This document promotes Amplifinity's referral automation software. It summarizes that customers are 400% more likely to buy a product recommended by a friend. Yet only 29% of prospects who are willing to refer after a positive experience actually do so, meaning marketing is missing referral opportunities. Amplifinity's platform engages advocates through specialized referral programs managed from a control room that integrates with critical systems like CRM. Referrals can drive 4x better converting leads and increase customer lifetime value and decrease churn compared to non-referred customers.

1. Create a new channel for
DEMAND
GENERATION
with Amplifinity’s referral
automation software

2. Did
know...?
YOU

3. 400%
CUSTOMERS ARE
MORE
LIKELY
to buy a product
recommended by a friend
(Nielsen)

4. 83%OF PROSPECTS
REFER
are willing to
(Texas Tech)
AFTER A POSITIVE EXPERIENCE...
...YET ONLY
29%ACTUALLY DO

5. SALES AND
MISSING
OPPORTUNITIES
THIS MEANS THAT
MARKETING ARE
REFERRAL

6. Industry
Agree
EXPERTS

7. “Referral marketing is a channel
that offers a high volume of
excellent, low-cost leads.“

8. “53 percent of b-to-b companies
are planning to invest in technology
to support customer advocacy
efforts in the next 12 months.“

9. How the Amplifinity
works
PLATFORM

10. MARKETING TOUCHPOINTS
Engage your advocates

11. MARKETING TOUCHPOINTS
REFERRAL PROGRAMS
EmployeesCustomers Partners
Engage your advocates
via specialized, white-labeled
referral programs

12. MARKETING TOUCHPOINTS
REFERRAL PROGRAMS
CONTROL ROOM
EmployeesCustomers Partners
Engage your advocates
via specialized, white-labeled
referral programs
designed, managed and optimized
from the easy-to-use SaaS portal

13. MARKETING TOUCHPOINTS
REFERRAL PROGRAMS
CONTROL ROOM
INTEGRATION LAYER
EmployeesCustomers Partners
ACCOUNTING
SYSTEMS
CRM MARKETING
AUTOMATION
HR
SYSTEMS
Engage your advocates
via specialized, white-labeled
referral programs
designed, managed and optimized
from the easy-to-use SaaS portal
that integrates with your
critical systems

14. Referrals
Revenue
DRIVE

15. 4X
BETTER
convert
(emarketer)
LEADS GENERATED
FROMREFERRALS
than marketing leads

16. 16%
HIGHER
(Harvard Business Review)
THE LTV OF A REFERRED
CUSTOMER IS
than that of
NON-REFERRED
customers

17. 18%
LESS
(Marketing Business Review)
REFERRED CUSTOMERS
than non-referred customers
CHURN

18. Visit Amplifinity.com
to learn more
The Referral Automation Platform