Page 1 31/08/13
Partnership invitation for
Your Business / Company
To: You, Melbourne beach volleyball supporter
From: Tony Hampton & ‘Big’ Al Lyne, Directors
with Steve Hubbard
Date: 31 August 2013
Page 2 31/08/13
Beach volleyball is played by more than 500 million people worldwide who just
love hitting a ball at the beach with their friends.
“Beach Volleyball is a benchmark for sports events in terms of entertainment, fan
engagement, sponsorship activation, music and hospitality.” FIVB1
FIVB is the international governing body of volleyball and the AVF is the national
Volleyball Victoria Incorporated (VVI) is
the entity under the AVF to support affiliated
partners, other internal and external
stakeholders in increasing the participation
levels, the development of athletes, coaches
and referees in the sport of volleyball in
Melbourne Beaches Volleyball
Association (MBVA) is the affiliated ‘not for
profit’ partner of VVI appointed as the provider
of the Official Victorian Beach Volleyball
VicBeach is MBVA’s Event Manager and conducts the Summer Calendar of
events from South Melbourne and St Kilda Beaches from 1 October – 31 March
- Victorian Beach Volleyball Ranking Series (8 events)
- Community social tournaments (~6 events)
- Corporate Cup
- VicBeach Masters (over 30s)
- Saturday afternoon “King/Queen of the Beach” tournaments
VicBeach also conducts mid-week activities including:
- Republica Tournament Play at the St Kilda Sea Baths
- Sunsetters coaching sessions on South Melbourne beach (opp. The Beach
Retrieved via FIVB web:
Retrieved via VVI website: http://www.volleyballvictoria.com.au/index.php?id=161
Page 3 31/08/13
Benefits Of Sponsoring
VicBeach volleyball events and activities attract hundreds of competitors each
week, as well as thousands of passing spectators.
During the Summer 2013 season we had ~7,000 unique beach volleyball visits and
an estimated 750,000 passers-by!
That’s a lot of “eyeballs” on our fit, fab and fantastic community of beach
volleyball players, supporters and sponsor partner brands.
Branding exposure on the beach for sponsor partners is (at own cost3
and) in the
- windbreak banners & teardrop flags
- signage on vehicles
- post pads (subject to final design)
VicBeach actively promotes the sport of volleyball and its sponsor partners off the
court, online and across social media too via:
- www.vicbeach.com.au website that attracts more than 1.5m hits per annum
- E-newsletter distributed to 2,500 subscribers each month.
- Facebook group with over 1,250 active and engaged members and a
@VicBeachVolley twitter account with 350+ followers.
- Branded apparel + collateral prepared and distributed with sponsor partner
- Regular promotion in local press including “St Kilda News” and Community
With your help we will make Summer 2014 the best ever:
- Offering $15,000 in prize money for the ranking series events to attract the
very best players in Victoria to compete at every event.
- Ensuring consistent product prizes for players in all rankings and social
events i.e. winners and runner-ups in Mens, Womens and Mixed AAA, AA,
A, B levels.
- Paying the $12,000 in new State Government Tour Operator License Fees
to Port Phillip Council in order to secure the rights to conduct beach
volleyball events and activities from South Melbourne and St Kilda.
- Not inflating VVI/MBVA member joining and or entry fees to play the game
they love being part of.
Generally a first season set up cost only that can be arranged by liaising with Tony Hampton
Page 4 31/08/13
We believe what we are offering represents significant value to our key sponsor
partners for the 6 month Summer 2014 season.
Rankings Event Sponsorship from $3,000
You can become one of eight rankings event sponsors for $1000+gst
(min. three months) or $5,000+gst
for the October 2013 – March 2014 season.
Which equates to less than $1 for each set of volleyball player’s eyes at events,
and under 1 cent4
for every passer-by on South Melbourne and St Kilda beaches!
Ranking Series Naming Rights Sponsorship from $10,000
You can own naming rights to the entire 2014 Summer ranking series from just
We value your support and look forward to partnering with you to grow our sport
and your brand and business.
Please enter the amount below and include mutually beneficial product / service
arrangements over the page by 25 September 2013.
Don’t hesitate to contact us at anytime to have a chat and clarify any details.
Tony Hampton, Vic Beach Director m. 0416 152 119 e. email@example.com
‘Big’ Al Lyne, Vic Beach Director m. 0422 242 308 e. firstname.lastname@example.org
Steve Hubbard, Vic Beach m. 0418 362 181 e. email@example.com
Vic Beach Summer 2014
(Please enter amount5
+ In-Kind / Product Yes / No
(Circle and provide details over page)
VicBeach, Marketing & Social Media
Your Business / Company
Even less when online and social eyes are counted up!
A tax invoice will be prepared for you detailing VicBeach banking details
Page 5 31/08/13
Product / Service Promotion
Please provide details of products and or service offerings you would like shared
with the VicBeach community as part of the Summer 2014 season…
It’s not how big you are, its how big you play.”