Wang Xiaodi has a Master's degree from the London School of Economics and Political Science and a Bachelor's degree from City University of Hong Kong. She has work experience as a research assistant at City University of Hong Kong, an account service intern at Edelman Public Relations Beijing, and an editorial intern at Xinhua Network Co. Ltd. Her skills include SPSS, Microsoft Office, Adobe software, and she is fluent in English and Mandarin with an IELTS score of 8.5.

1. WANG XIAODI
Mobile: (+852)54884522 (+86)15629196970 Email: brendawangxiaodi@gmail.com
EDUCATION
London School of Economics and Political Science London, UK
Master of Science: Social and Public Communication (Psychological and Behavioural Science) Admitted
City University of Hong Kong Hong Kong
Bachelor of Arts (Hons): Media and Communications, Minor in Psychology 2014.09 – 2018.06
• Current GPA: 3.88 / 4.30； Expected Grade: First Class Honour
• Honours: Dean’s List (4 times); Joseph Lau Student Exchange Award (2016.05)
• Relevant Coursework: Communication Research Methods, Interactive Digital Communication, International
Communication, Media and Communication in Chinese Context, Basic Psychology
Paris Institute of Political Studies (Sciences Po) Paris, France
One-semester Exchange 2016.09 – 2017.01
WORKING EXPERIENCE
City University of Hong Kong Hong Kong
Research Assistant (Dr. Haung Guanxiong) 2017.01 – Present
• Acted as a coder in the content analysis of over 800 participants’ reflections on advertising exposures
• Assisted in conducting interviews for a pioneer study on social media celebrities
• Developed a mobile application prototype independently for an eye-tracking experiment
Edelman Public Relations Beijing, China
Account Service Intern (Hewlett-Packard) 2017.05 – 2017.07
• Conducted researches to develop proper PR strategies for the introduction of a new product
• Assisted the plan and on-site execution of a live stream event at Hewlett-Packard Beijing, gaining over million visits
to the video in one hour
Xinhua Network Co. Ltd Wuhan, China
Editorial Intern 2016.06 – 2016.08
• Produced feature stories and data news based on researches
1a Space Gallery Hong Kong
Project Intern (Exhibition One Belongs Where one is Content) 2016.02 – 2016.05
• Assisted the curator to conduct research on local artists Luke Ching
ACTIVITIES
Hong Kong Red-Cross Princess Alexandra School Hong Kong Hong Kong
Volunteer Tutor 2015.09 – Present
Used multi-media tools to help handicapped students with their study in various subjects
Weilu (We-Media Platform) Hong Kong & China
Co-founder 2015.09 – Present
Implemented a social media strategy that saw over 5,000 increases in followers
ThinkYoung Sham Shui Po Project Hong Kong
Organizer 2017.02 – 2017.05
Implemented a Google AdWords strategy that achieve 100 times increase in its website traffic
SKILLS
Languages Qualification: IELTS: 8.5 (9/9/7.5/7.5)
Technical Skills: SPSS, Microsoft Office, Adobe Premiere, Adobe Illustrator, Adobe Photoshop
PUBLICATION
Huang, Guanxiong, Mengnan Liu, and Xiaodi Wang. “Cognitive and Experiential Effects of Advertising Variation
Strategies on Social Media: Roles of Elaboration, Ad Credibility, and Experiential Pleasure.” ICA conference. ICA
(Accepted)