Marketer accepts a 2% conversion rate as ‘good’, ignoring the effect on the 98% who do not convert. The customer is one of hundreds of thousands of targets, and is bombarded with irrelevant marketing. The Hybris Marketing suite enables real-time contextual marketing. Engage customers, delight them, and cultivate brand relationships by marketing to an audience of one.
Marketer accepts a 2% conversion rate as ‘good’, ignoring the effect on the 98% who do not convert. The customer is one of hundreds of thousands of targets, and is bombarded with irrelevant marketing. The Hybris Marketing suite enables real-time contextual marketing. Engage customers, delight them, and cultivate brand relationships by marketing to an audience of one.
Part of the Beyond CRM webinar series, this deck is a webinar to be delivered by John Heald, SAP Hybris, around the omnichannel customer journey and how to deliver service excellence. Agents today require context and real-time customer insight.
Go Beyond CRM -with SAP Hybris Service Solutions: http://www.hybris.com/en/service
Clienteling: Personalizing the Retail Experiencedefault default
Clienteling: Personalizing the Retail Experience
The proliferation of smart mobile devices and social interaction is changing the dynamics of how customers make buying decisions.
Mobile Marketing - Consumer journey use casesAnshu Sharma
I have covered details around Mobile Marketing, and structured my presentation
1) Landscape
2) Dollar Flow in the AD Ecosystem
3) Traditional VAS Marketing Methods for Feature Phones
4) Mobile Marketing
5) Automation of Campaigns based on Data - Machine Learning
6) Investor Interests in the Space
7) Traditional Cookie Data from Traditional Browsers
Business Model Transformation: The right Strategy and the right Solution at t...Isabelle Roussin
Why going through a Business Model Innovation approach is the right thing to do when confronted with disruptions brought by the digital revolution, low end disruptors, new technologies or yet a new form of economy like the collaborative one.
Attribution or Misattribution? How to make digital measurement less awful - N...Mezzo Labs
Nic Pietersma presented Attribution or Misattribution? How to make digital measurement less awful. Nic put on his commercial hat to discuss common errors seen repeated time and time again. He discussed the idea that there may not be a single right way to do things, but recognising the wrong way is the first step on the path to improvement.
About airline companies & a new research space.
InSites Consulting @ Relationship Marketing congres (Stichting Marketing)
http://www.insites.be/
http://www.relationshipmarketing.be
http://www.stichtingmarketing.be
From complex ticketing scenarios in a Call Center to comprehensive Field Service Management scenarios onsite, see how SAP Hybris Cloud for Service can transform your service interactions in a digital world.
To find out more visit SAP Hybris here: http://hybris.com/en/service/cloud-for-service
This is the achievement of MangoRain so far, which included experience with oversea client. The company have been establish since 2009, we are fully expert with product experience, product launching and product awareness. Our company and partner in Malaysia, and Myanmar.
We do cooperate with other advertising agency to create the event and activation more effective and meet client's objective.
Green Flag Branding Solutions is dedicated in a focused manner for all brand objectives in an experiential marketing domain where customer engagement is a top priority. Through this medium, strong and influential BRAND CONNECTION can be established, societal messages can be delivered and direct communication with the target audience is possible in an effective way.
We are committed to provide every solution related to Marketing, BRAND Building and Event Services for better BRAND Interaction and Experience.
- Promotion
- Merchandise
- Rural Marketing
- Direct marketing
- Awareness Campaign
- In-shop Activation
- Lead Generation Program
- Registration Management
- Road Shows
- Activations in Malls, Residential Societies
For any quires write to us at: contactus@greenflagdeals.com or events@greenflagdeals.com.
For direct connect call us at: 9986366664, 9008266664. Visit us at: www.greenflag.in
Part of the Beyond CRM webinar series, this deck is a webinar to be delivered by John Heald, SAP Hybris, around the omnichannel customer journey and how to deliver service excellence. Agents today require context and real-time customer insight.
Go Beyond CRM -with SAP Hybris Service Solutions: http://www.hybris.com/en/service
Clienteling: Personalizing the Retail Experiencedefault default
Clienteling: Personalizing the Retail Experience
The proliferation of smart mobile devices and social interaction is changing the dynamics of how customers make buying decisions.
Mobile Marketing - Consumer journey use casesAnshu Sharma
I have covered details around Mobile Marketing, and structured my presentation
1) Landscape
2) Dollar Flow in the AD Ecosystem
3) Traditional VAS Marketing Methods for Feature Phones
4) Mobile Marketing
5) Automation of Campaigns based on Data - Machine Learning
6) Investor Interests in the Space
7) Traditional Cookie Data from Traditional Browsers
Business Model Transformation: The right Strategy and the right Solution at t...Isabelle Roussin
Why going through a Business Model Innovation approach is the right thing to do when confronted with disruptions brought by the digital revolution, low end disruptors, new technologies or yet a new form of economy like the collaborative one.
Attribution or Misattribution? How to make digital measurement less awful - N...Mezzo Labs
Nic Pietersma presented Attribution or Misattribution? How to make digital measurement less awful. Nic put on his commercial hat to discuss common errors seen repeated time and time again. He discussed the idea that there may not be a single right way to do things, but recognising the wrong way is the first step on the path to improvement.
About airline companies & a new research space.
InSites Consulting @ Relationship Marketing congres (Stichting Marketing)
http://www.insites.be/
http://www.relationshipmarketing.be
http://www.stichtingmarketing.be
From complex ticketing scenarios in a Call Center to comprehensive Field Service Management scenarios onsite, see how SAP Hybris Cloud for Service can transform your service interactions in a digital world.
To find out more visit SAP Hybris here: http://hybris.com/en/service/cloud-for-service
This is the achievement of MangoRain so far, which included experience with oversea client. The company have been establish since 2009, we are fully expert with product experience, product launching and product awareness. Our company and partner in Malaysia, and Myanmar.
We do cooperate with other advertising agency to create the event and activation more effective and meet client's objective.
Green Flag Branding Solutions is dedicated in a focused manner for all brand objectives in an experiential marketing domain where customer engagement is a top priority. Through this medium, strong and influential BRAND CONNECTION can be established, societal messages can be delivered and direct communication with the target audience is possible in an effective way.
We are committed to provide every solution related to Marketing, BRAND Building and Event Services for better BRAND Interaction and Experience.
- Promotion
- Merchandise
- Rural Marketing
- Direct marketing
- Awareness Campaign
- In-shop Activation
- Lead Generation Program
- Registration Management
- Road Shows
- Activations in Malls, Residential Societies
For any quires write to us at: contactus@greenflagdeals.com or events@greenflagdeals.com.
For direct connect call us at: 9986366664, 9008266664. Visit us at: www.greenflag.in
Marketing services is diffferent to marketing physical products, and requires additional markeing tools and techniques. Learn more from Marketing Professional Dee Davey, of Creative Ideas Marketing.
Digital Marketing 101 Toolkit that covers the basics of Digital Planning, Social Media, Consumer Touch-points and a guide to using basic digital/social platforms like Facebook, Twitter, YouTube, Blogs, Web Analytics and Social Listening
Een presentatie van Laurent Coenca van Logica, over Innovative campaign management tijdens de Applied Customer Insight (ACI) netwerksessie op 13 maart 2012 in Amstelveen
Improving marketing in B2B using Social Networking Dr.Hakan Tetik
The idea is very basic: Corporates should have their own facebook platforms expecially for their field services like sales, services and marketing. Employees or channels which are in cooperation with the main body of the echosystem can better teach each other, can better compete and can better collaborate - let them do but listen carefully !
This overview presentation of GTM360 Marketing Solutions includes a 4-step methodology for business development and links for marketing collateral templates.
3. OUR SERVICES
Promotions
E-Marketing Retail
Services Activation
Holistic
360
Integrated Marketing Service
o
Approach
Direct
Marcom
Marketing
Response
Management
4. EVENTS & PROMOTIONS
Static
Promotions
Alternate
Transportation Mobile
Medium Promotions Promotions
Promotions
Customized
Promotion
Merchandise
5. RETAIL ACTIVATION
Large Field Force
Activation
Market /
POP/ POS Competition
Development Intelligence
Retail
Activation
Shop In Shop Sampling & Audits
Kiosk
Mystery Shoppers
Development .
6. DIRECT MARKETING
Customized EDM/SMS
Mailers Broadcast
Loyalty Programs Follow Up’s
Direct
Marketing
28. CHANNEL ACTIVATION
CHANNEL ACTIVATION
HCL – REATAIL ACTIVATION
BRIEF
To come up with a solution for the entire retail channel of HCL, keeping in mind
all aspects i.e. Point Of Purchase, Dealers & Distributors, Product Demos &
Launches.
29. CHANNEL ACTIVATION
Description:
• VMS India came up with a holistic solution of bringing all aspects of retail
under one roof and making the entire process more measurable &
quantifiable.
• Few of the responsibilities taken on by VMS India for HCL were:
• Dealer Activation.
• Dealer Support Programs
• Product Launch & Product Placement support.
30. CHANNEL ACTIVATION
• In Shop Demonstrator (ISD)management (150 sales employees managed,
driven & trained by VMS India, On VMS India Rolls.)
• Unit sales, Product Sales & ASP (Average Sales Price) Drive Support.
• Merchandising Support.
• Training Support
• Monitoring Support (Pan India HCL tracking of Sales, Merchandising,
Stocks , Dealer Network , Sales Employee Attendance, competition
Monitoring, Salary support & Market Feedback).
• Manpower Hiring.
31. CHANNEL ACTIVATION
SCALE
Pan India, Covering all aspects of Retail Activation , 130 Dealers, All major
Distributors , 150 ISD’s , Across country Monitoring System.
BUDGET
60 Lakhs
46. CHANNEL ACTIVATION
CHANNEL ACTIVATION
CYBER MEDIA – CHANNEL ACTIVATION
BRIEF:
The client brief was crisp “ Need to get influencers & decision makers
in prospective companies to know the benefits of our products & let the
same be conveyed by experts.
47. CHANNEL ACTIVATION
Description:
• VMS India came up with a pan – India activity plan.
• The plan was to tap the prospective TA in respective 20 cities.
• Get all of them to one location & let the experts take on from there.
• A extensive response activity was done where all the prospective TA
was invited to a night of info & experience sharing followed up with
a dinner & cocktail ceremony.
• The entire event was made as an interactive session with the TA
open to ask all queries from the experts.
48. CHANNEL ACTIVATION
SCALE
Pan India, 20 cities , covering around 2000 MD/CEO & influencers of
prospective companies.
BUDGET
60 Lacks
ACHIEVEMENT
A very successful event resulting the client to expand the same activity in
another 20 city activity.