The document outlines a proposal to create an interactive website for Oz Backpackers that advertises hostel accommodation around Australia. Key details include: - The website will use animation to engage students considering a gap year and promote backpacking in Australia. - Pages will include areas of Australia with accommodation and attraction information, as well as contact details. - Content will vary by page but maintain a consistent layout, with the home page featuring an interactive map and information sections. - The deadline for completion is November 26th, and the creator will set mini-deadlines to track progress. - Copyright, confidentiality, and avoiding offensive content will be ensured throughout the project.

1. Unit 65 – Proposal
What you have been asked to do
I have been approached by Oz Backpackers in order to create a fully interactive and
animated website which advertises economical accommodation around Australia. I will be
creating the site in order to provide key information about the hostels, tips on travelling in
Australia, information on popular tourist sites and a booking form for travellers to be able to
book their accommodation.The target audience for this project is mainly students who
are choosing to take a gap year in their studies whether that is after college, after
university or even in between years. Because of this target audience I need to
ensure a positive, bright and exciting atmosphere around the site in order to keep
them engaged and draw their full attention.
What you are going to make and how it addresses the client needs
I am going to create an interactive website which keeps the user engaged with the use of
animation, this meets the client needs perfectly as it is exactly what they are asking for and it
will reach out to the user and persuade them to visit Australia backpacking. I need to ensure
that the site is entertaining for the user whilst marketing, the use of animation will enable me
to advertise successfully without the user becoming bored and wanting to leave the site.
What pages you are going to have on the website
The site will contain various different pageswith different purposes, the home page is very
important as it is what makes the first impression on the site therefore it needs to be nice
and bright to set a good mood, as if the home page is boring then the rest of the site is most
likely going to be. Obviously I will have various pages for each area of Australia so users can
navigate straight to the area that they’re visiting, this will break down the search speed for
the user so they don’t get bored of navigating through loads of pages just to find results. The
most obvious pages that I will have on the site is a home and contact pages, the rest will just
be the different areas and accommodation.
Content of each page
The content of each page will vary obviously depending on the purpose of it, the same layout
will be sustained throughout the site with a banner at the top of the page and a few drop
down menus underneath it, then everything under that will change depending on what page
it is. The home page will consist of different sections containing information and images with
the option to ‘read more’ which will navigate them to the actual page. The main section of the
home page will be a map of Australia with the different parts of the country named and
working as rollover buttons; when the user clicks upon these buttons they will be navigated
to information regarding that area whether that be accommodation, tourist attractions, etc.
The contact us page will just contain all the contact information whether that is address,
emails, phone, etc. It will also contain a section for any users to leave a comment or ask any
questions. The area pages will contain a slideshow of images relevant to that section of
Australia that the user can select which images to view. Underneath there will be a list of
Kyle Mckendrick
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2. tourist attractions and accommodation in that area for the user to browse through. This idea
will be consistent for of the pages designated by area.
When it has to be completed by (26th November)
The deadline for my website to be completed is the 26th November 2012, however I will keep
track of my progress and set mini deadlines for myself using my project log. At the start of
every session I will set a task that needs to be completed and when by, this will ensure that I
don’t fall behind in any stages of the production.
How you will reassure client about copyright, confidentiality, legal and ethical issues
Throughout the course of creating this website I will ensure that all material shared between
me and the employer is strictly confidential so that there is no risk of copyrighting issues.
Also I will ensure that there is no offensive material situated around the site to prevent any
legal or ethical issues from occurring.
Kyle Mckendrick
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