This webinar discusses automating data warehouses, lakes, and stores. It introduces the speaker, Petr Hájek, and his experience. Profinit, the company hosting the webinar, is introduced along with their competencies and certifications. The webinar then covers challenges with traditional manual approaches and how automation can help through frameworks, templates, and metadata to generate scripts. A case study of automating a data warehouse for a gambling regulator is presented, highlighting benefits like reduced time and costs. Automation is argued to make solutions more transparent, agile, and organized compared to traditional approaches.