This document discusses how to address the "right to be forgotten" requirement of the General Data Protection Regulation (GDPR) in data backups and archives. It notes that while deleting user data from primary storage is relatively easy, removing it from backups is difficult due to technical challenges. The document proposes several solutions, including deleting restored data, restoring to a sandbox, pushing all data to an archive within 7 days, and using intelligent file-level backups with rich metadata to enable easy deletion from backups. It introduces the Aparavi active archive platform as an approach that addresses these issues through its file-level storage, classification, and deletion capabilities.

1. Data Management vs. GDPR and Data Privacy -
How to Solve the Right to Be Forgotten Problem
For audio playback and Q&A go to: bit.ly/GDPRSolve

2. GDPR is Not just a
European Problem
● This is really about safeguarding user
data and maintaining user privacy
● Any business that does business in the
EU is impacted
● GDPR is driving consumer awareness
● GDPR is driving government awareness
○ California’s Consumer Privacy Act

3. What’s it Really
About?
● Data Protection
● Data Retention

4. Understanding Data Retention and Privacy
● A Data Retention Policy defines
how long an organization will
store data
● Data Privacy defines how an
organization will enable access
to the data
● GDPR requires processes to
protect, retain and remove data

5. The Big Problem -
The Right to Be
Forgotten
● Users can request all data be
removed from an organization’s
servers
● Nullifies User Agreements
● Removal does not have to be
instantaneous but does need to
complete in a “timely manner”

6. Backup vs. The
Right to Be
Forgotten ● John Smith requests all his
data removed
● Relatively easy to remove
from primary storage
● Almost impossible to remove
from backup
● Possible to remove from an
archive

7. The Backup
Problems
with Right to
be Forgotten
● Most organizations count on backup
for data retention (How long do you
keep backup data)
● Unstructured data growth leads
many backup vendors to backup at
an image level
● Most backup solutions have
rudimentary metadata

8. Solving RTBF
for Backup
● Delete on Restore
● Restore to Sandbox

9. Replacing Backup
with Archive to Solve
for RTBF
● Don’t retain backups for more
than 7 days
○ Push everything to an archive
● Problem: How to get everything
to the archive?

10. Solving for RTBF -
Integrating Backup and Archive
● Intelligent File by File Backup
● Files are stored independently,
not job based
● Rich metadata tracking
● Removal from backup
becomes trivial

11. About Aparavi
About Aparavi
Santa Monica
startup
Founded in 2016
Privately funded
Our SaaS-based
platform
intelligently and
actively archives
your data for today
and forever

12. • Files and increments stored as
individual objects
• Faster uploads to cloud by configurable
concurrent transfer
• Granular control of data
• Data classification based on content
and rich metadata
• Either predefined or ad hoc
• Fully content aware
• Advanced search to find any content
• Set rules for storage location based on
data types
Aparavi - A completely new approach to GDPR
“Find all instances of
356-22-7878 and retrieve”

13. Aparavi Manages Unstructured Data
Go ahead, keep your data, just do it better
Dynamic hybrid
cloud storage
Combine any
cloud with on
premises storage
Cloud Active
Pruning
Prune data on
policy or at will
with sub-file
granularity
Data-Centric
Retention Policy
Automated content
and meta-data
classification
Advanced
Archive Search
Identifies by
content,
classifications,
and meta-data
12
Auditing and
Reporting
Logs who changed
what and when

14. Aparavi Active Archive Architecture
13
Data Sources Destinations
Software
Appliance
Storage and
cloud mobility
No software
or cloud lock-in
Intelligent data
management
No
upfront
costs

15. Aparavi Partner Eco-System
14

16. Aparavi Recent Recognition

17. Thank you!
Storage Switzerland
http://www.storageswiss.com
georgeacrump@storageswiss.com
StorageSwiss on Twitter:
http://twitter.com/storageswiss
StorageSwiss on YouTube:
http://www.youtube.com/user/storageswiss
Aparavi
https://www.aparavi.com
Aparavi on Twitter:
https://twitter.com/aparavisoftware
Aparavi on LinkedIN:
https://www.linkedin.com/company/aparavi-software-corp/

18. Data Management vs. GDPR and Data Privacy -
How to Solve the Right to Be Forgotten Problem
For complete audio and Q&A please register for the On Demand Version:
bit.ly/GDPRSolve