COMM 202:
Career Fundamentals
T22 & T26 with Trixie Hernandez
our agenda for today
1. cover letter workshop
2. how to network
3. action items
• TUTORIAL:
Event
Networking +
Cover Letters
• WHAT’S DUE:
CL Draft on
Turnitin
• TUTORIAL:
Informational
Interviews
• WHAT’S DUE:
Resume and CL
@ Mar 12th
11:59 pm on
Turnitin AND
COOL
• NETWORKING
EVENT: Nov
2nd (6-8pm)
• TUTORIAL:
How to prepare
for an interview
• WHAT’S DUE:
Confirm the
your
informational
interview
• Networking
reflection due
March 21st @
11:59PM on
Turnitin
week 11
week
10
week
9
cover
letter
s
• left aligned (NOT justified)
• no indents on paragraphs
• bullet points vs. paragraphs
• 2-3 relevant skills
• consistent font size (minimum
size 10)
• appropriate font
• margin sizes
• spacing between paragraphs
• one page
cover letter
formatting
Date
Contact Name
Title
Company
Address 1
City, Province Postal
Code
Re: Position Title
(reference number if
given)
Dear [First name Last
name],
or Dear Hiring
Manager/Committee, or
Dear Ms./Mr./Mx. ______
addressing
the cover
letter
7
examples
Sincerely, / Regards, / Best,
(Written signature if you want)
Ya Name
BCom Candidate 20XX
Sauder School of Business
Enclosed or Attached*: Resume
* Enclosed: physical copy
* Attached: electronic copy
a job application
internship
signing off
Cover Letter
Contentopening
• strong hook
• interest/
passion
• skills/
experience
• research
• name drops
body
• STAR
format
• concise &
specific
examples
• transferrabl
e skills
• results
show
strengths
and skills
closing
• reiterate skills
• sincere
interest
• thanks and
call to action
• tie back to
introduction
•
proofread
no grammar
mistakes, typos,
spelling errors -
proofread then
proofread again
cover letter content
10
- How is the hook?
- Interest/passion for the position?
- Skills/experience matching the job posting?
- Is primary or secondary research integrated
- Name drop? (when applicable)
- Branding: CAN-WANT-FIT
EXAMPLE
opener
11
Other Opening Examplesexamples
12
Skills Matching (Body Paragraphs)
- Skills to match the position?
- STARL format?
- Are there examples – specific
& concise?
- Transferrable skills?
- Do results show strengths or
success?
Think about the link:
Why should the employer care
body paragraphs
13
Other Skills Matching Paragraph ExamplesSkills Matching (Body Paragraphs)body paragraphs
14
Closing – Making a Good Final Impression
-Are skills reiterated?
-Is sincere interest expressed?
-Graciously thanks employer for consideration
-Call to action (aka request for a meeting)
-Tie back to hook/intro, wrap it up in a nice bow
EXAMPLE
Skills Matching (Body Paragraphs)closing
how to
network
chance
meetings
planned/
facilitated events
direct
request
why we network
• get your foot in the door (faster)
• gain insight about a company,
industry, or career path
• practice your interview and
networking skills
• find a potential mentor
• show them who you are beyond your
resume and cover letter
researching
delegates
1. Check out the delegate info on
the course blog
2. Look at the LinkedIn profiles of
delegates you’d like to speak
to
• Note any interesting topics
• Hone in on similar experiences
or shared groups
• Think about questions to ask
3. During the event, be interested
and self aware!
• Having conscious
knowledge of one’s own
character and feelings
• Treat the delegates the
way you would want to be
treated
• Put yourself in the shoes
of a delegate – how would
you feel if a student came
up to you holding your
LinkedIn profile picture?
what do
you mean
by “self-
dress code
food
lurking around
the food station
is a really good
trick. people will
ask you what
things are, and
you can offer
advice on
what’s tasty
compliments
people love
talking about
themselves
and people
love
compliments.
be genuine
though!
smile
look
approachable
and smile at
people when
you’re
standing alone
•
open up the
circle
you might be
getting bored
with the first 2
people so make
sure you make
room for other
people to join
talk about…
ending a conversation
thank
them for
their time
connect
after the
event
be polite
and
gracious
leave with a
handshake
FOLLOW
UP
[suh dude],
It was so great to get the chance to speak with you at last night’s
networking event. I was inspired by what you said about “building your
personal brand”, and looking forward to putting your advice into practice.
I would love to continue our conversation about your experience at
[company]. You’re probably really busy and I would appreciate 20
minutes of your time to pick your brain. Would you be available to meet
on Monday next week? Coffee is on me!
Thank you,
[your name]
after great conversations, send a
personalized email or LinkedIn request
(or maybe an informational interview
request?)
how do you feel now?
action items for next week
1. Sign up for office hours
2. Resume and Cover Letter due March 12th @ 11:59pm
on Turnitin and COOL
3. Cover Letter & Resume Toolkit on MyBcom site +
checklist on blog
4. Networking Event : March 13th 6-8pm in CPA Hall
5. Networking Reflection due March 21st @ 11:59pm on
Turnitin
6. Tutorial Next Week!
questions
ok bye!

Tutorial 5

  • 1.
    COMM 202: Career Fundamentals T22& T26 with Trixie Hernandez
  • 2.
    our agenda fortoday 1. cover letter workshop 2. how to network 3. action items
  • 3.
    • TUTORIAL: Event Networking + CoverLetters • WHAT’S DUE: CL Draft on Turnitin • TUTORIAL: Informational Interviews • WHAT’S DUE: Resume and CL @ Mar 12th 11:59 pm on Turnitin AND COOL • NETWORKING EVENT: Nov 2nd (6-8pm) • TUTORIAL: How to prepare for an interview • WHAT’S DUE: Confirm the your informational interview • Networking reflection due March 21st @ 11:59PM on Turnitin week 11 week 10 week 9
  • 4.
  • 5.
    • left aligned(NOT justified) • no indents on paragraphs • bullet points vs. paragraphs • 2-3 relevant skills • consistent font size (minimum size 10) • appropriate font • margin sizes • spacing between paragraphs • one page cover letter formatting
  • 6.
    Date Contact Name Title Company Address 1 City,Province Postal Code Re: Position Title (reference number if given) Dear [First name Last name], or Dear Hiring Manager/Committee, or Dear Ms./Mr./Mx. ______ addressing the cover letter
  • 7.
  • 8.
    Sincerely, / Regards,/ Best, (Written signature if you want) Ya Name BCom Candidate 20XX Sauder School of Business Enclosed or Attached*: Resume * Enclosed: physical copy * Attached: electronic copy a job application internship signing off
  • 9.
    Cover Letter Contentopening • stronghook • interest/ passion • skills/ experience • research • name drops body • STAR format • concise & specific examples • transferrabl e skills • results show strengths and skills closing • reiterate skills • sincere interest • thanks and call to action • tie back to introduction • proofread no grammar mistakes, typos, spelling errors - proofread then proofread again cover letter content
  • 10.
    10 - How isthe hook? - Interest/passion for the position? - Skills/experience matching the job posting? - Is primary or secondary research integrated - Name drop? (when applicable) - Branding: CAN-WANT-FIT EXAMPLE opener
  • 11.
  • 12.
    12 Skills Matching (BodyParagraphs) - Skills to match the position? - STARL format? - Are there examples – specific & concise? - Transferrable skills? - Do results show strengths or success? Think about the link: Why should the employer care body paragraphs
  • 13.
    13 Other Skills MatchingParagraph ExamplesSkills Matching (Body Paragraphs)body paragraphs
  • 14.
    14 Closing – Makinga Good Final Impression -Are skills reiterated? -Is sincere interest expressed? -Graciously thanks employer for consideration -Call to action (aka request for a meeting) -Tie back to hook/intro, wrap it up in a nice bow EXAMPLE Skills Matching (Body Paragraphs)closing
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
    why we network •get your foot in the door (faster) • gain insight about a company, industry, or career path • practice your interview and networking skills • find a potential mentor • show them who you are beyond your resume and cover letter
  • 21.
    researching delegates 1. Check outthe delegate info on the course blog 2. Look at the LinkedIn profiles of delegates you’d like to speak to • Note any interesting topics • Hone in on similar experiences or shared groups • Think about questions to ask 3. During the event, be interested and self aware!
  • 22.
    • Having conscious knowledgeof one’s own character and feelings • Treat the delegates the way you would want to be treated • Put yourself in the shoes of a delegate – how would you feel if a student came up to you holding your LinkedIn profile picture? what do you mean by “self-
  • 23.
  • 24.
    food lurking around the foodstation is a really good trick. people will ask you what things are, and you can offer advice on what’s tasty compliments people love talking about themselves and people love compliments. be genuine though! smile look approachable and smile at people when you’re standing alone • open up the circle you might be getting bored with the first 2 people so make sure you make room for other people to join talk about…
  • 25.
    ending a conversation thank themfor their time connect after the event be polite and gracious leave with a handshake
  • 26.
    FOLLOW UP [suh dude], It wasso great to get the chance to speak with you at last night’s networking event. I was inspired by what you said about “building your personal brand”, and looking forward to putting your advice into practice. I would love to continue our conversation about your experience at [company]. You’re probably really busy and I would appreciate 20 minutes of your time to pick your brain. Would you be available to meet on Monday next week? Coffee is on me! Thank you, [your name] after great conversations, send a personalized email or LinkedIn request (or maybe an informational interview request?)
  • 27.
    how do youfeel now?
  • 28.
    action items fornext week 1. Sign up for office hours 2. Resume and Cover Letter due March 12th @ 11:59pm on Turnitin and COOL 3. Cover Letter & Resume Toolkit on MyBcom site + checklist on blog 4. Networking Event : March 13th 6-8pm in CPA Hall 5. Networking Reflection due March 21st @ 11:59pm on Turnitin 6. Tutorial Next Week!
  • 29.
  • 30.

Editor's Notes

  • #10 Ask students to trade documents after every section is done Allocate ~ 3 minutes/section