Visual Merchandising is proved to be an important infuluence on KPI of your company. - VM improves sales without extra budgets - VM is a hidden, powerfull sales advisor for your brand - VM makes a big difference from the other competitors on the market. The Vitrindeyiz company can create VM department in your company if neccessary If VM department already exsits, Vitrindeyiz can organize trainings and teach the staff new VM rules. Also in these trainings ; Product , KPI and Store Staff trainings can be included if needed. The Vitrindeyiz can create VM principles book according to your brand . Additionaly, Vitrindeyiz can support your brand as an outsource team.

2. 2
V for Visual www.vitrindeyiz.net
Visual merchandising team members contribute to the advertising, marketing, and sales efforts of a retail location by designing,
developing and taking charge of the visual look of the store and its merchandise.
BRAND CONSISTENCY
Brand consistency plays a critical
role in our VM approach. Successful
branding is achieved by careful
planning and looking at the projects
from bigger pictures.
KNOWLEDGE
Brand awareness is our key
performance indicator in extent to
which a brand is recognized by
potential customers, and is correctly
associated with a particular product.
Our aim is to reach the functions of
brand identities in consumers
memories and let the consumers
identify the brand under different
VM conditions.
FASHION EXPERIENCE
We have cast experience in Fashion
Design, Fashion Journalism, Fashion
Promotion and related works that
we build our projects up on.
TRAINING
We run VM Training courses in every
3 months and create a pool of
candidates from attendants. And then
we select the best and most talented
candidates for our teams. We also
organize training sessions for the
store staff to explain each new
campaign implementation.
VM Skills
• VFORVISUAL is the first visual merchandising corporate firm in Turkey.
• VFORVISUAL has been founded in 2014.
• Foundation purpose is based on ‘’ Wherever the eyes go, the feet will follow ’’. Within this, our
aim is to attract, engage, and motivate the customer towards making a purchase.
WHO ARE WE?

3. 3
V for Visual www.vitrindeyiz.net
CORPORATE PARTNERS
All over the world…

4. 4
V for Visual www.vitrindeyiz.net
1. STORE VISIT
ON PREVIOUSLY CONFIRMED DATES,
PROVIDING THE COMPLETION OF DAILY
APPLICATIONS IN STORES( IN AND OUT OF
ISTANBUL) BY THE PERSON OR THE TEAMS
ASSIGNED SPECIFICALLY FOR THE BRAND,
ACCORDING TO THE NECESSITIES OF THE
BRAND.
2. BEFORE AND AFTER REPORTING
THE PREPARATION AND ANALYSIS OF THE
PREPLANNED CONTROL LIST, WHILE
PHOTOGRAPHING INSTORE APPLICATIONS
DURING THE STORE VISITS.
3.RETAIL ANALYSIS (KPI'S)
THE ANALYSIS AND INTERPRETATION OF
BRAND'S SALE DATAS BY THE CONSULTANST
WHO ARE EXPERTS IN REPORT ANALYSIS.
PRIMARY SERVICES
4. IDENTIFICATION AND APPLICATION OF
COMMUNICATION MATERIALS
THE DECISION MAKING FOR LONG TERM
AND/OR CAMPAIGN VISUALS AND
DETECTION OF THEIR USAGE AREAS WITH THE
BRAND'S OWN COMMUNICATION AND DESIGN
TEAMS.
5. COLLECTION AND PRESENTATION
CALENDER
TO DETERMINE THE COMBINATIONS OF THE
EXISTING PRODUCTS AND TO APPLY THEM IN
STORES FOR SUITABLE PERIODS, WITH THE
BRAND'S PRODUCT AND CATEGORY TEAMS.
6.WINDOW DESIGN AND IMPLEMENTATION
DUE TO THE SALE CALENDER'S SPECIFIC
PERIODS , MAKING THE NECESSARY DESIGNS,
SUPPLYING AND APPLYING DECORS WITH
MATERIALS.
TRAINING AND PROJECTS
7. WORKSHOP AND TRAININGS
TRAININGS FOR ALL LEVELS OF VISUAL
PRESENTATION AND RETAIL (SALE
CONSULTANT, SALE TEAM, CATEOGORY AND
PRODUCT TEAMS)
8.INSTORE VISUAL MERCHANDISING
MANAGEMENT PROJECT
IDENTIFICATION OF VARIOUS APPLICATIONS
FOR A STRONG INSTORE VISUAL
PRESENTATION. UPBRINGING INSTORE
VISUAL LAYOUT EXPERTS.
9.STANDARDS AND MONTHLY CAMPAIGN
BOOKLETS
PREPARATION AND SHARING OF LONG TERM
AND/ OR MONTHLY CAMPAIGN BOOKLETS..
DESIGNING AND COMMUNICATION ORGANIZATIONS AND ACTIVITIES
10.BUILDING AREA MANAGEMENT AND
LOCATION BASED SETTLEMENT PLAN
EFFICIENT USAGE OF SQUAREMETERS IN THE
STORE AND PREPARATION OF VISUAL
PRESENTATIONS ACCORDING TO VARIOUS
LOCATIONS.
11.MANAGING THE OPERATIONS OF OPENINGS
AND DECORATION RENEWALS
CONSTRUCTION AND FOLLOWING OF VARIOUS
OPENINGS AND INSTORE RENOVATIONS.
12.EXECUTION OF EVENTS, ORGANIZATIONS
AND SUPPLY
CONDUCTING THE NECESSARY STUDIES DEALING
WITH PRESS, BLOGGERS, ETC. EVENTS AND
DEFINING AND PROVIDING MATERIALS, DECORS,
AND/OR PERSONS- COMPANIES.
THIS PAGE INCLUDES THE HEADLINES OF REQUESTS FROM
V FOR VISUAL RETAIL SOLUTION & PARTNERSHIP CO.
SERVISE PACKAGES

5. 5
V for Visual www.vitrindeyiz.net
Service Destinations
Algeria
Libya
Morocco
Tunisia
Turkey
UAE
Omman
Jordan
KSA
Iraq
Qatar
Israel
Egypt
West Africa

6. 6
V for Visual www.vitrindeyiz.net
TRAINING
COLOR TRAINING 15%
Basic color interactions and visual
harmony explained.
INFLUENCER WORKSHOP 15%
Successful VM examples examined and
motivational workshops organized.
STYLING TRAINING 20%
Seasonal fashion trends and their
applications are studied with the
sales team.
PRODUCT TRAINING 35%
New items and their specialties are
explained.
TREND ANALYZING 15%
Campaigns and their influences
are examined, new campaign
products are analyzed.

7. 7
V for Visual www.vitrindeyiz.net
- PROFILING IN RETAIL
- STORE MANAGEMENT IN 12 HOURS
- 360 DEGREE RETAIL
- PHOTO SHOOTING IN RETAIL
- VISUAL MERCHANDISING TECHNICS ONLINE & OFFLINE
- THE EFFECTS OF SALE – VISUAL MERCHANDISING
- THE EFFECTS OF VM – RETAIL ANALYSIS (KPI’S)
- MATH IN RETAIL
- PERFECT PLACEMENT – LAYOUT
- PERFECT PLACEMENT – MANNEQUIN
- PERFECT PLACEMENT – PRODUCT & CREATING STORIES (W/ INTERACTIVE SCENARIOS)
- MANNEQUIN STYLING IN RETAIL
- VISUAL MERCHANDISING GUIDE BOOKLETS – LONGTERM & SEASONAL
- HOW TO CREATE A VM CHECKLIST?
- HOW TO CREATE SPECIFIC AREAS IN RETAIL?
- HOW TO DISPLAY OUTLET STORE CONCEPT BY VISUAL MERCHANDISING
- COLOR GRADUATION
TRAINING SERVICES

8. 8
V for Visual www.vitrindeyiz.net
CUSTOMER EXPERIENCE SERVICE
BROWSING CAN ANSWER..
TRAFIC CAN ANSWER..
DEMOGRAPHICS CAN ANSWER..
BUYING CAN ANSWER..
QUEUE CAN ANSWER..

9. 9
V for Visual www.vitrindeyiz.net
LEVI’S® & DOCKERS®

10. 10
V for Visual www.vitrindeyiz.net
MUSTANG & VANS

11. 11
V for Visual www.vitrindeyiz.net
TIMBERLAND

12. 12
V for Visual www.vitrindeyiz.net
THE NORTH FACE

13. 13
V for Visual www.vitrindeyiz.net
ROYAL CANIN

14. 14
V for Visual www.vitrindeyiz.net
LINENS

15. 15
V for Visual www.vitrindeyiz.net
BELLA MAISON

16. 16
V for Visual www.vitrindeyiz.net
NIKE - KA

17. 17
V for Visual www.vitrindeyiz.net
NIKE - WS

18. 18
V for Visual www.vitrindeyiz.net
NIKE - NOS

19. 19
V for Visual www.vitrindeyiz.net
SPX

20. 20
V for Visual www.vitrindeyiz.net
SPX

21. 21
V for Visual www.vitrindeyiz.net
ADEL & FABER CASTELL

22. 22
V for Visual www.vitrindeyiz.net
LEVI’S® PRESS DAY & SALES LAUNCH

23. 23
V for Visual www.vitrindeyiz.net
DOCKERS® PRESS DAY

24. 24
V for Visual www.vitrindeyiz.net
TIMBERLAND PRESS DAY

25. 25
V for Visual www.vitrindeyiz.net
SAİDE TEKSTİL - SHOWROOM

26. 26
V for Visual www.vitrindeyiz.net
MUSTANG

27. 27
V for Visual www.vitrindeyiz.net
MINISO

28. 28
V for Visual www.vitrindeyiz.net
MINISO
SKETCH KANYON MINISO

29. 29
V for Visual www.vitrindeyiz.net
DİVAN

30. 30
V for Visual www.vitrindeyiz.net
Bebek
DİVAN

31. 31
V for Visual www.vitrindeyiz.net
ESPARK

32. 32
V for Visual www.vitrindeyiz.net
AYSAD TREND AREA

33. 33
V for Visual www.vitrindeyiz.net
AYSAD TREND AREA

34. 34
V for Visual www.vitrindeyiz.net
AYSAD TREND AREA

35. 35
V for Visual www.vitrindeyiz.net
AYSAD TREND AREA

36. 36
V for Visual www.vitrindeyiz.net
PERA XMAS MARKET

37. 37
V for Visual www.vitrindeyiz.net
CONSUMER FLOW
ISTIKLAL STREET DAILY VISITORS: 3 MILLION PEOPLE XMAS MARKET VISITORS : 128.000 PEOPLE
We organize Xmas market at St Antoine Church garden
in Istanbul

38. 38
V for Visual www.vitrindeyiz.net
THANK YOU FOR LISTENING!
Time for Discussion & Questions