VMworld 2013 Shuki Binyamin, VMware Raja Krishnasamy, VMware Learn more about VMworld and register at http://www.vmworld.com/index.jspa?src=socmed-vmworld-slideshare

1. Designing the Next Generation Application for the
Public Cloud
Shuki Binyamin, VMware
Raja Krishnasamy, VMware
PHC5903
#PHC5903

2. 2
Agenda
 Application Architectures
 Real life examples
 Enterprise Considerations
 vCHS – Overview of Application & Data Services
 Summary - vCHS in Action

3. 3
Application Architectures – Traditional Web
Traditional
3-tier web
application Load
Balancer
Application
Server
Database

4. 4
Application Architectures – Distributed / Scaled Out
Distributed
Complex web
application
Load
Balancer
Frontend
AppServer
Backend
Worker
Frontend
Cache
Shared
Database
Shared
Blob Store
Backend
Cache
External
Email Svc
Long
running
tasks
Shared
MsgQ

5. 5
Application Architectures - Mobile
Load
Balancer
Frontend
AppServer
Backend
Worker
Frontend
Cache
Shared
Database
Shared
Blob Store
Backend
Cache
External
Email Svc
Long
running
tasks
Shared
MsgQMobile
Either Business
to Employee or
Business to
Consumer
Load
Balancer
Application
Server
Database

6. 6
Agenda
 Application Architectures
 Real life examples
 Enterprise Considerations
 vCHS – Overview of Application & Data Services
 Summary - vCHS in Action

7. 7
Netflix
 >30 Million subscribers, over 1/3 of the internet traffic
 One of the most innovative company
 In 2009 made a decision to move to Public Cloud
 Spent years optimizing and making the service
resilience
• ASGARD – Web interface for application deployments and cloud
management
• SimianArmy: - Chaos Monkey, Gorilla Monkey, Latency Monkey,…
• Priam – Management tool for Cassandra
• ….
 Resilient: “Survived” most of AWS outages.
 Architecture: Highly distributed, stateless, REST API,
Services oriented

8. 8
Netflix – System Architecture
Source: http://www.slideshare.net/adrianco/netflix-velocity-conference-2011

9. 9
Enterprise Example Architecture: VMware’s Aloha Application
Workday
Opalis
ADS
E
R
V
I
C
E
S
Events
REST Spring WS
RabbitM
Q
vCO
Postgres
Wavemaker App
REST
Aloha
SOAP
REST
CloudFoundry on vSphere Demo

10. 10
• European Social Network Platform based in
Belgium
• 97 million members
• 9 billion page views a month
• Write-heavy app: 1.4/1.0 Write – read ratio
• 3000+ queries a second
• PHP + MemCached + MySQL
• 8000+ shards on 80+ hosts

11. 11
What is Data Sharding
 Breakdown large databases into smaller ones
A-Z
S-Z
A-F
N-R
G-M

12. 12
Why do Sharding ?
 Keep data-sets manageable
• Easier Data Access
• Easier Maintenance
 Distribute data access
• Example – The Government
 Distribute Write Operations
 Archive old data for reporting
• Put away old data (example – Facebook)
 Geographic Sharding
• Example: Real-estate companies
 Sharding by business unit
 SaaS ISVs

13. 13
How does Netlog Shard
Top Master
w
Messages
r/w
Friends
r/w
Top Slave
r
Top Slave
r
Top Slave
r
Top Slave
r
Top Slave
r
Top Slave
r

14. 14
Sharding Considerations
 Keep dependent data together
 Replicate Lookup data
 Transaction based sharding
 Session-based sharding
 Federated Tables
 Build a Shard Management Layer
 …

15. 15
Multitenant Architecture
 Typical in the Public Cloud
 Multiple tenants share the same Infrastructure
• Example: Multiple databases on the same instance
• Amazon Dynamo
• Azure SQL Database
 Benefits
• Economics of scale
 Drawbacks
• Noisy neighbour
• Doubtful Performance Guarantees

16. 16
Multitenant Architecture
Customer A
Customer X
Customer B
METADATA
DATA
…
PlatformServices

17. 17
Recap …
 Interesting Application Architectures
 Massive Scale – Netflix
 Enterprise App – Aloha
 Social / Data Intensive – Netlog
 Multitenant – Force

18. 18
Agenda
 Application Architectures
 Real life examples
 Enterprise Considerations
 vCHS – Overview of Application & Data Services
 Summary - vCHS in Action

19. 19
Enterprise Considerations – Selecting a Cloud
Goals:
 Agility: Ability to respond to the needs of the business
 Cost Control through Multi-tenancy / consolidation; Capex to Opex.
 Elasticity: Ability to grow with the business
But, you still need:
 Identity Management
 Predictable performance - control the noisy neighbors
 Leverage investment in people, process and technology
 Security / Compliance
• Known Security
• Data Ownership

20. 20
 Application Architectures
 Real life examples
 Enterprise Considerations
 vCHS – Overview of Application & Data Services
 Summary - vCHS in Action

21. 21
vCloud Hybrid Service: Extending To The Cloud
VMware vCloud
Hybrid Service
Your Data Center
Any Application… No Changes
Software-Defined
Data Center
VMware vSphere &
vCloud Suite
Existing & New Apps
Seamless Networking
Common management
One Support call
IaaS cloud owned and operated by VMware based on VMware software

22. 22
vCloud Hybrid Service: Any Mixture Of Two Flavors
Minimum size:
 120GB vRAM
 30GHz vCPU
Starts at:
 6 TB
 50 Mbps allocated
 1 Gbps burstable
 3 Public IPs
Your own private cloud instance
Physically isolated
Minimum size:
 20GB vRAM
 5GHz vCPU
(burst to 10GHz)
Starts at:
 2 TB
 10 Mbps allocated
 50 Mbps burstable
 2 Public IPs
Logically isolated
Fully private networking
Dedicated Cloud Virtual Private Cloud

23. 23
vCloud Hybrid Service: Overview
vCloud Hybrid Service
vSphere
Integrated Management Console
VXLAN
vCloud Hybrid Service
Networking & Security
VDC 1 VDC 2
…
App Services
Data Services
PaaS

24. 24
Bring Your Own Licenses
Bring Your Own VMs
Bring Your Own Tools
Customer
Components
VMware vCloud
Hybrid Service
vCHS – Overview of Delivery Components
Infrastructure Hardware & Facilities
Compute Storage
Networking &
Security
OS Catalogs
Application Catalogs /
Templates / Managed Services
Infrastructure Management
Web Console vCloud API

25. 25
Agenda
 Application Architectures
 Real life examples
 Enterprise Considerations
 vCHS – Overview of Application & Data Services
 Summary - vCHS in Action

26. 26
vCHS in Action – Demos @ VMWorld 2013
 Introducing vCHS
 Getting Started with vCHS
 Hybrid Migration in Action
 Hybrid Management
 The Cloud for Applications
 Hybrid Networking

27. 27
Questions
Shuki Binyamin: shuki@vmware.com
Raja Krishnasamy: rkrishnasamy@vmware.com

28. 28
Other VMware Activities Related to This Session
 HOL:
HOL-SDC-1307
vCloud Automation Solutions
HOL-SDC-1314
vCloud Suite Use Cases - Application Provisioning (PaaS)

29. THANK YOU

31. Designing the Next Generation Application for the
Public Cloud
Shuki Binyamin, VMware
Raja Krishnasamy, VMware
PHC5903
#PHC5903