealed that close to 84% of B2B
marketers choose to outsource their content creation.
14. Let's face it, hiring an in-house team of content specialists and skilled copywriters
are expensive. Finding the right people for the job is complicated, and retaining
good talent is a whole other challenge.
Time is the most precious nonrenewable resource in the world. Highly effective
CEOs, CMOs, and business owners value time more than money. Outsourcing their
content creation to a professional partner like CONTENT CLINIQ saves time,
resources, and money, especially while dealing with other business functions.
The results are known. The 2021 content marketing statistics are out. And the
result-driving methods are no longer under wraps. Ready to get started?
15. AUDIO IS HEAR TO STAY
Audio articles, podcasts, and audiobooks have become a
massively popular content format. More and more people
are turning towards listening to audio; whether theyโre at
the gym or stuck in traffic, audio is taking over the web.
On top of that, not everybody likes to sit in front of the
computer and read a whole block of text.
Creating blog posts and ebooks is a successful form of
content marketing. Repurposing content from one format
to another is a great way to capitalize and expand your
current content marketing strategy.
Make a great impact on your audience by turning existing
ebooks, articles, and blog posts into branded audio
content for your website, social media, Apple Podcasts,
Google Podcasts, and Spotify.
O U R A U D I O C O N T E N T S E R V I C E
16. SHAREWORTHY
SOCIAL MEDIA CONTENT
Designing on-brand infographics and visually stunning
animations with thoughtful content for social media that
aligns with the latest marketing trends will help you
attract and convert your audience.
Your brand can make the most out of social media with
well-researched original content and visual media skillfully
crafted by marketing and advertising experts certified by
HubSpot, Semrush, CANNES LIONS and Ogilvy Consulting.
Our new 100% done-for-you monthly content creation plan
is designed for businesses like yours to share branded
content thrice a week on social media. Ask us for details
on The Ultimate Content Creation Plan for Social Media.
O U R V I S U A L C O N T E N T S E R V I C E
17. SHORT VIDEOS FOR
SOCIAL MEDIA MARKETING
In an era where attention spans are less than that of a
goldfish, and our limited focus is divided multiple ways,
it's crucial to create content that captivates and cuts
through the noise. Micro-content videos should solve a
problem or answer a question in a very concise way while
leaving a lasting impression.
Beyond a short video's attention-grabbing (and holding)
effect, its shareability is another reason to invest in
creating a micro-content video strategy. The low-risk
investment and smaller budget required are even more
reasons to start your video marketing plan today.
We create amazing short videos with copy, animated
graphics, background music, and VFX for social media,
advertising, branding, sales, and marketing, typically
consumable in about 5 to 30 seconds.
O U R V I D E O C O N T E N T S E R V I C E
18. HD LIVE-ACTION VIDEOS
Imagine making 10x more videos at a fraction of the cost
of average video production in days, not months.
What if you could skip the need for expensive film crews,
studios, actors, cameras, and all the other hassles?
We create professional HD videos that fit the unique
needs of your business and help you reach your objectives,
i.e., trending news, company intros, social media ads,
product launches, seasonal promos, industry insights, HR
training, sales pitches, event recaps, webinar
announcements, and much more.
Our videos will capture your audience's attention with
compelling copy, storytelling techniques, amazing live-
action stock footage, incredible animation, typography,
and background music that is guaranteed to leave an
unforgettable impression of your brand.
O U R V I D E O C O N T E N T S E R V I C E
19. HD ANIMATION VIDEO
PRESENTATIONS
Static presentations are all well and good, but why not
create video presentations with vibrant designs and eye-
catching animations that make your brand shine and stand
out from the crowd?
Let our professional-looking video presentations do the
talking for you by turning your presentations into works of
digital art.
Thereโs no limit to what you can achieve with a gorgeous
video presentation. Whether youโre looking for some
stunning backup to a talk youโre giving, showing photos
from your business retreat, or slamming down real facts
with an infographic, our on-brand video presentations have
you covered.
O U R V I D E O C O N T E N T S E R V I C E
20. 3D AVATAR ANIMATION
EXPLAINER VIDEOS
We place the power of professional video storytelling in
your hands with our customized 3D Avatars
Our 3D male and female avatars are powered by AI to
voice your business sales pitch, product/service launch,
corporate announcements, marketing promos or anything
you choose to say.
Mesmerize, captivate and drive real results with our
stunning animations for every occasion and business.
Have a global business or a multilingual audience? Our AI-
enabled voiceover language translation enables you to
showcase your videos to a worldwide audience in multiple
languages and accents.
O U R V I D E O C O N T E N T S E R V I C E
21. HUMAN SPOKESPERSON
VIDEOS
If you need a professional spokesperson for your business
videos, we can save you considerable time and money.
โ
We combine real human actors with advanced AI text-to-
speech software and have them say what you want with
our revolutionary lip-synching technology producing
stunning life-like facial movements. The results will blow
your mind!
Convert your learning & development videos, corporate
communications, and marketing videos into an engaging
and rich video experience with an actual human
spokesperson in your videos, authentic human voices,
custom backgrounds, and background music.
O U R V I D E O C O N T E N T S E R V I C E
22. 2D & 3D
ANIMATION VIDEOS
We create professional animation explainer videos and
promotional videos for any industry or business with
voiceovers in over 100 languages.
Our amazing videos are highly effective for sales,
marketing, product demos, company or brand overviews,
website landing pages, process and how-to's,
walkthroughs and installations, explanations, case studies,
safety and training, and so much more.
O U R V I D E O C O N T E N T S E R V I C E
23. WEBSITE COPY
Do you want to be able to deliver engaging content that
drives traffic from search results to your website and
increases your bottom line?
Then itโs time to partner with experienced website
copywriting and content marketing experts certified by
HubSpot, Semrush, CANNES LIONS and Ogilvy Consulting.
We help you grow your online presence with unique, SEO-
optimized web copy that ranks and attracts more visitors.
Build credibility, value, and trust, and amplify your brand
awareness in search engines, starting today.
O U R W R I T T E N C O N T E N T S E R V I C E
24. ARTICLES & BLOG POSTS
Try the easiest way to get great articles written for your
blog or website on your schedule by experts certified by
HubSpot, Semrush, CANNES LIONS and Ogilvy Consulting.
Drive traffic to your website and blog without searching
for the perfect writer.
We deliver relevant, professionally written SEO-optimized
content for your brand. No matter the size or scope of
your blog or website article, we guarantee to deliver on
time and per your exact specifications.
Our professional content writers with knowledge in your
industry and SEO expertise will write your articles,
guaranteeing outstanding quality every time.
You get a complimentary header stock image for every
article to bring your content to life.
O U R W R I T T E N C O N T E N T S E R V I C E
25. EMAIL COPY & NEWSLETTERS
The number of global email users is projected to grow to
4.48 billion by 2024, making email one of the oldest and
most highly used marketing channels in 2022.
Email marketing is a valuable and effective way to grow an
owned audience that gets results by connecting with
consumers and nurturing authentic relationships.
Power your marketing with email copy that engages with
your audience and converts.
We help you improve your email marketing communication
to get more clicks and target actions done. Connect with
your audience and boost CTR through powerful email copy
written by seasoned copywriters certified by Ogilvy
Consulting and CANNES LIONS.
O U R W R I T T E N C O N T E N T S E R V I C E
26. PRODUCT DESCRIPTIONS
You need a product description that connects with
potential customers and highlights the unique features of
your listings. You need not only an enticing tone of voice
but also stand-out item descriptions that spark interest in
your brand identity and drive sales.
Boost your website traffic and conversions with unique,
persuasive, and well-written product descriptions.
We help you capture consumersโ attention and increase
your conversions with well-crafted product descriptions
that promote your productโs story.
By investing in our product description writing service,
you can increase your bottom line and your social proof.
O U R W R I T T E N C O N T E N T S E R V I C E
27. EBOOKS
Power your inbound marketing with brand-centric and
thought leadership content with ebooks.
Compared to many other content marketing tactics,
ebooks represent a longer form of content that can
educate prospective buyers about topics important to
buyers and the brand.
Itโs a great way to demonstrate expertise in a creative way
and is much more visually appealing than a white paper,
yet more serious than an infographic.
No matter what your budget is or what industry youโre in,
consider an ebook when developing your marketing plan.
O U R W R I T T E N C O N T E N T S E R V I C E
28. PRESS RELEASE
Press releases are considered one of the most trustworthy
sources of brand-related information and are a fantastic
way to build your credibility.
Our professional press-release writers know precisely how
to get the media's attention with compelling press
releases that resonate with your audience.
We make sure your story is presented right with the main
details and message highlighted in the best way to engage
with your audience.
All news and stories have their lifespan. With our
proficient writing service, you get exceptional content for
your press release within 5 business days.
O U R W R I T T E N C O N T E N T S E R V I C E
29. YOUR CONTENT PARTNER
Based on your needs, we offer you highly relevant, well-
researched, professionally written, and visually stunning
on-brand video, audio, visual, and written content as an ร la
carte service or monthly.
If you're looking for a high-quality and affordable content
creation partner - we've got you covered.
We are ready to help your brand create digital content that
empowers your marketing campaigns to engage, convert,
and stand out in your online or offline business world.
L E T ' S W O R K T O G E T H E R
30. TRUSTED BY THE
WORLD'S LEADING
BRANDS
Google
Mercedes-Benz
Caratlane by Tanishq
Ola Money
Paytm
ICICI Bank
Euronet Worldwide
Securens Systems
KocharTech
TalaKunchi Networks
Control Print Ltd.
O U R C L I E N T S
31. CERTIFIED PROFESSIONALS
CANNES LIONS
Ogilvy Consulting
HubSpot Academy
Semrush Academy
Indian Institute of Management (IIM Bangalore)
Indian Institute of Technology (IIT Bombay)
Indian Institute of Technology (IIT Kharagpur)
The Wharton School of the University of Pennsylvania
The Academy of Modern Applied Psychology - USA
Over the years, we have earned numerous professional
certifications in Copywriting, Storytelling, Advertising,
Social Media Marketing, Content Marketing, Digital
Marketing, Branding, Viral Marketing Strategies, SEO,
Behavioural Science, Psychology, and Business Strategies
for Organizational Growth from the world's best brands, the
Ivy League, and top B-schools.
K N O W L E D G E I S P O W E R
32. BRAND ADVOCACY
We will build a network of highly valuable and
shareworthy content in sync with your company's brand
guidelines and culture that not only supports your sales
and marketing business goals but also converts your
employees into brand advocates.
Empower your employees with great content they are
proud of sharing, and you will have an army of brand
ambassadors without spending a dollar on advertising.
Your Brand = Your Reputation
Don't you want to invest in it?
R E P U T A T I O N I S E V E R Y T H I N G
33. FOUNDER & CEO
Hello. I'm Richard. A creative storyteller, conversion
copywriter, visual communications, and content specialist
with over twenty years of experience building valuable
brands worldwide.
I firmly believe inbound marketing is a valuable business
methodology to create brand awareness and build trust
digitally by driving potential customers to seek your
content. The process of inbound marketing requires you to
produce quality, valuable content tailored towards your
target audience and buyer personas and their needs.
We will help your brand attract, engage and delight your
audience with amazing video, audio, visual, and written
content. I am determined to make a business grow. My
only question is, will it be yours?
R I C H A R D C A N D A Y
34. HOW WE TYPICALLY WORK WITH
CEOs, CMOs & BUSINESS OWNERS
A 30-min video call to let us know
your needs to see if our content
creation service is right for you.
We will build a content strategy that
demonstrates who you are and the
expertise you bring to your industry.
We will elevate your brand with
original, professionally written, and
visually stunning on-brand content.
Discovery Call
Stage 1
Content Strategy
Stage 2
Content Creation
Stage 3
L E T ' S G E T S T A R T E D
35. Great content builds trust over time and keeps
prospects close to you. And trust comes before the
sale. Without trust, consumers wonโt buy from you.
WWW.CONTENTCLINIQ.COM
36. LET'S TALK!
PHONE NUMBER
+91 9769 838 686
RICHARD CANDAY
Founder & CEO - CONTENT CLINIQ
EMAIL
richard@contentcliniq.com
WEBSITE
www.contentcliniq.com