Why choose Salesforce ? Top 10 reasons to choose salesforce to increase sales and customer satisfaction. - How are CEOs addressing the issues they consider most critical? - Top 10 objectives of CEO - Top 10 reasons executives choose salesforce - Top 6 Dashboards Every Sales Leader Needs - 94% of success rate - Salesforce users report average ROI of 45% - 91% would refer to a colleague - 66% have already recommended to a colleague

1. TOP 10 REASONS
WHY CHOOSE SALESFORCE

2. How are CEOs addressing the issues they consider most critical?
3rd position for Customer Relationships strategies
SOURCE / THE CONFERENCE BOARD SURVEY 2015 2
Human capital
strategies
Innovation
strategies
Customer
relationship
Operational
strategies
TOP 5 GLOBAL CHALLENGES
1 2 3 4
Improve performance
management processes and
accountability. Provide
employee training and
development. Enhance
effectiveness of the senior
management team. Raise
employee engagement.
Improve leadership
development programs
Create culture of innovation by
promoting and rewarding
entrepreneurship and risk
taking. Engage in strategic
alliances with customer,
suppliers, and/or other
business partners. Find,
engage, and incentivize key
talent for innovation. Adopt a
user-centric approach to
innovation
Engage personally with key
customers/clients. Enhance
quality of products/services.
Develop a more outward
looking customer-centric
culture. Increase speed of
products and services to
market. Tailor marketing,
promotion, and
communications campaigns to
key customer needs
Improve our organizational
agility/flexibility. Seek better
alignment between strategy,
objectives, and organizational
capabilities. Raise employee
engagement to drive
productivity. Redesign business
processes. Continual
improvement: lean six sigma,
ect.
Sustainability
strategies
5
Ensure sustainability is part of
the corporate brand identity and
culture of the organization.
Incorporate sustainability goals
into corporate strategic
performance objectives.
Enhance portfolio of
sustainable products and
services. Engage with
stakeholders with long-term
sustainability goals

3. CEO’s are Growing their businesses and achieving their goals
with Salesforce
3
TOP 10 OBJECTIVES
OBJECTIVES % OF RESPONDANTS
Improved customer data quality and data
management
90%
Improved sales pipeline visibility 89%
Improved customer service and support 87%
Increased customer satisfaction 76%
Reduced sales, service, marketing or other
operational costs
73%
Enhanced cross-sell and up-sell opportunities 73%
Acquired new customers 72%
Increased marketing campaign effectiveness 71%
Increased customer retention 70%
Increased Customer Loyalty 66%
SOURCE / SALESFORCE SURVEY CONDUCTED BY INDEPENDANT THIRD PARTY CUSTOMERSAT INC.

4. Why executives choose Salesforce
4
REASONS % OF RESPONDANTS
Ease of use 53%
Ease of implementation 49%
Hosted CRM Solution 45%
Ease of administration 43%
Ease of customization 40%
Features 33%
Price 26%
Total cost of ownership 17%
Past experience with Salesforce 14%
Customer references 13%
SOURCE / SALESFORCE SURVEY CONDUCTED BY INDEPENDANT THIRD PARTY CUSTOMERSAT INC.
TOP 10 REASONS WHY EXECUTIVES
CHOOSE SALESFORCE

5. Companies need analytical and operational dashboards
SOURCE / SALESFORCE 5
Lead Funnel
Dashboard
Forecast Dashboard Sales Leaderboard
Dashboard
Competition and
Win/Loss Dashboard
KPIs and Sales
Activities Dashboard
Executive Daily View
Dashboard
TOP 6 DASHBOARDS
EVERY SALES LEADER NEEDS

6. 6
Lead Response Time
Rate of Contact
Rate of Follow Up Contact
Clicks from Sales Follow-Up EmailsSocial Media Usage
Usage Rate of Marketing Collateral
Opportunity-to-Win Ratio
Sales managers need indicators to take decisions
SOURCE / SALESFORCE
7 KEY PERFORMANCE INDICATORS THAT
EVERY SALES MANAGER SHOULD USE

7. 7
94% of success rate
SOURCE / SALESFORCE SURVEY CONDUCTED BY INDEPENDANT THIRD PARTY CUSTOMERSAT INC.
WHY CHOOSE SALESFORCE

8. 8
Salesforce users report average ROI
of 45% achieved in 8 to 9 months
SOURCE / SALESFORCE SURVEY CONDUCTED BY INDEPENDANT THIRD PARTY CUSTOMERSAT INC.
WHY CHOOSE SALESFORCE

9. 9
91% would refer to a colleague
SOURCE / SALESFORCE SURVEY CONDUCTED BY INDEPENDANT THIRD PARTY CUSTOMERSAT INC.
WHY CHOOSE SALESFORCE

10. 10
66% have already recommended to a
colleague
SOURCE / SALESFORCE SURVEY CONDUCTED BY INDEPENDANT THIRD PARTY CUSTOMERSAT INC.
WHY CHOOSE SALESFORCE

11. 11
Small Business up to 100 employees
deploy Salesforce in 15 days and
Medium to Big Business up to 1000+
employees in 27 days
SOURCE / SALESFORCE SURVEY CONDUCTED BY INDEPENDANT THIRD PARTY CUSTOMERSAT INC.
WHY CHOOSE SALESFORCE

12. THANK YOU
FOR YOUR ATTENTION