The document provides analysis of TV advertisements for MacDonald's new Big FlavourWraps and Cadbury. For the MacDonald's ad, the analysis notes that the still images are bright and colorful, featuring bold text and smiling employees. Spoons are seen in some shots, and the setting is clearly a MacDonald's kitchen. For the Cadbury ad, the office setting and actors miming to the song "I Like to Boogie" create a humorous effect, with different shots used including medium shots and a close-up of someone biting a Cadbury bar.

1. TV ADVERT ANALYSIS

2. MACDONALD'S NEW BIG FLAVOURWRAPS

3. These are examples of still images in the MacDonald's new big flavour
wraps advert.You can see that most of these stills are very bright and
colourful.You can see the bold text which has a different colour to the
background of the still to stand out.The MacDonald's workers facial
expression is always a smile which are close-ups of her face. Spoons can
be seen in two different stills. In the advert it starts of nicely and
smoothly until the male has finished his order, this then speeds up into
all of these shots which are close-ups.This is obviously set in a
MacDonald's kitchen as you can see the background in the medium
shot.We know straight away that this lady is part of the MacDonald's
team because we see her in a green uniform with the bold M on her
polo shirt and hat.There are 2 different sounds used, there is a lullaby
used when the guy is ordering at the start and receiving his wraps at the
end. The other soundtrack used is when she is making there is a loud
rock music.

4. CADBURY

5. These are examples of still images in the Cadbury advert.
Throughout the advert it is located in a office and all of it is very
humorous as the actors are miming the soundtrack, “I like to
boogie”, which made it very funny for viewers. Each actor all had
a similar look by wearing a shirt and jumper but the difference was
that each jumper colour was different.There were different types
of shots and techniques used.There was medium shots of them
singing, "boogie”.There was a close up of the Cadbury bar and the
man with a purple jumper biting the bar.