Unit 14 LO3

Gus Devlin
Candidate Number: 4032
Unit 14 LO3

Contents Page
 5. Setting Up Equipment Evidence
 6. Setting Up Equipment Evidence
 7. Where I have Followed Production Process
 8. Production Process
 11. Photography Plan
 12. Mood Board
 13. Mood Board
 14. Locations Recce for Images
 15. Locations Recce Pictures of Potential Hazards

Contents Page
 16. Locations Recce Pictures of Potential Hazards
 17. How I Will Manipulate Photos on Photoshop
 20. Test Photography
 23. Final Images Ready To Edit
 24. Final Images Ready To Edit
 25. Step by Step (Front Cover)

Contents Page
 31. Step by Step (Double Page Spread)
 38. Conclusion

Setting up equipment evidence
These images demonstrate the sort of interview that we are aspiring when
interviewing such a global star such as Eminem as we want to make him feel at home
and we want ourselves to be organised in order to feel confident and secure about the
interview we are conducting with Eminem.

Setting up equipment evidence
We needed to make sure that the camera was correctly fitted and therefore it
was fit for purpose for the interview we were conducting in order for the
interview to not only be formal but also professional in the sense that we
would get the entire interview on camera so we could either take pictures of
the interview or film the interview so we could maybe input some of the film
onto a trailer which would lure the potential customers in.

Where I have Followed The
Production Process
 Pre Production: Within this, I have created a detailed plan for each story as
I need to know what I am talking about so that the editorial team will know
what type of articles they should be writing about in terms of the content
and also the context within the article. I would also need to create a
contents planning page in order to format where everything will be and this
is everything from the Front Cover & DPS designs to the advertising pages.
 Production: The production part of this process, I needed to produce the
Front Cover & DPS and these designs were created on Photoshop along
with the magazine flat plan in which I used to base the ideas from the
magazine flat plan and turn the designs into a much better version which we
are very happy with. When I had finished the designs for the Front Cover &
DPS, I had to proof read the interviews to see if there was any silly
grammatical errors or contextual errors as we could have serious
consequences as fans and music magazine critics might write in and
complain of poor grammatical errors and it might even become
embarrassing.
 Post Production: In order to follow the post production, I would double
check the content is suitable which is within our music magazine whether
that is the album reviews, tour date information and DPS interviews with
music star. I would normally get 2 colleagues to do this in order to make
sure that there are no grammatical errors and other errors that may be
within our music magazine.

Production Process
 Source: http://contentmarketinginstitute.com/2011/08/6-steps-for-
producing-a-custom-magazine/
 Prior to the production and the printing of Smash Music Magazine, Smash
would need to create a production schedule in order to help to oversee the
production in the time slot available. Additionally deadlines need to be
punctual in the sense that Smash must be reliable with the deadlines so
that Smash get the story submitted to the editors on time, this is important
for Smash to be punctual in order for our reputation to stay intact.
 Conventionally, a content plan needs to be created which Smash should
illustrate all of the pages within a music magazine such as Smash for
example the front covers and double page spreads will be within the
content plan along with the advertising spaces & posters. Therefore, this
plan would need to be confirmed by all of the team involved in the content
of Smash Music Magazine .

Production Process
 Source: http://contentmarketinginstitute.com/2011/08/6-steps-for-producing-
a-custom-magazine/
 Smash would need to create a detailed plan for each story that they are
planning to publish and print, therefore Smash would need to seriously
consider the content of a story to check if it matches the target audience in
hand. Additionally, aspects of the music magazine for Smash would also
need to be considered before publishing & printing articles, interviews, news
stories which would need to be considered to make sure that they are fit for
purpose in reference to the target audience. Furthermore, the mock-ups is
one of the most easiest processes within this actual process as Smash
would need to communicate well with the author to both be on the same
page with the quality of the design, the last part of this aspect of this
production process bit part is that the authors need to correctly select which
author is the best fit for purpose & once this is done, deadlines can be
submitted.
 Next, Smash would need to proof read their stories to see if they are
breaking any ethical & legal codes with the content that they are submitting

Production Process
 Source: http://contentmarketinginstitute.com/2011/08/6-steps-for-producing-
a-custom-magazine/
 The last stages include checking to see if there are any grammatical errors
and this could be anything from punctuation to actual word spelling or just
words in a sentence which just don’t make any sense at all. Furthermore,
once all of this completed the distribution technically starts from Smash
sending the prints to the warehouse in which the warehouse take part in the
main distribution and then sell to the public.

Inspirations (Clash Magazine, Mood Board)

Locations Reece for Images
Location (Time, Date &
Why?
Picture
Needed/Required
(Shot Type,
Props/Equipment),
(Lighting, People &
Why?)
Permission Needed
(Who & Why?)
Potential Hazards/Risks (Location Specific &
Why?)
Location of the images
was firstly done indoors,
but then after some
consultation with the
artist, we decided to
proceed with the
pictures outside near a
school.
The dark tone to my
double page
background image
connoted a certain
degree of Eminem’s
home in Detroit as a
signal of intent and
information for the rest
of the double page
spread.
In relation to the double
page spread, I needed
permission for Jordan to
impersonate Eminem &
an example of this is in
similarity to Eminem to
make my music
magazine look more
formal. I further needed
permission from Mr
Mitchell to use the
school car park/grounds
to shoot some images
for my double page
spread.
Individuals that are partaking in this particular shoot
must be aware and responsible for the potential
hazards/risks that could occur during a shoot. As a
result of this we must take care of ourselves but
people that may be susceptible to hazards must be
fully responsible for their actions therefore safety
measures must be taken through, an example of
this is risk assessments.
Image was
photographed in a
school car park (6th
December 2014) We
took the pictures in the
school car park as the
artist was happy & the
background could be
accustomed to suit the
DPS.
The image on the front
cover was taken in the
car park which I outlined
in the text to my left, and
due to the fact that is in
Eminem we wanted his
rap fans to know of his
story and his journey to
the top.
In relation to the double
page spread, I needed
permission for Jordan to
impersonate Eminem
and an example of this
is in similarity to Eminem
to make my music
magazine look more
formal.
Individuals that are partaking in this particular shoot
must be aware and responsible for the potential
hazards/risks that could occur during a shoot. As a
result of this we must take care of ourselves but
people that may be susceptible to hazards must be
fully responsible for their actions therefore safety
measures must be taken through, an example of
this is risk assessments.

Location Recce Pictures of Potential
Hazards
As you can see we took
these pictures within
school grounds in a
forestry school car park &
we had to grant
permission from the head
teacher. The main hazards
were the twigs, bits of
trees that were on the floor
in which we could of along
with the music star could
of fallen over, moreover as
you can see the leaves on
the floor were hazards in
the sense that the music
star could of fallen over as
it was particular wet day.

Location Recce Pictures of Potential
Hazards
The background of this picture
illustrates an element of
hazard as he could of collided
with the brick wall if we
decided to shoot with his head
leaning on the wall.
Furthermore, we decided to
improvise to make sure that
we eradicated this hazard and
therefore decided to shoot a
fair distance away from the
wall to make sure that the
music star had no sort of
hazard that he was self
consciously worrying about
whilst shooting for these
images for our Front Cover &
Double Page Spread.

How I will Manipulate Photos on
Photoshop
 One of the ways in which I will manipulate photos on Photoshop would be to get rid of
the spots/acne that Eminem had so it would make Eminem look better in terms of his
appearance. This is essentially important for us as for our debut issue we need to get
the fans to get to the realisation on what our music stars that feature on our music
magazines should look like and therefore we have done this.
 The way you do this is to click on the Spot Healing Brush Tool which enables you
to simply click on the music star’s face in order to remove the spots/acnes, however
you can either increase or decrease the size of the cursor which makes it more
easier/harder for you to remove the spots/acne.

Photoshop
 As you can see from the screenshot below, you can adjust the settings for the Spot
Healing Brush Tool and these settings consist of what mode, the size, the
hardness the spacing and the angle. All of these settings can suit what you
want to, for example if you are zoomed in 300% on a picture of someone you
want to remove spots/acne you would keep the size down to the minimal so
about 2-5 PX. Different people may be at different zoom ins as well as zoom
outs and therefore would need to use different settings in order to fit their
requirements in Photoshop when using this tool.

Photoshop
In order to manipulate this photo to the
best of my ability I needed to use a
tool called the Quick Selection Tool
which allowed me to crop out the
background of the image by selecting
the area that I wanted to keep and
then going to press Select-Inverse.
What this does is that deletes the
background that you have selected.
This is vitally important as this allowed
me remove parts of the background
that I did not want when editing this
photograph.

Test Photography
 These were some pictures that were taken place which are known as “Test
Photography” which would give us an idea of a potential music magazine
idea in the future, as you can see this is held in someone’s house & if this
front cover was going to be printed it would most likely be in the music star’s
house.

Test Photography
 As you can see, this is yet again the picture of a music star who in which
the picture was not fit for purpose in accordance to the content as plan of
the imagery prior, so therefore we decided to scrap this picture.

Test Photography
As you can see, this is the final batch of “Test Photography” images in which
the music star stares down at the end which demonstrates the significance of
the content which is planned for a later issue but not for the debut issue.

Step by Step (Front cover)
Firstly, I had to select my background colour which would
need to be “repeated (Steve Neale 1980)” from my magazine
of inspiration which is “Clash Music Magazine” and I found
this colour by utilizing the paint bucket tool.
Next, I had to draw out the grid lines so I knew
where the masthead was going to go. I used
www.dafont.com in order to select the font which
was fit for purpose for my proposed music
magazine. The text I ended up selecting was
“Myriad Pro” in which I made the outside shadow
to look more conventional.

In order for the cover lines to not look confusing for the customers of our
music magazines we needed to separate the cover lines and therefore
by using the ruler tool drew a line under Iggy Azalea to prevent confusion
from the other music artists.
To make sure that I did not have to select ruler tool and press this,
instead I held down shift on the line that had already been created and
simultaneously press (CTRL +C) and paste the line to where it should go.
This is essentially important as it gives our music magazine a certain
level of consistency through the form of our Front Cover.

Within various Front Covers of music magazines you need to have
barcodes in terms of the legal obligations you have to abide by in
order to sustain ourselves as a formal and professional music
magazine and this will be demonstrated through our Front Cover &
DPS.
By adding into the barcode, logo of distribution company, issue 1 text
and social media sites. It enables our barcode to look more tidy and
more presentable when in a pitch to a publisher who we want them
to invest in our music magazine. I had to link these together in order
to move these and I did this by selecting one of them and then
pressing (CTRL) and then selecting all of the layers that I want and
then right clicking any layer and pressing link layers. This helped me
a lot as it was more fluid and easy for me to move these layers
collectively.

Due to the background of the clothing that our cover
music star was wearing this text was difficult to read
from our perspective so we knew that we needed to
use a particular tool which would change this and
therefore we used the rectangle tool in order for the
text to be more recognisable for the buying customer.
Now by adding a shape which is done by selecting
the rectangle tool and inputting the shape needed
around the text, this allows the text to therefore be
more easy to read for the human eye when the
customer purchases a copy of our music magazine.

This is an old masthead in which we created
in order to see how we could develop this
into something better, we then found out that
we should add some effects and drop
shadow was the one particular effect we paid
much attention to.
We added these effects by double clicking on
the layer which is attached to this particular
text and adding the Drop Shadow effect
which enables our masthead to look more
conventional and hopefully it will reach out
and appeal to the customers in which then
we will generate more sales.

I then had to add more grid lines so I could fit in the picture
onto my Front Cover, I then had to go out of my way on
school grounds and take this picture. Furthermore, I utilized
the Quick Selection Tool to get rid of the background from
the original picture.
In order for layers to work for your Front Cover of
your music magazine you must design grid lines
to enable the strapline to be fit for purpose for
our music magazine. This is done through the
form of the text tool so I can type in the text that I
want.

Step by Step (Double Page
Spread
For the Double Page Spread, I selected a
background colour which was white as it is plan and
it makes the main image stand our for the reader. I
did this by using the paint bucket tool and the
gradient tool in order to do this and we chose such a
plain cover as a result of our magazine of inspiration.
Next, I needed to design the grid lines so that the
picture that I have taken is fit for purpose in terms of
its placement and selection for this Double Page
Spread. I purposely informed the music star to stare
away in which we will “repeat (Steve Neale)” in order
for our Double Page Spread to become more
conventional.

Spread)
I had to design some grid lines to create
some space for the masthead to go,
furthermore I used the text tool to input the
text in which I wanted for the masthead. The
site in which I imported the text from was:
www.dafont.com and this helped me create
some ideas for the masthead.
Brand Identity is vitally important for us as
we need our music magazine to be
conventional in terms of the house style,
colour scheme & page numbers. All of
these aspects which I have just listed are
taken inspiration from Clash Music
Magazine which will be “repeated( Steve
Neale 1980)” throughout my double page
spreads.

Spread)
As you can see there is very little text as there is only the
Drop Capital & the pull out quote from DPS interview with
“Eminem”. Therefore I needed to put text in as this
interview needed content to solidify it as a professional
music magazine DPS interview.
Now by using the text tool I was able to create the text
boxes that were necessary in order for the content to be
available to be inputted so that our DPS for our debut
edition would look more professional and formal.

Spread)
You can just about see the text that is used for the pull
out quote but obviously due to the fact that you can’t see
this and we can’t afford to let this happen as fans might
not be able to see this pull out quote.
Therefore I used the rectangle tool to create a shape
which would act as the background for this text as it
would not only look conventional but also to make sure
that the text is readable by adding a rectangular shape
and a black background.

Spread)
As you can see we need the masthead/title of this
DPS interview to firstly be conventional in the sense
that it does not look out of place from rival music
magazines. This is very important as we need the
masthead to stand out but at the same time not
become too wacky and out of the ordinary.
With the utilization of the eye dropper tool I was able
to take the colour from the Drop Capital which has
made it able to change the same colour for the Drop
Capital as it is for the Masthead in order to retain the
consistency of he house style and repetition
throughout our music magazine.

Spread)
This music magazine has everything such as Masthead, Social Media,
E-Media Links & Drop Capital to just name a few except for a puff
promotion to excite the fans with an opportunity to win something.
Therefore I decided to add a puff promotion and I did this by using the
Rectangle tool and then changing the tool so I could draw a circle and
this would be where the puff promotion would go.
I decided to use bold text to lure the customers in and therefore using
similar colours to the colours that I am using within my music
magazine to give us a sense of convention and repetition. The main
reason behind this is that it gives the reader a fantastic opportunity to
win some prizes and all they have to do is buy our music magazine.

Spread)
As you can see from the screenshot to the left of
this text, I used the Pen Tool to make sure
that the text would not overlap into the main image
on this Double Page Spread. With the utilization of
the Pen Tool, I was able to make a text box
using the pen tool and I made sure that some of
the pointers from the Pen Tool was an CM to
make sure that the text would definitely not overlap
on the main image on the Double Page Spread.
This is essentially is important as it would look
utterly unprofessional and completely informal if
the text was overlapping on the main image as it
would be very difficult for the customers to read the
text & we would look very poor here in terms of our
rival competitors laughing at us on our debut
edition.

Conclusion
 Within this particular unit, I have mainly learnt about the Production
Process which is involved when producing and planning a music
magazine, what I mean by this is that I have learnt a lot about how
music magazines go through the stages of the Pre Production Process,
Production Process & Post Production Process. I know this because of
research that I have conducted.

Unit 14 LO3

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Unit 14 LO3