'ipros' is Japan's largest online B2B platform, facilitating business matching for over 1.8 million inquiries per month among 40,000 companies. The document outlines several use cases for Twilio, including call tracking for inquiries, mobile applications for business communication, and call center solutions for small and medium-sized businesses. These initiatives aim to enhance communication efficiency and capitalize on both online and offline leads.

1. COPYRIGHT © 2013 IPROS CORPORATION. ALL RIGHTS RESERVED.
Junya Yamaguchi
Chief System Architect
@junya100
http://www.ipros.jp/
Twilio use case at ‘iPROS’

2. COPYRIGHT © 2013 IPROS CORPORATION. ALL RIGHTS RESERVED.
re-invent
“business
communication”
with Twilio!

3. COPYRIGHT © 2013 IPROS CORPORATION. ALL RIGHTS RESERVED.
About iPROS (Service Model)
inquiry
offer
Buyer Supplier
1.8 million / month 40,000 companies
Engineers Sales, Marketing
Business matching
80,000 / month
‘iPROS’ is the Japan's largest online
business platform for a B2B market.

4. COPYRIGHT © 2013 IPROS CORPORATION. ALL RIGHTS RESERVED.
Our users (Buyers)
1/2 of Japanese engineers
uses ‘iPROS’.

5. COPYRIGHT © 2013 IPROS CORPORATION. ALL RIGHTS RESERVED.
Expansion to APAC
Japan
MalaysiaSingapore
Thailand
China
Indonesia
Philippine
Vietnam
8 countries

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Inquiry
SalesSupport
Business Lifetime
“Phone Call” is the
most important
communication tool
in the B2B market.

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Use case1: Call Tracking for Inquiry
We are β-testing 100 phone numbers for call tracking,
and will expand to 40,000 numbers soon.
Tracking Number
powered by Twilio
ü Suppliers are using it for
measuring their campaign
on iPROS
ü Not only “Online Leads”, but
“Offline Leads(phone call)”

8. COPYRIGHT © 2013 IPROS CORPORATION. ALL RIGHTS RESERVED.
Use case1: Call Tracking
3x“Offline Leads(Phone Call)” are 3x as many as “Online Leads” !
As β-testing result,

9. COPYRIGHT © 2013 IPROS CORPORATION. ALL RIGHTS RESERVED.
Use case2: Mobile application for business(sales)
We are planning to provide mobile application for
business use with Twilio.
ü Communicating with their
customers, co-worker with
mobile phone
ü Low cost and High Quality !

10. COPYRIGHT © 2013 IPROS CORPORATION. ALL RIGHTS RESERVED.
Use case3: Call Center for SMBs
We are also planning “Call Center solution” for our SMB
suppliers by Twilio !
ü Managing real-time
communication with their
customers on iPROS
ü Cost-efficient CRM-like
services to SMBs

11. COPYRIGHT © 2013 IPROS CORPORATION. ALL RIGHTS RESERVED.
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