Value proposition and customer value in knowledge economy

VALUE PROPOSITION IN KNOWLEDGE ECONOMY A.S.Rao [email_address]

Value proposition ,[object Object],[object Object]

Value creation ,[object Object],[object Object],[object Object],[object Object]

T-CUBE-INTEGRATING TLC, MARKET SEGMENTS AND INNOVATION STRATEGY ,[object Object]

TLC maket segments innovation strategy

STAGES IN TECHNOLOGY LIFE CYCLE ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Y-axis-MARKET SEGMENTS ,[object Object],[object Object],[object Object],[object Object],[object Object]

Z-axis-INNOVATION STRATEGY ,[object Object],[object Object],[object Object]

Value drivers ,[object Object],[object Object],[object Object],[object Object],[object Object]

Value creation from technology license ,[object Object],[object Object],[object Object],[object Object],[object Object]

Value creation from lab technologies- Triple helix model ,[object Object],[object Object]

VALUE CAPTURE with IPR ,[object Object],[object Object],[object Object],[object Object]

VALUE DELIVERY ,[object Object],[object Object],[object Object]

When markets tip probably next consumer buys product A

Dealing with front end fuzziness ,[object Object],[object Object],[object Object]

Timing ,[object Object],[object Object],[object Object]

Value proposition delivered ,[object Object],[object Object],[object Object],[object Object]

Examples ,[object Object],[object Object],[object Object],[object Object],[object Object]

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