Protect, Build and Grow with Social Media Marketing
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plural noun: assets - "a useful or valuable thing..." DIFY Social's Steve Hubbard shares a 10-minute presentation about social media assets for business marketing.
![Steve Hubbard
a Steve Hubbard, DIFY Social [ABN 39875722968], 43 Hewitt Av, Footscray VIC 3011
t 3 9387 0975 m +61 418 362 181 e steve@difysocial.com.au w difysocial.com.au2
Social & sandy,
husband, dad & friend.
Son of the West, of the West.
CPM MMktg
Social media marketer,
doing business for good.](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
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Protect, Build and Grow with Social Media Marketing
- 1. “PROTECT, BUILD AND GROW” WITH SOCIAL MEDIA MARKETING.
- 2. Steve Hubbard a Steve Hubbard, DIFY Social [ABN 39875722968], 43 Hewitt Av, Footscray VIC 3011 t 3 9387 0975 m +61 418 362 181 e steve@difysocial.com.au w difysocial.com.au2 Social & sandy, husband, dad & friend. Son of the West, of the West. CPM MMktg Social media marketer, doing business for good.
- 3. Asset [Search Your Name, Speciality] 3 a Steve Hubbard, DIFY Social [ABN 39875722968], 43 Hewitt Av, Footscray VIC 3011 t 1300 DO SOCIAL (1300 36 7624) m +61 418 362 181 e steve@difysocial.com.au w difysocial.com.au
- 4. Asset [LinkedIn profile] 4 a Steve Hubbard, DIFY Social [ABN 39875722968], 43 Hewitt Av, Footscray VIC 3011 t 1300 DO SOCIAL (1300 36 7624) m +61 418 362 181 e steve@difysocial.com.au w difysocial.com.au
- 5. Asset [Search Your Business Name] 5 a Steve Hubbard, DIFY Social [ABN 39875722968], 43 Hewitt Av, Footscray VIC 3011 t 1300 DO SOCIAL (1300 36 7624) m +61 418 362 181 e steve@difysocial.com.au w difysocial.com.au
- 6. Asset [Website] 6 a Steve Hubbard, DIFY Social [ABN 39875722968], 43 Hewitt Av, Footscray VIC 3011 t 1300 DO SOCIAL (1300 36 7624) m +61 418 362 181 e steve@difysocial.com.au w difysocial.com.au
- 7. Asset [LinkedIn Company] 7 a Steve Hubbard, DIFY Social [ABN 39875722968], 43 Hewitt Av, Footscray VIC 3011 t 1300 DO SOCIAL (1300 36 7624) m +61 418 362 181 e steve@difysocial.com.au w difysocial.com.au
- 8. Asset [Facebook] 8 a Steve Hubbard, DIFY Social [ABN 39875722968], 43 Hewitt Av, Footscray VIC 3011 t 1300 DO SOCIAL (1300 36 7624) m +61 418 362 181 e steve@difysocial.com.au w difysocial.com.au
- 9. Asset [Instagram] 9 a Steve Hubbard, DIFY Social [ABN 39875722968], 43 Hewitt Av, Footscray VIC 3011 t 1300 DO SOCIAL (1300 36 7624) m +61 418 362 181 e steve@difysocial.com.au w difysocial.com.au
- 10. Asset [Twitter] 10 a Steve Hubbard, DIFY Social [ABN 39875722968], 43 Hewitt Av, Footscray VIC 3011 t 1300 DO SOCIAL (1300 36 7624) m +61 418 362 181 e steve@difysocial.com.au w difysocial.com.au
- 11. Asset [Google] 11 a Steve Hubbard, DIFY Social [ABN 39875722968], 43 Hewitt Av, Footscray VIC 3011 t 1300 DO SOCIAL (1300 36 7624) m +61 418 362 181 e steve@difysocial.com.au w difysocial.com.au
- 12. Asset [YouTube] 12 a Steve Hubbard, DIFY Social [ABN 39875722968], 43 Hewitt Av, Footscray VIC 3011 t 1300 DO SOCIAL (1300 36 7624) m +61 418 362 181 e steve@difysocial.com.au w difysocial.com.au
- 13. Heading 1 Heading 2 Text • Bullet 1 – Bullet 2 13
- 14. Bread & Butter (XS-S businesses) 14 - 1-19 Employees - Successful “40something” year olds - Understand benefits of local marketing e.g. “WoM”, networking, newspaper, flyers, signage, 1300/1800 numbers Professional Services; Health & Wellness; Trades; Real Estate a Steve Hubbard, DIFY Social [ABN 39875722968], 43 Hewitt Av, Footscray VIC 3011 t 1300 DO SOCIAL (1300 36 7624) m +61 418 362 181 e steve@difysocial.com.au w difysocial.com.au
- 15. Cream (SM companies/associations) 15 - ASX listed companies - Professional membership associations e.g. Millennium Services Group, ACBO, Footscray Traders … a Steve Hubbard, DIFY Social [ABN 39875722968], 43 Hewitt Av, Footscray VIC 3011 t 1300 DO SOCIAL (1300 36 7624) m +61 418 362 181 e steve@difysocial.com.au w difysocial.com.au
- 16. Dream (Franchisors/Licensors) 16 - Multi-outlet brands - Franchises & agencies e.g. Action Indoor Sports Group (Inflatable World Oz) … a Steve Hubbard, DIFY Social [ABN 39875722968], 43 Hewitt Av, Footscray VIC 3011 t 1300 DO SOCIAL (1300 36 7624) m +61 418 362 181 e steve@difysocial.com.au w difysocial.com.au
Editor's Notes
- WHY?
- Me
- WORKSHOP re social media “Assets”. Asset = an item of property owned by a person or company, regarded as having value Personal “assets” specialty search
- LinkedIn profile
- Business “assets” search
- Website = ”master” online asset (content)
- LinkedIn Company
- Facebook page (and Ads Manager)
- Google Map and Reviews
- YouTube
- The Steve Hubbard Dify Social media marketing model (strategy)
- Exemplify… Empowered Financial, Essential Health Foods, Enplug, Future Tech Windows, Mortgage Choice, Master Drycleaning, Melbourne Brick, Metro Pain Group, Sandman Electrics & Sound, Sanitaire bio cleaning products, StayCentral apartments, Vanity Hair & Beauty, Visual Production Agency, Workplace Wizards, Yarraville Massage
- Because I offer ‘Services as Products’ Companies don’t pay anymore – but they do have more money to spend on other marcomms & advertising. ACBO = two bottles of wine.
- Enables social media to have far greater impact for brand (and my consultancy) – enables all business ‘kids in the class’ to be allstar!
- Having now worked and applied my social media marketing strategy to 200+ businesses and organisations, I know (and believe) for both my business and for those that I work with, organisational “culture” is key to success. Most of us start out working with “AAA” and the further we go along, and more successful we become, we can afford to shift to “TTT” i.e. this type of person, in this type of business, using this model at this price … I’m a member of B1G1 and am a firm believer in using business for good! Hence a portion of what my business customers pay us goes towards local and global charities such as “Dot Com Mob” (Australia), Blue Dragon Childrens’ Foundation (Vietnam) & The Bombay Mothers Society (India). If you’re able to identify other business “do gooders” from what you’ve seen and heard today – a direct and personal referral by phone, email or my social media channels would be much appreciated