This document discusses Herzberg's two-factor theory of motivation. The theory states that there are two sets of factors that influence job satisfaction and dissatisfaction: motivators and hygiene factors. Motivators such as achievement, recognition, the work itself, and growth opportunities can provide job satisfaction, while hygiene factors relating to company policies, supervision, salary, and working conditions prevent dissatisfaction if adequately maintained but do not directly motivate. The document outlines the objectives, introduction, factors, and application of Herzberg's two-factor theory of motivation.

1. • Dr.Vincent,
• ASSOCIATE PROFESSOR,
• DEPARTMENT OF COMMERCE,
• FACULTY OF SCIENCE AND MANAGEMENT,
• SRM IST(Deemed to be University),
• Tiruchirappalli Campus.
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2. • Course: BCOM A&F
• Subject: Managerial Behaviour
• Topic:. Motivation theory- Herzberg Two Factor theory
• :
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3. Leaning objectives:
• The viewers will be able to understand:
 What is two factors theory
Classification of factors contributing satisfaction/dissatisfaction
Motivating Factors:examples
Hygiene Factors: examples
How to use this theory into practice
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4. Two factor theory-Introduction
• There are separate sets of mutually exclusive factors in the
workplace that either cause job satisfaction or dissatisfaction.
• The two-factor motivation theory has since become one of the
most commonly used theoretical frameworks in job satisfaction
research (Dion, 2006).
• Frederick Herzberg and his two collaborators, Mausner and
Snyderman developed the motivation-hygiene theory in their
book, Motivation to Work.
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5. Two factors- lead to satisfaction or dissatisfaction
• A)Hygiene Factors and
• Motivating factors.
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6. TWO FACTORS
Hygiene
factors
Motivation
factors
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7. Two Factors-
Motivating Factors
Achievement
Recognition
The work itself
Job advancement and
opportunities
Growth opportunities
Hygiene Factors
Relationship with others
Company policies
Physical workspace
Working conditions
Salary
Status
Job security
supervision
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8. How does two factors theory works?
Source:www.toolshero.com
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