1. The document provides details of offers and promotions from The Chemists India Trusts for the month of September 2014, including discounts on private label products and deals with partners like GNC, Jet Airways, and American Express. 2. New product launches from the private label Guardian are highlighted, spanning various health categories. 3. Information is also given on loyalty programs for senior citizens, implementation of reminder services, and distribution of the Guardian Health Chronicle magazine.

1. SSeepp 22001144
The Chemists India Trusts TM 1

2. The Chemists India Trusts TM 2
Index
Offer of the Month Sep Offers
Loyalty Program Senior citizen program
1.Jet Airways Rewards 2.Citi Bank 10% discount
3.American Express 10 time reward Point
4. Freecharge.in.
Special Alliance
Private Lable 1. Product Guide
1. April-Sep– 2014-15 Issue GHC

3. - Mega Offer
- Bundle/Discount Offers
- Other Offers
The Chemists India Trusts TM 3
Offers of the month.

4. Mega Offer – GNC Promotion
MEMBERS GET MORE CAMPAIGN
(1st – 30st Sep’14)
GNC Promotion Construct
-25% discount on GNC Sports Nutrition (Powders) &
-20% Off of all other GNC products except GNC Gold Card.
Promotion Applicable for GNC Gold Card & Special Gold Card Members only
Validity – 1st - 30st Sep’14
50% discount on GNC Gold card membership fee & Renewal Fee
GNC GOLD CARD ANNUAL FEE – Rs 500
GNC GOLD CARD RENEWAL FEE – Rs 250
Validity 1st - 30st Sep’14
The Chemists India Trusts TM 4

5. 20%
Discount
-Guardian Xtracare
Cold Cream 100gm
Discount Offers- Pvt Label
The Chemists India Trusts TM 5
10%
Discount
-Guardian Xtravital
Joint Health MSM Tap
1x60
-Guardian Xtraveda
Soaps
-Guardian Xtracare Shampoo
Aloe Vera 500ml
15%
Discount
-Guardian Tulsi &
Giloy Syrup 500ml

6. The Chemists India Trusts TM 6
Other Offers- Pvt Label
1. The Buck Stops Here, MRP Rs.499/- , Offer Price Rs.249/- , 50 % OFF
2. The Corner Office, MRP Rs.195/-, Offer Price Rs.156/- , 20% OFF
3. Guardian Xtramuscle 100% Whey Protein (Chocolate & Vanilla) 2lb
MRP Rs.2499/-, Offer Price Rs.2249/- ,Save Rs.250/-
4. Guardian Xtramuscle Weight Gainer 1800 Chocolate 4 lb,
MRP Rs.1799/-, Offer Price Rs.1550/- ,Save Rs.249/-
5. Guardian Xtramuscle Weight Gainer 1800 Chocolate 2 lb,
MRP Rs.999/-, Offer Price Rs.849/- ,Save Rs.150/-
6. Guardian Guardian Xtraveda Safed Musli Tone 1x60,
MRP Rs.799/-, Offer Price Rs.700/- ,Save Rs.99/-
7. Guardian Xtravital Bone Health Tab 1x60,
MRP Rs.250/-, Offer Price Rs.225/- ,Save Rs.25/-
8. Guardian Xtra Vital Eye Health Tab 1x60
MRP Rs.299/-, Offer Price Rs.270/- ,Save Rs.29/-
9. Guardian Ayurvedic Juices Range 500ml, Buy 2 Get 10% Off

7. The Chemists India Trusts TM 7
GNC Offers
1. GNC Calcium 1000 Tab 1x90 MRP - Rs 1299 OFFER PRICE – Rs 799 SAVE – Rs 500
2. GNC (NDS) Omega Cuts Softgel 1 x 90 MRP - Rs 2349 OFFER PRICE – Rs 1599 SAVE –
Rs 750
3. GNC Energy Formula Cap 1x100 MRP - Rs 2299 OFFER PRICE – Rs 1599 SAVE – Rs 700
4. GNC Siberian Ginseng Cap 500mg 1x90 MRP - Rs 1999 OFFER PRICE – Rs 1399 SAVE –
Rs 600
5. GNC Mens Zinc Formula Tab 1x90 MRP - Rs 1599 OFFER PRICE – Rs 999 SAVE – Rs
600

8. The Chemists India Trusts TM 8
FMCG Offers
1. 5% OFF On “Baby Diapers-Pampers, Huggies and MamyPoko”
2. Flat Rs.15/- OFF On All “Nivea Shower Gell” Men & Women & All “Nivea Deos” Men & Women
3. 10% OFF on Engage Deo Spray All range
4. Pigeon Baby Nappy Range - 10% off on MRP
5. Pigeon Baby Care Range 200 ml - Rs. 15/- Off on MRP
6. Buy 1 Get 1 with Farrell Pure Oilve Oil 250ml
7. Save Rs.27/- On “Bacter Shield Hand Wash Combo Pack” of Bottle & Refill 215 ml
8. Rs. 20/- OFF on Sofy Side Walls Dry-XL 1x15, Rs. 5/- OFF on Sofy Bodyfit Regular 1x16.
Rs. 10/- OFF on Sofy Bodyfit Slim XL 1x12 & Sofy Side Walls Dry-XL 1x12
9. Rs. 20/- OFF on Pigeon Baby Wipes 1x80
10. Rs. 20/- OFF on Fiam Di Wills Shower Gel All range
11. Pigeon Portable Breast Pump (Electric) 16671 1s- Rs. 600/- Off on MRP
12. Pigeon Steam Sterilizer 1s - Rs. 400/- Off on MRP
13. Nivea Lip Care Range - FREE Nivea Ess Lip Care 4.8gm worth Rs100/- FREE
14. Feel Free Adult Diapers Medium 1x10 - Rs. 35/- Off on MRP
15. Feel Free Adult Diapers Large 1x10 - Rs. 40/- Off on MRP

9. Product Catalogue – Offers of Sep’14
Laminated copy of the XtraValu Catalogue will be send to each store,
Keep it at the POS Counter & Inform customers about offers
The Chemists India Trusts TM 9

10. Focus Category of the Month- Heart Health
Hypertension & Child Nutrition
Guardian Care Zone & POS Display
Guardian Care Zone & POS should feature the above
mentioned products.
The Chemists India Trusts TM 10
1. GNC Mega Men Heart
2. GNC Fish Oil
3. GNC Kids Multibites
4. Ayurvedic Juices

11. Loyalty Program. -Offers for Sr.Citizen, Free Reminder Service, Process
The Chemists India Trusts TM 11

12. Sr. Citizen - Free Reminder Service (FRS)
The Chemists India Trusts TM 12

13. FRS & Sr. Citizen Program Collaterals
10.1% discount on Prescription Medicines
We will communicate the Offer to our
Senior Citizen members through:
• Ad in Guardian Health Chronicle
• Email & SMS Blast
The Chemists India Trusts TM 13

14. FRS Process - System Implementation
The Chemists India Trusts TM 14

15. - Jet Privilege Earn JP Miles while shopping with Guardian
- Citibank & ICICI Card members get 10% discount.
- FreeCharge.in
- American Express 10 Time Reward Points
The Chemists India Trusts TM 15
Special Alliances

16. Special Alliance : Jet Airways
Jet privilege customers would earn JP Miles when
they shop at Guardian Pharmacy.
Kindly note:
• Customer can either earn JP Miles or XtraValu
points. Two cards cant be clubbed.
• Not valid on products on discount or offer
The Chemists India Trusts TM 16

17. Special Alliance: Citibank & ICICI
We have a Tie Up with
CITIBANK
10% Cash Back on bill Value of Rs 1000/- or above…
Offer valid for FMHG,GNC & Guardian brands.
Not applicable for FMCG products.
*Remove the current Tent Card, You will receive the new tent card.
ICICI
Their credit / debit card members would get a “10% discount on GNC,
& Guardian Brands”
Two External Card Types in Masters named as “CITI” and “ICICI” have
been created (as shown in next slide).
The discount has to be given manually by selecting the categories.
Kindly note system will not take the discount by default.
The Chemists India Trusts TM 17

18. Special Alliance – Freecharge.in & SBI Credit Card
10% Off coupon on Purchase of Rs 500 from
Guardian Pharmacy to all online mobile recharge
customers of Freecharge.in
Line discount
The Chemists India Trusts TM 18

19. American Express Card 10 time reward Points
All American Express Cardholder will earn 10 Times
Reward pints while shopping at Guardian Pharmacy
& Paying by American Express Card.
System will automatically calculate the reward point
& nothing need to be done at the time of Billing.
The Chemists India Trusts TM 19

20. System Implementation
The Chemists India Trusts TM 20

21. Private Label - Product Guide
The Chemists India Trusts TM 21

22. Guardian New Product Launch – Vitality
Xtravital Eye Health MRP – Rs 299
Product Highlights
•Prevents Macular Degeneration
•Essential Nutrients for Normal Vision
New Pack Xtravital Men / Women Health
MRP – Rs 225 Each
Product Highlights
•Reduces Stress
•Boosts Immune System
•Provides Essential Vitamins & Minerals
The Chemists India Trusts TM 22

23. Guardian New Product Launch – Personal Hygiene
The Chemists India Trusts TM 23
Ear Buds Pack of 100 - MRP - 40
Product Highlights
•100% cotton.
Ear Buds Pack of 200 - MRP - 65
Product Highlights
•100% cotton.

24. Guardian New Product Launch - Ayurveda
The Chemists India Trusts TM 24
Product Highlights
•Anti Bacterial
•Reduces cholesterol
XtraVeda Neem
MRP Rs 90
XtraVeda Tulsi
MRP Rs 90
XtraVeda Garlic
MRP Rs 90
Product Highlights
•Natural Blood Purifier
Product Highlights
•Build Immunity
•Prevent Cough &
Cold

25. Guardian New Product Launch - Quit Smoking
SWITCH
Trying to quit smoking but the craving gets you back. Try
Guardian Switch Electronic Cigarette, which is nicotine free
and gives you the tactile delight of smoking.
Product Highlights
•Contains patented Pro-Lung formula
•Has super antioxidant like epigallocatechin gallae (EGCG) a
major active compound in green tea and peppermint oil
•Neutralises build up of free radicals and toxins in the lungs,
accumulated through years of smoking
The Chemists India Trusts TM 25
MRP - 375

26. Guardian New Product Launch – Health
Xtraveda Honey MRP – Rs 140
100% Natural
Farm Honey
Xtraveda Honey & Lemon MRP – Rs 180
100% Natural
Farm Honey
The Chemists India Trusts TM 26

27. Guardian New Product Launch - Vitality
Xtraveda Shilajeet MRP – Rs 199
•Powerful antioxidant that restores strength, energy and vitality in men
and women
•Rich in ‘fulvic acid’ which is a potent rasayana known to Ayurveda
•Regular use diminishes weakness, rejuvenates cells and helps gain
youthful vigour
•Recommended as a general tonic for a wide range of health
conditions like asthma, rheumatoid arthritis, piles, diabetes and urinary
infections
Xtraveda Safed Musli Tone MRP – Rs 799
•Contains 25 vitamins, minerals and antioxidants which nourish health
and enhance immunity in men and women
•Works as an effective anti-ageing treatment and restores youthful
vigour
•Improves strength and stamina and enhances well being
The Chemists India Trusts TM 27

28. Guardian New Product Launch - Vitality
Xtravital Joint Health MRP – Rs 770
•Repairs and rebuilds cartilage
•Maintains integrity of joints
•Promotes joint mobility and flexibility
The Chemists India Trusts TM 28

29. - Overview of April-Sep– 2014-15 Edition
The Chemists India Trusts TM 29
Guardian Health Chronicle
GHC

30. Guardian Health Chronicle - April to Sep Month
Guardian Health Chronicle
NOW A
HALF YEARLY
MAGAZINE
NEXT ISSUE WILL COME IN
October-2014
The Chemists India Trusts TM 30

31. Guardian Health Chronicle - April to Sep Month
Cover Page Guardian Switch GNC Mega Men
Guardian Health Chronicle would be given FREE for Rs 300/- & above.
Kindly distribute all GHC magazines in the respective quarter only & finish the left
stock in last few days by giving to your valuable customers.
The Chemists India Trusts TM 31

32. Thank You
The Chemists India Trusts TM 32