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Using social media
- 1. With Dan Slee & Steven Davies Today’s WIFI: How big are social platforms in 2020? Source: Comscore dan@danslee.co.uk
- 2. With Dan Slee & Steven Davies Today’s WIFI: Social media traffic is up Source: comscore dan@danslee.co.uk
- 3. With Dan Slee & Steven Davies Today’s WIFI: We’re consuming more Source: globalwebindex dan@danslee.co.uk
- 4. With Dan Slee & Steven Davies Today’s WIFI: Who is using what? Source: Ofcom dan@danslee.co.uk
- 5. Who is using what to find out about COVID-19? Source: Ofcom, JULY 2020 16 to 24-year-olds dan@danslee.co.uk Traditional media 53 per cent Social media 74 per cent Direct from public sector 59 per cent Friends and family 41 per cent
- 6. Who is using what to find out about COVID-19? Source: Ofcom, JULY 2020 45 to 54-year-olds dan@danslee.co.uk Traditional media 60 per cent Social media 80 per cent Direct from public sector 48 per cent Friends and family 25 per cent
- 7. Who is using what to find out about COVID-19? Source: Ofcom, JULY 2020 65-year-olds PLUS dan@danslee.co.uk Traditional media 84 per cent Social media 3 per cent Direct from public sector 34 per cent Friends and family 25 per cent
- 9. The COVID-19 pandemic will be won or lost on Facebook
- 10. 51 per cent of UK people are using closed groups in the pandemic
- 12. @danslee dan@danslee.co.uk Facebook Braintree Braintree Population: 150,000 3 per cent are on Facebook 4,500 3 per cent follow public sector pages on Facebook 4,500
- 13. 0 1 2 3 4 5 6 7 Facebook groups per head of population in Braintree, Essex Series 1 Series 2 Series 3 Facebook Braintree 2017 2018 2019
- 14. 0 100 200 300 400 500 600 700 800 Groups v Pages in Braintree, Essex Series 1 Series 2 Series 3 Facebook Braintree 2017 2018 2019
- 15. Community groups are receptive to COVID-19 information
- 16. Facebook Wigan
- 17. Facebook Wigan
- 23. TikTok strengths and weaknesses
- 24. Examples…