Anxiety elements arise when customers lack understanding about a company or its products. Examples include purchasing food without knowing if it sustains quality after purchase or spending large amounts on expensive products. Marketers are responsible for decreasing customer anxiety by providing understanding of products to build trust.

2. What are anxiety elements?
It rises when the customer has lack of
understanding about company or product

3. Example
While Purchasing Eatables

4. The marketer is responsible for
decreasing the anxiety of its customers

5. If a company's product doesn't sustain after
purchase, it raises anxiety

6. This also happens when the customer has to
spend huge amount for expensive product

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