The document discusses how two companies, Samsung and SendBird, utilize AWS Enterprise Support to optimize and secure their AWS environments. It provides an overview of Samsung's SmartThings IoT platform and how it leverages various AWS services. It also describes SendBird's chat platform and its serverless log processing pipeline on AWS. Both companies discuss how Enterprise Support helps them focus on their core businesses, innovate at scale, and reduce infrastructure risks.

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Using Enterprise Support To
Optimize and Secure Your AWS
Environment
Juhyeon Song
Manager
AWS Korea
Enterprise Support
E N T 2 3 0 - R
Salva Jung
Principal Engineer
Samsung Electronics
Mobile Communication
Jin Ku
Vice President
SendBird
Engineering Platform

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Agenda
What Enterprise Support can do for your business success
Samsung SmartThings : Add smartness to your things
SendBird : Scalable and reliable chat platform for B2B service

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How can you get the best outcomes from
your investments?

5. TECHNICAL ACCOUNT
MANAGER (TAM) SUPPORT
CONCIERGE
SMEs
TRUSTED
ADVISOR (TA)
PERSONAL
HEALTH
DASHBOARD
(PHD)
SUPPORT
API
INFRASTRUCTURE
EVENT
MANAGEMENT (IEM)
WELL-ARCHITECTED
REVIEW
ARCHITECTURE
SUPPORT
OPERATION
EXCELLENCETRAINING
Enterprise Support – Greater than the Sum of its Parts

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Samsung SmartThings

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Samsung SmartThings Cloud
• IoT home solution turning your home into a smart home
• Control sensors and home appliances remotely
• Intelligent voice assistant
• Connect more with Developer Workspace
https://smartthings.developer.samsung.com/

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System overview
Samsung SmartThings
Cloud
Third-party services
IoT
accessory
Home
appliances
TV,
speaker
Zigbee &
Zwave
sensors
Third-party services
Third-party
services
Third-party device
(e.g. camera, doorbell,
voice assistant)
Hub
Samsung SmartThings App
(mobile client)

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We have used these AWS services
• NLB (Network Load Balancer) to provide static IP address to our partners for IP whitelisting
• AWS CloudHSM for device certificate management
• VPC peering for separated context domains which is lead by different teams
• Amazon Aurora as default relational database and Amazon Dynamo DB for caching the device
status
• Amazon Kinesis Data Firehose for collecting real-time streaming log data
• Amazon ElastiCache, Amazon Simple Storage Service (Amazon S3), Amazon CloudWatch,
Amazon Simple Queue Service (Amazon SQS), and AWS Lambda are used commonly in our
microservices
Samsung SmartThings Cloud in AWS

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Overall infrastructure
IoT-connected
devices
Event pipeline
IoT mobile client Microservice
Microservice
Microservice
Third-party
cloud
Admin
Scale-in/out
policy
…..
Microservice
Connectivity
services
Hub
Microservice
Lambda/
API GW

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IoT Device Management Challenge
Periodic health check is required to keep a persistent
connection between device and cloud
Firmware update takes a long time for all of those appliances
Home Appliances
Connectivity services
ES helped to increase ELB Maximum TCP Idle timeout for
Samsung
X

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Optimization & Architecture Support
Cost optimization
• Starting with Low Utilization
Amazon Elastic Compute Cloud
(Amazon EC2) Instances based on
AWS Trusted Advisor
DynamoDB architectural review
• Identify hot partition by reviewing
schema and avoid throttling
• Optimize read/write quota for peak
traffic
AWS Trusted Advisor

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Design
Build
Redesign
Deliver customized training and help architectural decision
Give a timely solution aligned with AWS services
Enhance the architecture using upcoming features
Enterprise Support Value throughout our cloud journey
Operate Provide consultative review of our application architecture

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Design
Build
Redesign
Design cloud native solutions based on microservice architecture
Give a timely solution aligned with AWS services
Enhance the architecture using upcoming features
Enterprise Support Value throughout our cloud journey
Operate Provide consultative review of our application architecture

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Design
Build
Redesign
Deliver customized training and help architectural decision
Overcome IOT device management challenge by increasing TCP idle
timeout
Enhance the architecture using upcoming features
Enterprise Support Value throughout our cloud journey
Operate Provide consultative review of our application architecture

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Design
Build
Redesign
Deliver customized training and help architectural decision
Give a timely solution aligned with AWS services
Enhance the architecture using upcoming features
Enterprise Support Value throughout our cloud journey
Operate Optimize our architecture by reviewing DynamoDB Schema

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Design
Build
Redesign
Deliver customized training and help architectural decision
Give a timely solution aligned with AWS services
Simplify the architecture by using NLB/ALB & Global IP
Enterprise Support Value throughout our cloud journey
Operate Provide consultative review of our application architecture

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A market leader in chat and messaging API & SDK space
A complete chat solution to provide premium messaging experiences to users of
online and mobile services
Highly scalable
backend
infrastructure
Client-side SDK,
customizable UI
User-friendly dashboard
&
moderation tools
Messaging with Enterprise-grade security
COMPLIANT
Powering over 10,000 services worldwide
SendBird

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Jan 2016
Dec 2017
$ 17 M Series A
Established Feb 2013
Pivots to SendBird, the B2B messaging
solution on Mar 2015
Serves customers in 150+ countries
Powers 10,000+ apps
Hosts 50M+ monthly chat users and
700M+ messages every month
Mar 2015
YC 2016W
Key milestones

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Premium messaging experience
for global products
A fully managed chat platform
for B2B real-time messenger
© 2018, Amazon Web Services, Inc. or its affiliates. All rights reserved.
Our mission

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Global trafficConcurrency Log processing and
analyzing
Scalability Security
Our challenge to scale messenger service

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Amazon
Route
53
AWS WAF ELB/NLB
API
Server
WebSocket
Rabbit
MQ
Auto scaling group
Redis
Amazon
S3
Chat
SDK
Amazon
RDS
Large-scale and concurrent messenger system

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EC2
Instances
Amazon
Kinesis Data
Streams
Amazon
Kinesis Data
Firehose
JSON
Validator
Partition
helper
Rule
generator
AWS WAF
Amazon
S3
Amazon ES
Amazon
Athena
Serverless log processing pipeline

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Focus
on differentiation
Innovate
at scale
Reduce
infrastructure risk
Enhance operation excellence to help us to increase scalability
Empower our development & architecture teams for our core business
Provide best practice to keep our AWS infrastructure accessible and secure
Enterprise Support helped to achieve our business objectives

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Focus
on differentiation
Innovate
at scale
Reduce
infrastructure risk
Based on our usage patterns, right instance family and sizing are advised
Empower our Development & Architecture teams for our core business.
Provide Best Practice to keep our AWS infrastructure Accessible and Secure.
Enterprise Support helped to achieve our business objectives

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Focus
on differentiation
Innovate
at scale
Reduce
infrastructure risk
Enhance Operation Excellence to help us to increase scalability.
Given tailored training and best practice provided, confident to move from ALB to NLB
Provide Best Practice to keep our AWS infrastructure Accessible and Secure.
Enterprise Support helped to achieve our business objectives

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Focus
on differentiation
Innovate
at scale
Reduce
infrastructure risk
Enhance Operation Excellence to help us to increase scalability.
Empower our Development & Architecture teams for our core business.
Enterprise Support facilitates fast issue escalation and delivers RCA in timely manner
Enterprise Support helped to achieve our business objectives

30. Thank you!
© 2018, Amazon Web Services, Inc. or its affiliates. All rights reserved.
Juhyeon Song
Salva Jung
Jin Ku

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