Steve Jobs was known for inspiring others through his vision, attention to detail, and accomplishments. He commanded respect by being the face of Apple's products. Jobs focused on the customer experience above all else. He created an exciting vision and sought a diverse team of "pirates". Jobs led through example, expected excellence, and stayed close to his team. His presentations were carefully rehearsed yet appeared casual. They featured few vivid images and a clean, concise message delivered with calm confidence.