3. 1. The Adjacent Possible
2. Liquid Networks
3. The Slow Hunch
4. Serendipity
5. Error
6. Exaptation
7. Platforms
4. "Discovery consists of
seeing what everybody
has seen and thinking
what nobody has
thought."
— Albert von Szent-
Gyorgy
5.
6. The adjacent
possible is a kind of
shadow
future, hovering on
the edges of the
present state of
things, a map of all
the ways in which
the present can
reinvent itself.
7.
8.
9.
10.
11. Rather than denying problems, focus
inventively, intentionally on what solutions
might look or feel like...Our mind is meant to
generate ideas that help us escape
circumstantial traps / if we trust it to do so.
Naturally, not all hunches are useful. But then
you only need a single good idea to solve a
problem.”
Marsha Sinetar
12.
13.
14.
15.
16. When our ideas are
wrong, we need to
challenge them and
find new methods
and strategies.
Being right keeps
you in place. Being
wrong forces you to
explore.
17.
18.
19. Johnson states that
platform building
is, by definition, a
kind of exercise in
emergent behavior.
20. www.google.com
Johnson, S. (2010). Where good ideas come from: The
natural history of innovation. New York: Riverhead
Books.