Ricostruiamo L'Italia - Campagna di comunicazione FLC CGILLuigi Mauriello
Il racconto della campagna Ricostruiamo L'Italia, promossa da FLC CGIL in occasione delle elezioni RSU.
ADVERSA si è occupata, in particolare, dell'ideazione e della realizzazione dei supporti offline (agenda, pen drive, pins, stickers, penne).
Presentazione a cura di Luigi Mauriello e Roberto Cerrato (realizzazione grafica).
Il 3 giugno 2009, Confindustria La Spezia ha presentato ‘Un ponte in rosa’ – un reportage di storie al femminile tra Italia e Cina. Affrontando il tema della crescita professionale femminile e nell’ambito dei processi di internazionalizzazione, il pubblico ha ascoltato Cristiano Rao – Presidente Gruppo Piccola Industria, Paola Sisti – Assessore alla Formazione Professionale e alle Politiche Culturali ed Universita’ per la Provincia della Spezia, Francesca Cozzani – Ammistratore Unico della ditta Dott Ing Mario Cozzani, Francesca Romana di Biagio – giornalista, e Barbara Raffellini – direttore miraworld.
Pietro Gregorini - Solo in Cartolina: creativity for changenois3
“Solo in cartolina” nasce all’inizio dell’estate 2018 da una chiacchiera da bar e in pochi mesi diventa una campagna nazionale, un contest e un’azione di advocacy che chiama alle arti i creativi italiani per prendere posizione sul tema sbarchi e naufragi nel Mediterraneo. “Le ONG che vogliono salvare i migranti in mare vedranno l’Italia solo in cartolina” diceva a luglio il Ministro dell’Interno. Con 10.000 cartoline gli hanno risposto i designer e gli artisti di tutta Italia, inondando la buca delle lettere del Viminale con il loro dissenso. Da un grande (o piccolo) portfolio deriva una grande responsabilità, soprattutto in tempi come questi, in cui forme di espressione e protesta creativa sono rari punti di luce all’orizzonte.
Ricostruiamo L'Italia - Campagna di comunicazione FLC CGILLuigi Mauriello
Il racconto della campagna Ricostruiamo L'Italia, promossa da FLC CGIL in occasione delle elezioni RSU.
ADVERSA si è occupata, in particolare, dell'ideazione e della realizzazione dei supporti offline (agenda, pen drive, pins, stickers, penne).
Presentazione a cura di Luigi Mauriello e Roberto Cerrato (realizzazione grafica).
Il 3 giugno 2009, Confindustria La Spezia ha presentato ‘Un ponte in rosa’ – un reportage di storie al femminile tra Italia e Cina. Affrontando il tema della crescita professionale femminile e nell’ambito dei processi di internazionalizzazione, il pubblico ha ascoltato Cristiano Rao – Presidente Gruppo Piccola Industria, Paola Sisti – Assessore alla Formazione Professionale e alle Politiche Culturali ed Universita’ per la Provincia della Spezia, Francesca Cozzani – Ammistratore Unico della ditta Dott Ing Mario Cozzani, Francesca Romana di Biagio – giornalista, e Barbara Raffellini – direttore miraworld.
Pietro Gregorini - Solo in Cartolina: creativity for changenois3
“Solo in cartolina” nasce all’inizio dell’estate 2018 da una chiacchiera da bar e in pochi mesi diventa una campagna nazionale, un contest e un’azione di advocacy che chiama alle arti i creativi italiani per prendere posizione sul tema sbarchi e naufragi nel Mediterraneo. “Le ONG che vogliono salvare i migranti in mare vedranno l’Italia solo in cartolina” diceva a luglio il Ministro dell’Interno. Con 10.000 cartoline gli hanno risposto i designer e gli artisti di tutta Italia, inondando la buca delle lettere del Viminale con il loro dissenso. Da un grande (o piccolo) portfolio deriva una grande responsabilità, soprattutto in tempi come questi, in cui forme di espressione e protesta creativa sono rari punti di luce all’orizzonte.
This document contains an analysis and economic plan for the Fiera Millenaria di Gonzaga exhibition and conference center. It includes a history of the center, descriptions of its facilities and food/lodging options nearby. There is a SWOT analysis and objectives to increase revenues. The economic plan shows expected costs and revenues for 2017-2018, with a projected operating profit of €340,000 in 2018. It analyzes ticket prices, break-even point calculations and the results of a marketing project.
The document presents a marketing plan to increase student enrollment at a technical institute. It provides background on the institute's history since 1998 and its purpose of helping students learn, collaborate, and develop problem solving and communication skills. It then describes the institute's location, available programs of study, and current activities. An analysis of strengths, weaknesses, opportunities, and threats is given. The plan proposes offering afternoon courses to reach enrollment goals and provides estimated costs and earnings from voluntary contributions and course fees.
This document discusses Francesco Marmiroli & Nicola Gutierrez, a sports center in Suzzara, Italy that offers swimming, gymnastics, dance, and summer events. It analyzes the center's strengths, weaknesses, opportunities, and threats. It also outlines plans to increase customers and revenue through tournaments, a customer loyalty points program, and social media marketing. The goal is to attract 198 participants and balance the center's budget of €1090 in fixed costs through a €10 fee per tournament entry.
This marketing plan proposes reopening River Park in Luzzara, Italy. It provides a history of the park and analyzes strengths, weaknesses, opportunities, and threats. Goals are outlined to reorganize sports, reopen River Park and a museum, and clean the river embankment. Details are given on the park's fixed and variable costs, and the break-even point is calculated as a 12.25 euro ticket price based on estimated attendance. The plan concludes by thanking the reader for their attention.
This marketing plan aims to increase registrations at the Francesco Bertazzoni Foundation in Suzzara, Italy by 7%. It will pursue this goal through events, social media, and online courses. Events will include small activities during open days and internal/external events promoting the school through billboards, stands, food, and student incentives. Social media like Instagram, Facebook, and WhatsApp will be used with student management and Facebook ad campaigns. Online courses will make the school known at a distance. The total fixed costs of these initiatives are estimated to be €1,901.30.
The document outlines a marketing plan for Premio, a civic art gallery with limited resources. It discusses Premio's history and strengths/weaknesses. The goals are to promote Premio and attract more visitors through hosting exhibition events, displaying paintings in shops, and organizing an art contest. A budget of €8,000 is allocated with €5,500 for the exhibition event, €400 for shop displays, and €2,250 for the art contest. The plan expects to break even with 30 art contest registrants and aims to generate more interest in Premio through new initiatives.
This document discusses marketing strategies and concepts including SWOT analysis, revenues, costs, and break-even points. It covers six marketing groups and how to analyze strengths, weaknesses, opportunities, and threats. The goal is to help students understand basic economic and financial principles for effective marketing planning.
This document contains an analysis and economic plan for the Fiera Millenaria di Gonzaga exhibition and conference center. It includes a history of the center, descriptions of its facilities and food/lodging options nearby. There is a SWOT analysis and objectives to increase revenues. The economic plan shows expected costs and revenues for 2017-2018, with a projected operating profit of €340,000 in 2018. It analyzes ticket prices, break-even point calculations and the results of a marketing project.
The document presents a marketing plan to increase student enrollment at a technical institute. It provides background on the institute's history since 1998 and its purpose of helping students learn, collaborate, and develop problem solving and communication skills. It then describes the institute's location, available programs of study, and current activities. An analysis of strengths, weaknesses, opportunities, and threats is given. The plan proposes offering afternoon courses to reach enrollment goals and provides estimated costs and earnings from voluntary contributions and course fees.
This document discusses Francesco Marmiroli & Nicola Gutierrez, a sports center in Suzzara, Italy that offers swimming, gymnastics, dance, and summer events. It analyzes the center's strengths, weaknesses, opportunities, and threats. It also outlines plans to increase customers and revenue through tournaments, a customer loyalty points program, and social media marketing. The goal is to attract 198 participants and balance the center's budget of €1090 in fixed costs through a €10 fee per tournament entry.
This marketing plan proposes reopening River Park in Luzzara, Italy. It provides a history of the park and analyzes strengths, weaknesses, opportunities, and threats. Goals are outlined to reorganize sports, reopen River Park and a museum, and clean the river embankment. Details are given on the park's fixed and variable costs, and the break-even point is calculated as a 12.25 euro ticket price based on estimated attendance. The plan concludes by thanking the reader for their attention.
This marketing plan aims to increase registrations at the Francesco Bertazzoni Foundation in Suzzara, Italy by 7%. It will pursue this goal through events, social media, and online courses. Events will include small activities during open days and internal/external events promoting the school through billboards, stands, food, and student incentives. Social media like Instagram, Facebook, and WhatsApp will be used with student management and Facebook ad campaigns. Online courses will make the school known at a distance. The total fixed costs of these initiatives are estimated to be €1,901.30.
The document outlines a marketing plan for Premio, a civic art gallery with limited resources. It discusses Premio's history and strengths/weaknesses. The goals are to promote Premio and attract more visitors through hosting exhibition events, displaying paintings in shops, and organizing an art contest. A budget of €8,000 is allocated with €5,500 for the exhibition event, €400 for shop displays, and €2,250 for the art contest. The plan expects to break even with 30 art contest registrants and aims to generate more interest in Premio through new initiatives.
This document discusses marketing strategies and concepts including SWOT analysis, revenues, costs, and break-even points. It covers six marketing groups and how to analyze strengths, weaknesses, opportunities, and threats. The goal is to help students understand basic economic and financial principles for effective marketing planning.
1. VISITA AZIENDALE
Il giorno 5 aprile le classi 3^AI e 4^AI si sono
recate a Castellucchio per una visita aziendale
all’impresa Pasotti.
La visita è stata molto interessante in quanto è
stato bello vedere una piccola realtà totalmente
italiana e la passione della famiglia Pasotti e di
ogni dipendente che lavora da anni al loro fianco.
La proprietaria ha spiegato in modo dettagliato la
storia, i principali compratori (Cina e Giappone)
e illustrato vari tipi di disegni da loro progettati.
Importante è stato l’intervento del figlio che ci ha
raccontato il modo in cui l’impresa si fa pubblicità
(tramite fiere internazionali di lusso e social
network )
Di seguito la presentazione dell’azienda da noi
realizzata
3. CHI SIAMO…
L’azienda è nata nel 1956, fondata da
Ernesta Pasotti.
“Il nostro obiettivo è rendere unici i
prodotti, riconoscibili in tutto il
mondo e soddisfare ogni esigenza
dei nostri clienti”.
Ci sono moltissimi disegni sia da uomo che
da donna e ogni 3 mesi vengono
integrati per seguire le mode e le
tendenze.
Produciamo ombrelli di lusso con materiali
esclusivamente italiani: ottoni smaltati, cristalli
Swarovski, manici in legni pregiati, decorazioni
meravigliose.