Fly4You Srl was ranked 75th fastest growing company in Italy from 2015-2018. The document outlines Volonline's various co-marketing solutions for partners, including events, web marketing, in-store initiatives, and other options like newsletters, videos, and social media. Volonline can host partner campaigns on its websites and prioritize sales, provide banners and articles, and target audiences through Facebook, LinkedIn, and newsletters reaching over 8,000 contacts.

1. CO-MARKETING 2019

2. Fly4You Srl was ranked 75th company in Italy for growth in
the 2015-2018 three-year periodPrima fra i tour operator
• First among tour operators
(Repubblica Affari e Finanza 30/09/2019)
Year Revenue Growth
2015 7,5mln
2016 10,7mln 42,6%
2017 14,7mln 37,3%
2018 19,5mln 32,6%
2019 (forecast) 30mln 50%

3. Our comunication
Different solutions for different needs, for a direct contact with our network.
EVENTS WEB MARKETING
Partecipationand
direct contact
IN-STORE INIZIATIVES
Stands Decorations
Targeted Campaigns
OTHER INIZIATIVES
Web link
Social Network
Newsletter
PrintedMaterials
Videos

4. Events - FAIRS
Sectors Fairs
Volonline participates directly and indirectly (providing
material to its partners) at trade fairs (BIT, TTG, wedding
fairs ...) and Roadshows throughout Italy.
We can provide roll-ups or banners dedicated to the
partnership project, as well as distributing other paper
material.

5. Events - TRAINING
We can plan events entirely dedicated to the partner or in
co-marketing with other companies, offering training
sessions dedicated to the agency network
Internal events
Volonline has several offices (3 in Milan and 1 in Naples)
with spaces dedicated to internal training (booking) or to
small groups of agencies.
Outdoor Events – Roadshow
Organization of theme evenings in co-marketing for the
presentation of common or related products.
Different types of evenings involving consolidated and non-
consolidated travel agencies:
• Dinners
• Appetizers
• Showcooking
• Theme events
• Visits or excursions
•

6. Events – VPARTY
Possibility to plan events dedicated in full to the partner or
in co-marketing with other partners, guaranteeing the
partner visibility and dedicated spaces in aggregative
moments.
This kind of event generally has a large turnout of travel
agents (From 100 to 400 people).

7. Events – FAM TRIP
EDUCATIONAL – FAMI TRIP
Volonline believes in the value of training and in
particular training in the field.
The educational moments are essential not only to
train but also to increase its network of travel agencies

8. Web
Hosting iniziatives
We can host common initiatives or partner
campaigns on the Volonline and Volonclick websites.
Target
B2Bwebsite
Possibleinitiatives
1. Partnership campaigns, sited in home page or
«Offer»page
2. Thematicscontentintheblog

9. Volonclick Pro
Openinspring2016
>2.000users
Target
Bookingsitefortouristservices.Accessibleonlytoauthorized
agencies.
PossibleInitiatives
1. Marketing initiatives aimed at Volonclick agencies with
specialdeparturessuggestedwithpartnersinvolved.
2. Developmentofthematiccontent
3. Externallinkstopartner’scampaignsinhomepage

10. Volonclick Pro - Priority
Hosting
We can prioritize sales on our serp.
Volonclick’s search result page suggest some sponsorised
solutionduringtheconstructionoftheitinerary.

11. Advertising
• Banners on major tourist newspapers.
• Banners in the newsletters of the main tourist newspapers.
• Sponsored articles

12. Advertising

13. Advertising

14. Advertising

15. Social Network
Facebook
Volonline has several fan pages and a network of
coordinated sales to give maximum visibility to its fan
pages.
• Campaigns in partnership
• Development of targeted content
• Advertise Events
• Post sponsorship
• Target audience targeting
• Trade
• Consumer
LinkedIn, Instagram, You Tube

16. Newsletter
Types of newsletter:
• Pure product (flyers)
• Thematic newsletters (hotel tips -
destinations - ticketing office)
• Tutorials and Webinars
• Technical newsletters (ticketing office - TO)
Possible initiatives
Special rates, news and promotions in editorial
format, with the addition of external links.
Possibility to insert your announcement in a
newsletter with more news or to create an ad hoc
sending with exclusive (to be planned), informing
the network of the activities of the partner.
>8.000
Contatti
8-10
invii/settimana

17. Newsletter
TO thematic newsletter
Volonhighlights
Editorial mail in which are
recommended two or more
hotels, particular excursions or
tours linked by a common
theme (or sponsor)
Air Ticketing thematic newsletter
Volonline Advice
Editorial mail with the aim of
communicating new commercial
initiatives, industry news,
operational information (ADM,
etc.)
Online Catalogue Newsletter
Communication of offers that
can be sold directly from the
portal pro.volonclick.it

18. Videos, Tutorial and Webinar
We started developing videos that we are
distributing via social networks (Facebook) and
Social Media (Youtube and Instagram).
The videos are of the following types:
• Technical Tutorials
• Product tutorial
• Conference Call with agency groups
• Video Viral
• Emotional product videos

19. Vcoffee Web

20. Technical tutorial

21. Video Storytelling

22. Rebranding
Company rebranding

23. CARDBOARD CUTOUT
In-store initiatives
ROLL UP

24. In-store initiatives
FLYERS CARDS

25. In-store initiatives
BROCHURE GADGET