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updated magazine pitch .pptx
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- 2. The Purpose Of the magazine ■The purpose of the magazine Is to entertain and act as a form of escapism ■ One of the main purposes of the magazine is to promote independent actors and films/film creators
- 3. Form And Genre ■ Thegenre of the magazine is a film magazine, specifically romantic comedy based. ■ The form of the magazine will be in both a digital and physical versions with 30-50 pages. ■ The physical copies can be bought in supermarkets and newsagents at the price of £2.50The digital versions will have a choice of two subscriptions: 6-month plan : £35 for the full plan 12-month plan : £50 for the annual price ■ Offer a 10% student discount
- 4. Content… ■ Featured rom-comfilm on the front cover, which will be the primary focus throughout the magazine. ■ Articles and interviews with the actors and directors from rom-com films ■ Columns to explain storylines of the rom-com film similar to a book blurb to ■ Reviews of the films to provide readers with different perspectives and opinions. ■ double page spread of with the primary film of that edition to catch the eye of the readers ■ Colours to match the romcom genre: pink, white, red- immerse the reader ■ There will also be promotions of new indie releases to support independent film creators and up and coming actors- also references to streaming platforms- popular(Netflix) and new (FilmRus)
- 5. Target Audience ■ My primarytarget audience is women from the teenage years onwards. ■ My secondary audience will be men and everyone else ■ Geo-demographic of North London ■ There is also no set ethnicity, race or class , the magazine is targeted and welcome to everyone.
- 6. Resources And Personnel ■ Resources: - Digitalcamera - camera equipment: tripod and a variety of camera lenses - Props - sufficient lighting. ■ Personnel: - Photographer - Editor - Adobe license - Researcher - Web designer - Journalists - models
- 7. Budget… ■ Camera- £200-300 ■Camera tripod- £20-40 ■ Camera lenses- £1000 ■ Lighting equipment- £80 ■ props- £20 ■ photographer- £200 for 2 hours ■ video editor for online videos- £90 for 3 hours ■ adobe licence- £238.42 yearly ■ models- £80 for 2 hours ■ researcher- £35.90 for 2 hours ■ web designer- £200 for a day ■ journalist- £45 for 3 hours ■ magazine printing- £50 per magazine: 6 editions in a year- £300 for printing Total budget: £3,700 per edition
- 8. Distribution And Marketing MARKETING ■ I willadvertise via social media ■ The magazine will also appear as pop-up ads on streaming platforms ■ Film festivals across London to reach the target audience and film enthusiasts DISTRIBUTION ■ The magazine will be distributed across North London for the first two editions then the rest of London every two months ■ Distributing every two months will also allow the readers to become familiar with the magazine this will help gain recurring readers and subscribers.
- 9. Article Ideas ■Interviews with actors and directors – primary and secondary ■ reviews from enthusiastic watchers ■ articles and quotes from film critics as secondary resources to grasp a professional and passionate perspective.
- 10. Mood Board And Font Styles Thismood boards conveys a visual concept of the aesthetic and vibe of the magazine and the possible films that could be incorporated. I have chosen these ideas of fonts for the magazine as I would like the entire magazine to have a classy appeal and I believe these font emulate that idea.
- 11. Possible Competition These magazines are possiblecompetitions due to the mere fact they are also film magazines however they are not strictly one genre which is was sets my magazine from the rest and makes it different acting as a USP.
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