- EU vs US/CA business specifics - business students meets a high growth next-unicorn company based in CZ/EU

1. 👋Hi, University of Pittsburgh,
Meet & EU tech
May 9th, 2023
Prague

2. Why we are here today:
- Ataccama story
- EU vs. US tech. environment
- ChatGPT in Data Management

3. 1. Ataccama story

4. Ataccama Fast Facts
Gartner
Recognition
● Both DQ and
MDM Gartner
Magic Quadrant.
● Top positions in
Peer Insights.
350+ Global
Customers
In 23 distinct countries +
15 states
Offices
Toronto, London,
Sydney, Prague, New
York, Valencia, Paris,
Sofia
Leader
$150M Growth Investment from Bain Capital

5. Turn your data
into data products
everyone will love

6. Selected Use Cases
Reference Data
Management
Multi-Domain
Mastering
Master Domain
Monitoring
Master Data
Authoring
Householding
& Aggregation
Consent
Management
DQ Monitoring
& Reporting
DQ
Firewall
Data Cleansing
& Enrichment
Data
Visualization
Manual Issue
Resolution
Product Information
Management
Media Asset
Management
Data
Catalog
Metadata
Repositories
Data
Profiling
Data Governance Data Quality
Multi-Domain MDM EPIM
Data
Classification
Data
Integration

8. Integration & consulting services
Reselling Ataccama SW, custom-tailored
solutions
Alliance Partner Program members or
Opportunity-Based Global and region-specific
OEM distribution
Software compatibility & joined value proposition
Customized Cloud-based solutions
Data enrichment services
Technology, OEM and
cloud partners
Consulting Partners
Value-Added Resellers
Ataccama partner ecosystem

9. Enablement Strategic Rollout Improvement Support
Ataccama is more than software. Our expanding professional services team
ensures your success and maximum value out of your Ataccama platform
investment. Our services cover the entire solution lifecycle.
• Training
• Installation
• Knowledge
base
• Starter pack
• Architecture
• Governance
• Advanced
configuration
• Troubleshooting
• Configuration
• Integration
• Consulting
support
• Tuning
• Optimization
• Health-check
• Upgrade
• Helpdesk
• Operations
• Online
documentation
• Community
Ataccama Service Offering

10. A single platform
that does it all.

11. 2. Ataccama Journey
From DQ to ChatGPT (r)evolution
in Data Management

12. 2008
Ataccama founded
Version 4
Software being
developed as part of
Adastra

13. 2008
Ataccama founded
Version 4
Software being
developed as part of
Adastra

14. 2008
Ataccama founded
Version 4
Software being
developed as part of
Adastra
2009
Eclipse UI
Version 5

15. 2008
Ataccama founded
Version 4
Software being
developed as part of
Adastra
2009
Eclipse UI
Version 5
2010
MDM
Metadata-driven
Version 6

16. 2008
Ataccama founded
Version 4
Software being
developed as part of
Adastra
2009
Eclipse UI
Version 5
2010
MDM
Metadata-driven
Version 6
2011
DQIT
Version 7

17. 2008
Ataccama founded
Version 4
Software being
developed as part of
Adastra
2009
Eclipse UI
Version 5
2010
MDM
Metadata-driven
Version 6
2011
DQIT
Version 7
2012
RDM, DQD
Version 8

18. 2008
Ataccama founded
Version 4
Software being
developed as part of
Adastra
2009
Eclipse UI
Version 5
2010
MDM
Metadata-driven
Version 6
2011
DQIT
Version 7
2012
RDM, DQD
Version 8
2013
BDE
Version 9

19. 2008
Ataccama founded
Version 4
Software being
developed as part of
Adastra
2009
Eclipse UI
Version 5
2010
MDM
Metadata-driven
Version 6
2011
DQIT
Version 7
2012
RDM, DQD
Version 8
2013
BDE
Version 9
2015
First talk about ONE
Introduction of AI
Version 10

20. 2008
Ataccama founded
Version 4
Software being
developed as part of
Adastra
2009
Eclipse UI
Version 5
2010
MDM
Metadata-driven
Version 6
2011
DQIT
Version 7
2012
RDM, DQD
Version 8
2013
BDE
Version 9
2015
2018
ONE
Version 12
First talk about ONE
Introduction of AI
Version 10

21. 2008
Ataccama founded
Version 4
Software being
developed as part of
Adastra
2009
Eclipse UI
Version 5
2010
MDM
Metadata-driven
Version 6
2011
DQIT
Version 7
2012
RDM, DQD
Version 8
2013
BDE
Version 9
2015
2018
ONE
Version 12
2021
ONE gen2
Version 13
First talk about ONE
Introduction of AI
Version 10

22. 2008
Ataccama founded
Version 4
Software being
developed as part of
Adastra
2009
Eclipse UI
Version 5
2010
MDM
Metadata-driven
Version 6
2011
DQIT
Version 7
2012
RDM, DQD
Version 8
2013
BDE
Version 9
2015
2018
ONE
Version 12
2021
ONE gen2
Version 13
2022
Data
Stories
First talk about ONE
Introduction of AI
Version 10

23. 2008
Ataccama founded
Version 4
Software being
developed as part of
Adastra
2009
Eclipse UI
Version 5
2010
MDM
Metadata-driven
Version 6
2011
DQIT
Version 7
2012
RDM, DQD
Version 8
2013
BDE
Version 9
2015
2018
ONE
Version 12
2021
ONE gen2
Version 13
2022
Data
Stories
First talk about ONE
Introduction of AI
Version 10
Tool for a technical
consultant / developer
+ Single purpose
business apps for
given project
Platform for the whole
organization, spanning
multiple projects,
promoting collaboration.
Data Fabric and Data
Mesh concepts.

24. … and now …
LLMs, chatGPT, etc

25. 3. EU vs. US tech
environment discussion

26. EU Market: 27 small (population, GDP per capita) &
different countries ~ smaller addressable market
EU (CZ/SK) vs. US
Language
Cross-border
scaling
problems
Different
maturity levels,
not coherent
product
market fit
Leadership by
strongest
countries first

27. Regulation: in the CEE market can be more
complex and less predictable than in the US
EU (CZ/SK) vs. US
Law, Taxes
Less
predictable
regulations
Different
maturity levels,
not coherent
product
market fit

28. Buying Behavior and Operations:
EU (CZ/SK) vs. US
Innovation
adoption
Risk aversion
Local
patriotism
Business
practices
Communicatio
n styles

29. Startups / funding :
EU (CZ/SK) vs. US
Smaller
tickets/bets
U.S. as
holy-grail, need
to win local
first
Access to
capital,
experienced
founders/invest
ors
Organic growth
preference,
bootstrapping

30. Employee rights:
EU (CZ/SK) vs. US
Long maternity
leave (several
months or
years)
Long notice
periods
(~3 months)
Strikes and
unions
Personal taxes
done by
employer
(No private
lawyer, tax
advisor nor
therapeutist:)

31. People resources / Brain draining :
EU (CZ/SK) vs. US
EU company
setup in U.S.
(i.e. Delaware)
Internship and
first job abroad
(mostly EU)
University
studies abroad
(mostly EU, UK)
Individual vs.
collective play
Workforce is
not mobile, not
ready to move
frequently
Health care,
education,
social care
provided by
state