Value Innovation
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This document discusses the concepts of value, innovation, price and profit. It introduces the "Four Actions Framework" of eliminate, reduce, raise and create and the "Eliminate-Reduce-Raise-Create Grid" for analyzing value innovation opportunities. It also presents different models for understanding the relationship between value, price and profit, and poses questions about what determines value, who benefits in a sale, how wealth is created and how much profit is too much. The document advocates applying value innovation approaches like market segmentation and considering new products, markets or value propositions to create value.
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Value Innovation
- 1. VALUE INNOVATION VALUE INNOVATION VALUE INNOVATION VALUE INNOVATION Nur Agustinus Kapita Selekta FEH 12 Februari 2014 Nur Agustinus Kapita Selekta FEH 12 Februari 2014 Nur Agustinus Kapita Selekta FEH 12 Februari 2014
- 7. Four Actions Framework + Eliminate/Reduce/Raise/Create Grid Four Actions Framework + Eliminate/Reduce/Raise/Create Grid Four Actions Framework Reduce Four Actions Framework A New Value Curve Eliminate Create A New Value Curve Raise Eliminate Raise Raise Eliminate Raise Reduce Create The Eliminate-Reduce-Raise-Create Grid
- 8. Discovery, Value, Price, and Profit Profit as Greed, Price as Gouging Model Profit GreedPrice 8
- 9. Discovery, Value, Price, and Profit Price as Signal Model Value Price Price as Signal Model Value Price Price as Signal, Profit as Incentive Model Value Price Profit Innovation 9
- 10. Some Initial Questions on Value • What determines something’s value? • When a sale is made, who benefits and who loses, the buyer or the seller? • Can wealth (value) be created simply through trade? • How much profit, in your opinion, is too much? • What determines something’s value? • When a sale is made, who benefits and who loses, the buyer or the seller? • Can wealth (value) be created simply through trade? • How much profit, in your opinion, is too much? • What determines something’s value? • When a sale is made, who benefits and who loses, the buyer or the seller? • Can wealth (value) be created simply through trade? • How much profit, in your opinion, is too much? • What determines something’s value? • When a sale is made, who benefits and who loses, the buyer or the seller? • Can wealth (value) be created simply through trade? • How much profit, in your opinion, is too much? • What determines something’s value? • When a sale is made, who benefits and who loses, the buyer or the seller? • Can wealth (value) be created simply through trade? • How much profit, in your opinion, is too much? 10
- 20. Apa value innovation yang bisa dilakukan dengan benda ini?
- 21. Eliminate RaiseEliminate Raise Reduce Create
- 22. Apa value innovation yang dilakukan? New Product New Market New Product New MarketEliminate Raise Reduce Create
- 23. Apa value innovation yang ditawarkan? VS Apa value innovation yang ditawarkan? VSVS Eliminate Raise Reduce Create