The document discusses the rise of social media and how it has changed communication and business. It defines social media as forms of electronic communication that allow users to connect, create, and share content. Additionally, it notes that social media has shifted communication to be more public, that everyone can now publish content, and that business and media have adapted to the new conversation-focused landscape. The world is changing as social media makes history and more opportunities emerge.

1. What About
Social Media?
Social Media: Sessions
8.10.10

2. To Doʼs
?
l Media
What i s Socia
✓
n Shifts
Comm unicatio
✓
usiness
✓S ocial...B
World
Chan ging the
✓
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3. Social Media is
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4. According to Wikipedia
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5. Brand Communication
Vs.
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6. Media Consumption
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7. Generation Gap
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8. Everyone is a Publisher
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10. Media + Social
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11. Itʼs About the Conversation
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12. What About Business?
NOTE: Next series of slides borrowed (aka stolen) from the following presentation:
h"p://www.slideshare.net/mzkagan/what‐is‐social‐media‐2005829
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26. The World is Changing. Change the World.
“How Social Media Can Make History”
Clay Shirky (TED Talk)
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27. Whatʼs Next?
Case Studies
.
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28. Whatʼs Next?
Closer look: Twitter
.
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29. Whatʼs Next?
Closer look: Facebook
.
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30. Whatʼs Next?
(Insert idea here)
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