This document provides an evaluation of improvements that could be made to the Elias Group website. It analyzes the current site and identifies several issues, such as a lack of key information pages and proper navigation structure. The summary proposes adding additional pages like About Us, Contact Us, Projects, Health & Safety, and Training. It also recommends modernizing the design, optimizing images for faster loading, adding nested menus for improved navigation, and displaying more important information prominently on the homepage. The goal of the improvements is to make the site more functional, informative and competitive for its business services.
This document provides a comparative review of the websites of Bob Goodlatte and the law firm Jeffer Mangels Butler & Mitchell LLP to identify design features that could be implemented on The Elias Group's website. Both websites have appealing colors and basic layouts with horizontal navigation bars and links. They provide important information through headings and dropdown menus, and have no spelling errors or broken links. The header slides on both sites contribute positively to the user experience.
Get More Customers Online With Local SearchKaren Marcus
Karen Marcus presented on getting more customers online through local search. She discussed what local search is and why it's important, and provided strategies for optimizing listings, websites, social media, and reviews to succeed at local search. The presentation covered search engines, managing listings on sites like Google and Yelp, optimizing websites for local keywords, using social platforms, and encouraging reviews. The goal is to position businesses to be found in local searches and implement regular SEO techniques along with local-specific strategies.
This document provides information about improving a professional listing through additional content like details, logos, images, and video. It emphasizes getting citations from various local directories and review sites by maintaining consistent business information. Reviews are becoming more important for local search engine rankings, so the document encourages businesses to ask customers to leave positive reviews on sites like Yelp, Google Maps, and others.
The document discusses how businesses can leverage the internet to connect with customers. It notes that local searches on sites like Google are increasing as people rely more on smartphones. While Yellow Pages were traditionally important for local advertising, their relevance is declining as people search online instead. The document recommends that businesses claim a Google+ Local listing to provide information about their business when people search locally on Google. It also suggests optimizing the listing to rank higher in local search results.
LocalTek has created this presentation to give the basics of the initial components to think of when building your small business website. A second presentation focused on Social Media will be coming up in April. This presentation focuses on what is happening in the small business marketing arena, how broadband and mobile has changed marketing and what to think of when doing local search optimization for a business.
This document discusses challenges with attracting quality IT talent to the Maine Office of Information Technology (OIT) and recommends solutions. It finds issues with OIT's current hiring process including an unclear career page, too many clicks to apply, and reliance on Word documents. Research identifies solutions like Jobvite software which allows automated social posting of jobs, LinkedIn applications, and analytics. An interim pilot aims to improve OIT's process but lacks long term features. The document's recommended solution is to implement Jobvite to address issues like career page confusion and mobile optimization in a cost effective way.
This document summarizes the key findings from the 2018 Index of Online Excellence, which ranks the world's best corporate communicators online.
The top three points are:
1) There are signs that more senior managers in large companies are recognizing the importance of online communication and allocating more resources to corporate websites and social media. However, online channels are still often seen as marginal.
2) Trends seen among the top performers include a focus on continual polishing of online presences, responsive design, improved visual design, better use of pictures and videos, and applying journalistic techniques to corporate information.
3) While some sites remain purely "corporate", others are trying to better support marketing efforts by providing
This document provides a comparative review of the websites of Bob Goodlatte and the law firm Jeffer Mangels Butler & Mitchell LLP to identify design features that could be implemented on The Elias Group's website. Both websites have appealing colors and basic layouts with horizontal navigation bars and links. They provide important information through headings and dropdown menus, and have no spelling errors or broken links. The header slides on both sites contribute positively to the user experience.
Get More Customers Online With Local SearchKaren Marcus
Karen Marcus presented on getting more customers online through local search. She discussed what local search is and why it's important, and provided strategies for optimizing listings, websites, social media, and reviews to succeed at local search. The presentation covered search engines, managing listings on sites like Google and Yelp, optimizing websites for local keywords, using social platforms, and encouraging reviews. The goal is to position businesses to be found in local searches and implement regular SEO techniques along with local-specific strategies.
This document provides information about improving a professional listing through additional content like details, logos, images, and video. It emphasizes getting citations from various local directories and review sites by maintaining consistent business information. Reviews are becoming more important for local search engine rankings, so the document encourages businesses to ask customers to leave positive reviews on sites like Yelp, Google Maps, and others.
The document discusses how businesses can leverage the internet to connect with customers. It notes that local searches on sites like Google are increasing as people rely more on smartphones. While Yellow Pages were traditionally important for local advertising, their relevance is declining as people search online instead. The document recommends that businesses claim a Google+ Local listing to provide information about their business when people search locally on Google. It also suggests optimizing the listing to rank higher in local search results.
LocalTek has created this presentation to give the basics of the initial components to think of when building your small business website. A second presentation focused on Social Media will be coming up in April. This presentation focuses on what is happening in the small business marketing arena, how broadband and mobile has changed marketing and what to think of when doing local search optimization for a business.
This document discusses challenges with attracting quality IT talent to the Maine Office of Information Technology (OIT) and recommends solutions. It finds issues with OIT's current hiring process including an unclear career page, too many clicks to apply, and reliance on Word documents. Research identifies solutions like Jobvite software which allows automated social posting of jobs, LinkedIn applications, and analytics. An interim pilot aims to improve OIT's process but lacks long term features. The document's recommended solution is to implement Jobvite to address issues like career page confusion and mobile optimization in a cost effective way.
This document summarizes the key findings from the 2018 Index of Online Excellence, which ranks the world's best corporate communicators online.
The top three points are:
1) There are signs that more senior managers in large companies are recognizing the importance of online communication and allocating more resources to corporate websites and social media. However, online channels are still often seen as marginal.
2) Trends seen among the top performers include a focus on continual polishing of online presences, responsive design, improved visual design, better use of pictures and videos, and applying journalistic techniques to corporate information.
3) While some sites remain purely "corporate", others are trying to better support marketing efforts by providing
This document is an internet competitive analysis report from SEO, LLC for SplinternetMarketing.com. It analyzes the website's performance for the search term "internet marketing services" and compares it to top competitors. The report finds that the website meets 99% of requirements for a top 10 ranking and outlines 161 ranking factors it passes and 4 it fails. It then provides details on specific SEO ranking factors and metrics for opportunities.
This document provides 10 tips for lawyers to get the most out of their LinkedIn profile. It explains that LinkedIn is becoming the default business networking platform and can help lawyers expand their network, raise visibility, and control their professional brand. The tips include completing a profile, adding a photo, customizing the headline and URL, using the share/update feature to stay top of mind with connections, and carefully selecting connections on the platform. Lawyers are advised to avoid directly copying their bio and to consider disclaimer language.
The document outlines strategies for non-profits to improve fundraising through the use of technology, focusing on tools like recurring donations, donor segmentation, relationship management systems, email marketing, social media, and web site optimization. It discusses how to use these tools to build donor loyalty and community while emphasizing the importance of personal relationships. The document concludes by recommending 10 technology resolutions for non-profits to implement in 2008 to help improve fundraising efforts.
Presentation for financial advisors about social media, web marketing, analytics, email marketing and other tools and techniques to increase ones web presence.
BranchOut is Facebook's career-focused app that pulls business information from friends' profiles, including a job board showing openings at friends' companies. It unlocks career data about friends and friends of friends not previously accessible. While LinkedIn is seen as more corporate, BranchOut aims to bridge the distinction by integrating work information into Facebook. However, it faces limitations as LinkedIn remains the standard corporate tool and BranchOut is not widely known, lacking business page functionality since its 2010 release.
This document provides an overview of search engine optimization (SEO) for beginners. It explains how search engines work through crawling websites, indexing content, searching for relevant information, and ranking results. Key factors for SEO success are discussed, including website architecture, on-page optimization, backlinks, and social media. The document promotes using SEO and inbound marketing strategies to attract organic traffic by creating and sharing valuable content.
The document provides tips for small businesses on using online networking and chamber resources to grow their business. It discusses using websites, social media, and chamber directories to generate new contacts and business. It also outlines how to market a business on the chamber website through paid advertising, sponsorships, and sharing news. Finally, it gives tips for getting out of one's comfort zone at networking events, including developing a strategy, dressing professionally, engaging in conversations, and following up with contacts.
Online Communication on a Shoestring - for Nonprofitslscheirer
Websites, email blasting, and social media can provide small nonprofit organizations with big benefits without a huge investment. In this seminar, we talk through the best practices and the low cost tools that can help you take advantage of the internet to better serve your mission – without breaking your budget.
This document provides guidance for organizations seeking to develop a website with the help of InterConnection's volunteer website assistance program. It includes forms to gather key details about the organization such as contact information, mission, target community, and goals for the website. The document also provides guidance on developing website content such as text, photos and graphics as well as determining the site's design, functionality, and hosting needs before volunteers create the site.
Social Media Best Practices: Pacific New Media, April 2017Gwen Woltz
Social media is intended to be both holistic and strategic. Who your business follows, how you converse, what content you share, all tells a story of who you are as a company. Through a tour of best practices of "need to have," "nice to have," and "great to have," you gain with a better understanding of the latest trends, etiquette, what it looks like to "do social media right", and why the details matter.
Gwen Woltz is co-founder of Wahine Media, a local social media agency that specializes in strategically building thriving and engaged online communities for businesses (wahinemedia.com). Gwen is a graduate of the University of Hawaii at Manoa, past president of Social Media Club Hawaii, a finalist for Pacific Edge Magazine`s Young Professional of the Year, one of Hawaii`s Top 15 Social Media Influencers in 2012, and has over 8 years of digital media and marketing experience.
This document provides information and resources for evaluating the performance of a group chief financial officer (CFO). It includes:
1. Links to free eBooks and forms for performance appraisals from performanceappraisal360.com.
2. Sections for a group CFO's job description, goals & objectives, key performance indicators (KPIs), self-appraisal, and a performance evaluation form.
3. Examples of performance review phrases focused on areas like attitude, creativity, decision-making, interpersonal skills, and problem solving.
4. An overview of the top 12 methods for conducting a group CFO's performance appraisal, such as management by objectives, critical incident method, and
This document provides peer review questions for a narrative essay. The questions address whether the essay meets the assignment requirements, identifies influencing people or events, includes song references, and has proper formatting. Additional questions address the introduction, thesis statement, topic sentences, body paragraph examples, organization, conclusion, and grammatical errors. The peer reviewer is asked to note any issues and provide suggestions for improvement.
Preserving history, living the present and saveMarina Njers
The document contains responses from students describing differences between teenage life in the past compared to now. Some key differences mentioned are that in the past, teenagers had fewer technologies and entertainment options, worked on farms, married earlier, and spent more time socializing outdoors rather than online. For the future, students predict teenagers may become lazier and more addicted to technology with less social skills or appreciation for education.
In this file, you can ref useful information about performance appraisal essay such as performance appraisal essay methods, performance appraisal essay tips, performance appraisal essay forms, performance appraisal essay phrases … If you need more assistant for performance appraisal essay, please leave your comment at the end of file.
This document provides information and examples for evaluating intern performance, including:
1. A sample intern performance evaluation form with rating scales and categories to evaluate various job performance factors.
2. Examples of positive and negative phrases to use in evaluating an intern's attitude, creativity, decision-making, interpersonal skills, and problem-solving abilities.
3. An overview of the top 12 methods for intern performance appraisal, such as management by objectives, critical incident technique, behaviorally anchored rating scales, and 360-degree feedback. Checklists and weighted checklists are also discussed.
In this file, you can ref useful information about performance appraisal sample wording such as performance appraisal sample wording methods, performance appraisal sample wording tips, performance appraisal sample wording forms, performance appraisal sample wording phrases … If you need more assistant for performance appraisal sample wording, please leave your comment at the end of file.
The document provides information about performance appraisal at Tata Motors. It first discusses Tata Motors, including its history, operations, and products. It then discusses performance appraisal in general terms. Finally, it describes research conducted to evaluate Tata Motors' performance appraisal process, including findings, conclusions, and suggestions.
Project report on Performance Appraisal of BSNLVipul Sachan
This document provides an overview of Bharat Sanchar Nigam Limited (BSNL), the largest telecommunications company in India. Some key points:
- BSNL was formed in 2000 and provides both fixed line and mobile phone services across India except Delhi and Mumbai.
- It has over 64 million customers and offers services like landlines, mobile, broadband, and intelligent networks.
- BSNL aims to add over 100 million more customers by 2010 but faces challenges from intense competition and criticism over poor customer service.
- Improving customer service and retaining fixed line customers will be important for BSNL's future success in the growing Indian telecommunications market.
The document is a website usability report for The Ready Project conducted by Shelley's Web Design. The report summarizes the analysis of the website in four main sections: accessibility, identity, navigation, and content. Overall, the website loads quickly and has clear navigation but could improve the contrast of some text, add a custom 404 page, make the company identity and purpose clearer on the home page, and indicate when links will take users off-site. With some changes, the report concludes the website usability and customer experience can be enhanced.
The document outlines 10 must-have web design elements including easy navigation, consistent spacing, call to action features, an about us page, contact info, footer, search filters, fonts and typography, button styles, and images/videos. These elements are considered crucial for any web design as they help make a site popular with users, present important company info, allow users to find what they need, and keep their attention through interactivity. While unique ideas are possible, following these common elements helps ensure a site meets basic user needs and expectations.
This document is an internet competitive analysis report from SEO, LLC for SplinternetMarketing.com. It analyzes the website's performance for the search term "internet marketing services" and compares it to top competitors. The report finds that the website meets 99% of requirements for a top 10 ranking and outlines 161 ranking factors it passes and 4 it fails. It then provides details on specific SEO ranking factors and metrics for opportunities.
This document provides 10 tips for lawyers to get the most out of their LinkedIn profile. It explains that LinkedIn is becoming the default business networking platform and can help lawyers expand their network, raise visibility, and control their professional brand. The tips include completing a profile, adding a photo, customizing the headline and URL, using the share/update feature to stay top of mind with connections, and carefully selecting connections on the platform. Lawyers are advised to avoid directly copying their bio and to consider disclaimer language.
The document outlines strategies for non-profits to improve fundraising through the use of technology, focusing on tools like recurring donations, donor segmentation, relationship management systems, email marketing, social media, and web site optimization. It discusses how to use these tools to build donor loyalty and community while emphasizing the importance of personal relationships. The document concludes by recommending 10 technology resolutions for non-profits to implement in 2008 to help improve fundraising efforts.
Presentation for financial advisors about social media, web marketing, analytics, email marketing and other tools and techniques to increase ones web presence.
BranchOut is Facebook's career-focused app that pulls business information from friends' profiles, including a job board showing openings at friends' companies. It unlocks career data about friends and friends of friends not previously accessible. While LinkedIn is seen as more corporate, BranchOut aims to bridge the distinction by integrating work information into Facebook. However, it faces limitations as LinkedIn remains the standard corporate tool and BranchOut is not widely known, lacking business page functionality since its 2010 release.
This document provides an overview of search engine optimization (SEO) for beginners. It explains how search engines work through crawling websites, indexing content, searching for relevant information, and ranking results. Key factors for SEO success are discussed, including website architecture, on-page optimization, backlinks, and social media. The document promotes using SEO and inbound marketing strategies to attract organic traffic by creating and sharing valuable content.
The document provides tips for small businesses on using online networking and chamber resources to grow their business. It discusses using websites, social media, and chamber directories to generate new contacts and business. It also outlines how to market a business on the chamber website through paid advertising, sponsorships, and sharing news. Finally, it gives tips for getting out of one's comfort zone at networking events, including developing a strategy, dressing professionally, engaging in conversations, and following up with contacts.
Online Communication on a Shoestring - for Nonprofitslscheirer
Websites, email blasting, and social media can provide small nonprofit organizations with big benefits without a huge investment. In this seminar, we talk through the best practices and the low cost tools that can help you take advantage of the internet to better serve your mission – without breaking your budget.
This document provides guidance for organizations seeking to develop a website with the help of InterConnection's volunteer website assistance program. It includes forms to gather key details about the organization such as contact information, mission, target community, and goals for the website. The document also provides guidance on developing website content such as text, photos and graphics as well as determining the site's design, functionality, and hosting needs before volunteers create the site.
Social Media Best Practices: Pacific New Media, April 2017Gwen Woltz
Social media is intended to be both holistic and strategic. Who your business follows, how you converse, what content you share, all tells a story of who you are as a company. Through a tour of best practices of "need to have," "nice to have," and "great to have," you gain with a better understanding of the latest trends, etiquette, what it looks like to "do social media right", and why the details matter.
Gwen Woltz is co-founder of Wahine Media, a local social media agency that specializes in strategically building thriving and engaged online communities for businesses (wahinemedia.com). Gwen is a graduate of the University of Hawaii at Manoa, past president of Social Media Club Hawaii, a finalist for Pacific Edge Magazine`s Young Professional of the Year, one of Hawaii`s Top 15 Social Media Influencers in 2012, and has over 8 years of digital media and marketing experience.
This document provides information and resources for evaluating the performance of a group chief financial officer (CFO). It includes:
1. Links to free eBooks and forms for performance appraisals from performanceappraisal360.com.
2. Sections for a group CFO's job description, goals & objectives, key performance indicators (KPIs), self-appraisal, and a performance evaluation form.
3. Examples of performance review phrases focused on areas like attitude, creativity, decision-making, interpersonal skills, and problem solving.
4. An overview of the top 12 methods for conducting a group CFO's performance appraisal, such as management by objectives, critical incident method, and
This document provides peer review questions for a narrative essay. The questions address whether the essay meets the assignment requirements, identifies influencing people or events, includes song references, and has proper formatting. Additional questions address the introduction, thesis statement, topic sentences, body paragraph examples, organization, conclusion, and grammatical errors. The peer reviewer is asked to note any issues and provide suggestions for improvement.
Preserving history, living the present and saveMarina Njers
The document contains responses from students describing differences between teenage life in the past compared to now. Some key differences mentioned are that in the past, teenagers had fewer technologies and entertainment options, worked on farms, married earlier, and spent more time socializing outdoors rather than online. For the future, students predict teenagers may become lazier and more addicted to technology with less social skills or appreciation for education.
In this file, you can ref useful information about performance appraisal essay such as performance appraisal essay methods, performance appraisal essay tips, performance appraisal essay forms, performance appraisal essay phrases … If you need more assistant for performance appraisal essay, please leave your comment at the end of file.
This document provides information and examples for evaluating intern performance, including:
1. A sample intern performance evaluation form with rating scales and categories to evaluate various job performance factors.
2. Examples of positive and negative phrases to use in evaluating an intern's attitude, creativity, decision-making, interpersonal skills, and problem-solving abilities.
3. An overview of the top 12 methods for intern performance appraisal, such as management by objectives, critical incident technique, behaviorally anchored rating scales, and 360-degree feedback. Checklists and weighted checklists are also discussed.
In this file, you can ref useful information about performance appraisal sample wording such as performance appraisal sample wording methods, performance appraisal sample wording tips, performance appraisal sample wording forms, performance appraisal sample wording phrases … If you need more assistant for performance appraisal sample wording, please leave your comment at the end of file.
The document provides information about performance appraisal at Tata Motors. It first discusses Tata Motors, including its history, operations, and products. It then discusses performance appraisal in general terms. Finally, it describes research conducted to evaluate Tata Motors' performance appraisal process, including findings, conclusions, and suggestions.
Project report on Performance Appraisal of BSNLVipul Sachan
This document provides an overview of Bharat Sanchar Nigam Limited (BSNL), the largest telecommunications company in India. Some key points:
- BSNL was formed in 2000 and provides both fixed line and mobile phone services across India except Delhi and Mumbai.
- It has over 64 million customers and offers services like landlines, mobile, broadband, and intelligent networks.
- BSNL aims to add over 100 million more customers by 2010 but faces challenges from intense competition and criticism over poor customer service.
- Improving customer service and retaining fixed line customers will be important for BSNL's future success in the growing Indian telecommunications market.
The document is a website usability report for The Ready Project conducted by Shelley's Web Design. The report summarizes the analysis of the website in four main sections: accessibility, identity, navigation, and content. Overall, the website loads quickly and has clear navigation but could improve the contrast of some text, add a custom 404 page, make the company identity and purpose clearer on the home page, and indicate when links will take users off-site. With some changes, the report concludes the website usability and customer experience can be enhanced.
The document outlines 10 must-have web design elements including easy navigation, consistent spacing, call to action features, an about us page, contact info, footer, search filters, fonts and typography, button styles, and images/videos. These elements are considered crucial for any web design as they help make a site popular with users, present important company info, allow users to find what they need, and keep their attention through interactivity. While unique ideas are possible, following these common elements helps ensure a site meets basic user needs and expectations.
The presentation discusses the SEO of Yellowpages.in in depth.
A comparison with justdial is also done to give a better understanding to the users.
It covers on-page, off-page, technical SEO and the social media marketing.
Download from : https://dollarupload.com/dl/c8a127ea0
Website Best Practices for Law Firms
The legal industry is changing—global mergers and consolidation, new web, email and social technologies are evolving dynamically along with new expectations from clients as well as employees. Digital capabilities, particularly a firm’s website, provide the first tool to engage existing clients, new clients and employees. But for more than a decade, law firms have considered their websites as just another brochure, not as a way for clients to interact with the firm. Law firms must establish an online presence to promote their brand, facilitate better engagement between the brand and the consumer, recruit new talent and ultimately, acquire new clients.
Web Design, Content and Social Media Strategy: RoevilleBaptiste Velan
Discuss current website and possible improvements:
Homepage overview, Logo, typeface, Navigation bar,
The navigation bar and its relevance to page content,
Content: updates, Social Media improvements.
41 Must-Have Features on your Business Website.pptxFutuready Media
Building a website is an iterative process. In order to get the satisfactory big picture, businesses must focus on all the little details. This is especially true when it comes to the features one must have on their website. With the correct set of features available on your website, you can create the magical portal of conversion on the internet.
A good website has a well-organised structure. It has a professional look and feel to it across all types of devices. Websites which perform well garner fruitful results and contribute to the growth of the organisation. Therefore, businesses should weigh the importance of every feature, colour and word that ends up on the website.
The document provides an analysis and comparison of the websites of two telecommunication companies in Bangladesh - Teletalk and Aktel. It evaluates the user-friendliness, features, drawbacks and positives of both websites. It also provides criteria-based evaluations of the websites and recommendations for improvement. The document is presented in a structured format with headings and sub-headings.
This document provides tips and best practices for web design. It discusses the importance of responsive design, adding value through clear calls to action and descriptions of how products solve problems, effective navigation through labeling and reducing bounce rates, using attention-grabbing colors for buttons, utilizing carousels and social proof to engage users, including team pages to build trust, prioritizing mobile friendliness, leveraging internal links to improve usability and SEO, and employing email sign-up forms to develop communication and build brands. The tips are intended to enhance the user experience and engagement on a website.
Websites influence 97% of customer purchasing decisions. That clearly means your business site needs to be a good one, and it should have relevant content. Your company website has to be regularly updated with new products and the latest news. No one will prefer to do business with a company whose website is out-dated and not in sync with the latest technology. Many small businesses put up a website and then leave it alone — but today’s websites are no longer static. The internet browsers are also getting updated with the times, so if your website is not compatible with the latest browsers, then you will definitely lose a business opportunity.
Things to Add in WordPress Footer A Quick Guide.pdfWPWeb Infotech
Enhance your website with essential additions in WordPress footer for optimal performance and user experience. Discover things to add in WordPress footer!
The document provides tips for optimizing landing pages to increase conversion rates. It discusses the importance of elements like the page header, images/video, page copy, social sharing options, forms, and removing distractions. Specific recommendations include crafting compelling headlines and subheaders, using media like GIFs to grab attention, keeping copy concise and formatted clearly, testing social sharing buttons, optimizing forms based on content/buyer stage, and adding meta descriptions for SEO. The tips are supported by quotes from industry experts about their testing and results.
- The document analyzes and compares the websites of two market research firms, AC Nielsen and Ipsos.
- It evaluates various aspects of their website designs such as layout, navigation, content, and interactivity.
- Overall, while AC Nielsen has a stronger brand, the review finds Ipsos' website to be more modern, dynamic, and user-friendly with more interactive features and updated content.
This document provides a summary of the Advertising Age website. It analyzes the site's content, design, target audience, and ownership. Some key points:
1) Advertising Age is owned by Crain Communications, a family-run company founded in 1916 that owns over 50 brands.
2) The site provides up-to-date news and data on the advertising/marketing industries, targeting professionals as well as consumers interested in ads.
3) It uses visual elements like photos effectively and maintains a clean, easy-to-read design with frequent updates to engage users.
4) While the site could improve user interaction, it takes steps to attract a diverse audience including students through discounted
This document summarizes the website design and maintenance services offered by ELAP Brands. It discusses the importance of having a website for businesses to communicate with customers 24/7 and expand their reach beyond their local area. The services provided include building a 10-page state-of-the-art website with features like social media integration, site traffic statistics, live chat, e-commerce functionality, and search engine optimization to help businesses get found online. Customers who hire ELAP Brands for their website design and maintenance will get an engaging site to help promote and sell their business.
This presentation will help you understand:
- The legal requirements behind Web Accessibility
- How do people with disabilities use the web and what assistive technologies they use
- How good usability makes up for better accessibility and improves site’ SEO
- Financial benefits of having an accessible website
Creating your website the right way makes all the difference. Without the right strategy for designing your website your customers just would not be able to connect with your brand or business. Thus it pays to have a website that makes all the right noises in attracting and providing them the right spur to return back to your website.
Starting from the URL that you choose to the user interface that you provide all make a vital difference to how the audience connects with your site. Check out how to create a website that stands out from the crowd by going through this insightful resource now and let your brand visibility grow online.
This document provides tips for improving website usability and conversions. Some key tips include: focusing on personalized features for users based on location; ensuring registration provides clear value; using transparent pricing with no hidden costs; ensuring pages don't refresh automatically; providing a clear call to action; and optimizing the homepage, navigation, forms, and content for usability and readability. Testing with real users and prioritizing improvements based on importance are also recommended.
How to learn Linkedin for business and to develop company pages in linkedinSwaraj Mishra
How to learn more about linkedin is the key focusing area. Here you can easily know how to learn to use linkedin in a better way for promoting your business.By going through the slides you will learn linkedin for company pages.
The document discusses the features and benefits of a Glabex business page. It explains that a business page allows companies to manage their brand, products/services, employment opportunities, sales, and social media engagement in one central hub. The page also provides analytics to understand visitor behavior and targeting tools to promote the page, products, careers, and coupons.
This document provides an overview of key topics in computer science including computers, computing systems, operating systems, networks, the internet, business productivity, and security concerns. It discusses basic computer concepts, hardware components, algorithms, computer literacy, network architectures and topologies, the OSI model, and the impact of technology on business. The document serves as an introduction to the diverse field of computer science.
DBMSs, database models, digital economy, data mining, information systems, artificial intellicance, database ethics, security issues and safeguards, quality of life, economic and political issues
Texas has some of the worst air quality in the country due to emissions from oil refineries and vehicles. Two proposed solutions are to enforce clean air laws on refineries like ExxonMobil, which broke laws over 4,000 times, and require vehicles to use after-market emissions devices like the H2Hypod, which converts vehicles into hybrids to reduce emissions by up to 30%. Stricter regulations on refineries and commercial fleets could improve air quality and public health in Texas.
This document discusses the evolution of the World Wide Web from Web 1.0 to Web 2.0 and emerging trends in Web 3.0. Some of the key developments of Web 2.0 include RSS, wikis, social networking, blogging, tagging and user-generated content. Popular open source software, mobile technologies like Android and iPhone, and social media platforms such as Facebook and Twitter are also covered. The document concludes that the web will continue to evolve every 10 years through improvements in both front-end and back-end applications and interfaces.
"Innovations" of copyright and intellectual propertiesWendy Lile
The document discusses innovations in copyright and intellectual property. It defines intellectual property as including copyright, patents, and trademarks. It discusses restrictive technologies used to prevent copyright infringement like digital rights management. It also provides international statistics on intellectual property filings from the World Intellectual Property Organization and discusses the economic benefits of intellectual property for industries like music, technology, and film.
"Innovations" of copyright and intellectual propertiesWendy Lile
This document discusses innovations in copyright and intellectual property laws. It covers the types of intellectual property protections including copyrights, patents, and trademarks. It then discusses the application processes and statistics for these protections. The document also examines restrictive technologies like digital rights management (DRM) and piracy laws, and how they impact content distribution and mobile access. It concludes by arguing that current intellectual property restrictions mainly benefit large international businesses, rather than individual creators or the U.S. economy.
This document compares and contrasts the memory management, process management, file management, and security features of UNIX/Linux, Mac, and Windows operating systems. It provides an introduction to the topics, discusses each one, and concludes with references used in the comparison.
The document proposes a gas pump program for GilbarcoVeeder-Root that will (1) reduce time spent at the pump, (2) remove the risk of gas theft, and (3) improve customer service. It details the software development life cycle process used to design the program, including analyzing requirements, designing the top-level algorithm and pseudocode, implementing it in a programming language, and maintaining it with frequent updates. It also provides a demonstration video and assures the functionality of the program meets its purpose.
The document describes a program for calculating charges at an automated gas pump. It includes an algorithm and pseudocode for the program. The program will prompt the user to select gas type (regular or premium) and service type (full service, gas and go, or self service). It will then calculate the total charge based on the gas price, any service fees, sales tax, and gas tax. The pseudocode walks through each step, including welcoming the user, getting their selections, performing the calculations, and displaying the final total. It provides documentation and comments to explain the tasks and subtasks completed by the program.
This document provides a first draft for a website design focused on custom Android firmware and themes. The website will showcase custom ROMs and themes for Samsung Galaxy devices, include a forum for user discussion, display news and updates on new releases and requests, and provide troubleshooting help. The target audience includes Galaxy SII, SIII, and SIV users located around the world, especially in the US, Canada, China, India, and UK, with an estimated 500,000 current followers and expected 1 million once launched. The purpose is to help Android users free their phones from advertising bloatware and unleash their full potential.
The document summarizes three interactive features added to the Dezigning Madnezz website:
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Website Evaluation Paper
Evaluation of the Elias Group Website
Ms. Elias created The Elias Group after spending 30 years working in the government
services area. One of Ms. Elias’ primary goals when developing the group was to allow U.S.
citizens, especially small business owners, to have more access to government services (Apollo
Group, 2011). Formed in 1997, the Elias Group is a nonprofit organization that consists of 31
full time staff members and more than 100 specialists who offer consultations to small business
owners.
The mission statement of The Elias Group states, “Through research and professional
expertise, we provide opportunities for businesses (particularly small and disadvantaged
businesses) to supply goods and services to U.S. Government entities through the General
Services Administration schedules and contracts.” (Apollo Group, 2011)This mission statement,
in layman’s terms, states that members of The Elias Group are devoted to helping small
businesses acquire the necessary services, information, and assistance when attempting to
contract with the government.
As previously mentioned, the intended audience of The Elias Group website is small
business owners. These small business ownersrequirethe ability to propose and negotiate
contracts with the United States governmentas their intended client. The small businesses
mentioned previously may consult with The Elias Group for the following services:
GSA schedule qualification and firm preparation
Request for Quote (RFQ) and Request for Proposal (RFP) assistance
Business operation and policy operation assistance
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GSA contractor eligibility assurance
Lobbying efforts for industry specific assistance
Design Criteria
Browser Compatibility
Initially, the Elias Group web site was written with older code that only Internet Explorer
6.0 could display. There are not many people who still use this browser, so there were not many
people able to view their site. Making sure the website can be viewed at its greatest potential
across an array of browsers and operating systems is the most important practice of web design.
If the site cannot be seen by many, the main objective of creating a web site pointless. The new
Elias site has been written in XHTML 1.0 Transitional, which is backward functioning, to be
compatible with many popular browsers and the main operating systems. The best way for a
web page render well is to test in every popular version of every popular browser, on multiple
operating systems, and on both MAC and PC platforms.
Contact Information
This was a major addition to the Elias Group web site. Before, potential users of their
site had no immediate way of knowing how to contact the company for their services.
Developing a clear and concise contact page for important information such as telephone
number, hours of operation, and mailing or physical address is crucial. After all, the customer or
user cannot give their business or use intended services without the means of this information.
Navigation
The Elias Group now has some of the best web site navigation practices implemented. It
is important that the user does not get lost while using a web site because usually at the first sign
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of confusion or struggle, they will continue to another site, and rightfully so. The trick is to
make moving around the site to find the most important information so easy that they do not
have to think. The target audience for the Elias Group reads left to right, so naturally they will
start at the top-left of the page with the logo and move across to the purpose statement. The site
navigation is directly beneath the logo for natural placement. If any additional menus are needed
for specific pages, drop-down menus should be added.
Design and Layout
Today’s web design trends led us to add more contrast in the Elias Group site, it is
important to stay up-to-date with the latest trends so that the customer or user does not believe
the site is outdated and take his or her business elsewhere. The darker colors with light text is
easier to read as well as more pleasing to the eye. Deep or bright colors are popular and draw
attention, leaving more of a lasting impression on the user. The page length of the Elias site was
kept short because it is doubtful that anyone will scroll more than three page lengths, so anything
longer could lead to missed information. Another important practice is the repetition on visual
elements throughout the entire site. An easy way to do this is to use cascading style sheets. The
same font, colors, alignment, and positioning of repeated elements, for example the logo, title,
and navigation, on every page, unify the web site and create a more professional look.
Accessibility Consideration
A web site should be designed with all kinds of individuals in mind. Some people have
disabilities that might not let them see or hear images or audio that may be included, so the
website should not be solely reliable on these elements. If an image is pertinent to the message
to be conveyed to the user, alternate text can be added in the code so that a screen reader can
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read a description of the image or message. We made sure to use only text for the navigation,
instead of images so an alternate navigation bar would not be needed. Reasonably-sized text was
also used for the visually impaired.
Elias Group Comparative Review
The websites that are being compared are Bob Goodlatte's website
(http://goodlatte.house.gov/) and the Jeffer Mangels Butler & Mitchell LLP website
(http://www.jmbm.com/).
Initial Impression
The initial impression of Bob Goodlatte's site is that it is overwhelming with information.
The purpose of the site was immediately noticed since “Business Opportunities with the Federal
Government” is titled in large text. This websites target audience is the constituents from the
State of Virginia. The site looks the same in Internet Explorer, Firefox and Chrome.
The initial impression of Jeffer Mangels Butler & Mitchell LLP’s site is the modern
design and the categorization of the links were appealing. Instantly the purpose of the website
was to provide legal services. This sites target audience is clients with legal issues. The site
looks the same in Internet Explorer, Firefox and Chrome.
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Contact Information
Bob Goodlatte's contact information was only available through an e-mail form only.
There were several other office information, but they were below the fold. His site is an official
government web site; the domain ends in “.gov.”Different headings and paragraphs were used as
well as relative and external links.
Jeffer Mangels Butler & Mitchell LLP’s site has a "Contact us" on the navigation bar.
When hovered over, it displays the contact information for the main and additional offices.
Initially, the site does not indicate that it is legitimate but within the "Our Firm" page they show
logos of services they belong to. The different headings were used including paragraphs and
links.
Design and Layout
Mr. Goodlatte's site has appealing colors but the layout was basic. The site has a
horizontal navigation bar on the header and vertical navigational links on the right side. The
navigation bar has several drop-down menus that let you see where to go. A "Home" tab is
located on every page of the site. The navigation bar is consistent on every page.
Jeffer Mangels Butler & Mitchell LLP’s site also has appealing colors but the layout was
basic. The site has a horizontal navigation bar on the header and navigational links on the footer.
The navigation bar has several drop-downmenus that give a small description and lets you see
where to go. A "Home" tab is located on every page of the site. The navigation bar is consistent
on every page.
Navigation
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Mr. Goodlatte's important information is placed in headings. Each page in this site has
links in the content and in the right side bar. The "Press Release" articles display links with their
dates. The header slides have images that contribute to the user experience.
Jeffer Mangels Butler & Mitchell LLP’s important information is placed in headings.
Each page in this site has links in the content and some pages have a side bar and there are links
here as well. The individual articles have dates displayed at the top of the article. The header
slides show the four partners, the different teams that practice a particular area and this does
contribute to the user experience.
Mr. Goodlatte's site has no spelling errors or broken links. The navigational ease on this
site is impressive. The header slides can make a website pleasing to the eye. This site could
usefewer images and less content per page.
There were no spelling errors or broken links found on Jeffer Mangels Butler & Mitchell
LLP’s site. The design and intentions of the header slides are impressive. The simplicity of this
site is good.
These websites provide design features that can be implemented to reach the same
audience that The Elias Group is also trying to reach. We have links to government resources as
well as content about attorney advocacy and government assistance.
Detailed Analysis
The Elias Group targets small business groups to help them expand their desire to do
business for the government. Although Elias Group does not receive any profit from this they
still want to expand to help other business succeed. This does not mean that the Elias Group
does not want to cater to all small business from all around the world in the proper manner. Elias
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Group wants to become a household name for all business that need that extra help. The way to
do this is to make some changes to their current website, giving it the proper changes that will
ensure that the business will grow substantially. While examiningthe currentElias Group website
there are some issues apparent that could hinder their business. By fixing these minor
formalities, they could ensure the proper functionality needed to expand their services and ensure
proper growth.
Elias Group’s website is lacking contact information from the small business to the
government. The navigation aspect of the site needs to be more functional for its consumers.
This will allow the flow of the site to be more organized and the ability for the customer to
receive the proper direction. Adding additional pages will help businesses locate the services
they are looking for. The Elias Group only have three pages, Home, Finance/Account and HR
Department, the usercould get confused of where they need to go to acquire the correct
information or help they may need. The recommendation for this issue is to expand the pages
and information of the site, giving the userbetter options to choose from. Since the Elias group’s
current site does not give its users a contact page, our prototype is a simple, yet elegant redesign
with the Contact page added for functionality. Some other proposed pages would be an About
Us page as home, Project, Health & Safety, and Training. The project page will give information
on upcoming projects and past projects. Training page is for companies to schedule the proper
training that they may need. The health and safety page will give the run down on all the
required measures for the safety on projects. These pages will help Elias Group stay ahead in the
game with their present and future companies.
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Browser compatibility is of the utmost importance. In the original site, the Elias Group
was running with an older code for Internet Explorer 6.0, by using updated code and adding a
cascading style sheet, the most popular browsers will display the new site as it is intended. A
visually stimulating layout and design will help the look of the site to be more appealing and
welcoming.
Changing the navigation functionality and positioning will give the guidance the site
lacks. The site is no good to any business if they can’t get to the proper screen to obtain the
correct information, leaving the customer unhappy as well as unsatisfied. This is not the kind of
business Elias Group wants to portray. This is also why the Elias Group wants to take
accessibility into consideration. Screen readers will be able to detect the alternate descriptions of
the content added to the new website.
A description of proposed changes
The Elias Group’s website is a seemingly attractive site but it does not offer services
beneficial to the user or customer. They are in a business where they collaborate with contractors
and the government on daily basis; they are representing companies all over the world. They
should have a website, which will allow every contractor, government or other personnel they
are helping, to connect with the government by adding availability of required information
without direct contact to the Elias Group.The Elias group should focus on modifying a
navigation bar, which currently only consists of three basic tabs: Home, Finance/Account, and
HR department. Therefore, our first recommendation is to extend the navigation bar and add
additional pages, which will allow new contractors to find necessary information about joining
10. 10
the Elias Group. We recommend adding the following pages into the navigation bar: About Us,
Contact Us, Project, Health & Safety, and Training.
About Us
This page should showcase the company information, for example, their mission
statement, purpose, past companies helped, and future goals.
Contact us
Communication is very important part of business and it success depend of accurate and
on time communication. The most important tab called contact us, which means where customer
and other people affiliated with business, can contact the business without any delay. Elias
Group missing this tab from navigation bar.
Project
Under this page, Elias Group should explain upcoming project and detailed requirements.
This allows companies to prepare for next tender and companies can search projects according to
their business nature.
Health and Safety
Health and safety page will cover safety requirement for upcoming projects. The
requirements for operation should be published online where every contractor has access to it
and implements on job site. As we know, the government will not allow any contractor to harm
the environment or employees, therefore health and safety is important.
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Training
Elias Group should use training page to connect to employees, where they can schedule
employees’ required training, for example, attending business code of conduct classes that could
be online or in class. They can also alert contractorson employees’ qualification.
Recommendations for improvements to the site
The Elias Group’s websitecould use some improvements. When compared to other
websites with similar business plans, it becomes apparent that The Elias Group is missing a few
key features.
The Elias Group website needs more modernization and utilization to keep it more
competitive in its business market. The homepage directly shows a history and has a quote
detailing what the website does, but it doesn’t contrast well enough to instantly tell what the
website is about in a short amount of time. The images used could be optimized to ensure faster
loading, on 25 megabyte per second internet, it is apparent that the images have not been
optimized.
Design fundamentals such as a contrasting website is missing and it comes off as very
bright. The menu is not a good representation of the entire site map; using JavaScript to have
nested menus would help the functionality of navigation. Furthermore, contact information for
the group is not readily available on the homepage. The homepage should be used to identify
some of the most prolific information on the website. The companies past would be better suited
12. 12
in a separate page called “About Us” and more pertinent information should be shown on the
main website, such as contact information and number of successfully helped clients.
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References
Apollo Group. (2011). The Elias Group. Our Past. Retrieved from
https://ecampus.phoenix.edu/secure/aapd/cist/vop/Business/Elias/index.asp.
Felke-Morris, T. (2011). Web development & design foundations with XHTML (5th ed.).
Pearson
Education.