The document summarizes the results of a Facebook advertising campaign for a Turkey coffee package from February 14 to February 28. It provides metrics on impressions, clicks, CTR and other actions. Demographic data on gender and age of clickers is also given, along with interests, books, music, movies and TV shows that clickers engaged with. Sponsored story results are reported with the best performing creative.
This document contains data and metrics related to email campaigns and online organizing. It includes information on open rates, click rates, numbers of signers, shares on social media, and other metrics for various emails and petitions. Numbers of emails sent, recipients, and locations targeted are also listed for campaign outreach efforts. Strategies discussed include growing lists through many small organizing moments and not worrying about unsubscribe rates.
This document discusses email campaign metrics and strategies for growing an email list. It provides data on open rates, click rates, and unsubscribes from various email sends targeting different audiences. It advocates sending many targeted emails on a regular basis to drive list growth, and not worrying too much about unsubscribes as long as the content remains relevant. It also discusses how to explain this strategy to other staff.
Chapter 16 2 Air Masses, Fronts And Weather Maps Andiecharsh
An air mass is a large volume of air that acquires consistent temperature and humidity characteristics based on the region over which it travels. There are four main types of air masses: maritime tropical, continental tropical, maritime polar, and continental polar. Weather fronts occur when different air masses meet, with the denser air mass pushing the less dense air mass. A cold front moves more quickly than a warm front and can produce severe weather like thunderstorms.
This document discusses strategies for using Twitter effectively. It addresses questions around the purpose of Twitter, whether social media is needed, goals for using it, how to find time, and how to get started. It provides tips on what to tweet, when to tweet, Twitter terminology, following strategies, follower strategies, and cool tools to use with Twitter. The overall document focuses on helping people understand Twitter and develop an approach for using it successfully.
The Manhattan real estate market saw slight price increases overall in the 1st quarter of 2015 compared to the same period last year. When broken down by size, prices increased slightly for studios and 1-bedrooms but declined slightly for 2-bedrooms and larger units. Condo prices pulled back slightly while co-op prices continued a steady rise. Transaction volumes increased across condos and co-ops, with the price differential between the two narrowing. By neighborhood, Midtown studios and 1-bedrooms continued to provide the highest returns on investment.
The document discusses operating system concepts and structure. It covers topics like system calls, the history of operating systems from batch systems to modern systems, and the structure of different operating systems from monolithic to client-server models. Examples of system calls and how they work are provided.
Soil is made up of weathered rock and decayed organic matter that provides nutrients for most plants to grow. It forms over time as bedrock is broken down by weathering processes like water and wind, and as organisms like bacteria and fungi break down bedrock and organic material. Soil is important because it supports the growth of plants that produce food and provide habitat for animals - without soil, life on land would be very different.
This document contains data and metrics related to email campaigns and online organizing. It includes information on open rates, click rates, numbers of signers, shares on social media, and other metrics for various emails and petitions. Numbers of emails sent, recipients, and locations targeted are also listed for campaign outreach efforts. Strategies discussed include growing lists through many small organizing moments and not worrying about unsubscribe rates.
This document discusses email campaign metrics and strategies for growing an email list. It provides data on open rates, click rates, and unsubscribes from various email sends targeting different audiences. It advocates sending many targeted emails on a regular basis to drive list growth, and not worrying too much about unsubscribes as long as the content remains relevant. It also discusses how to explain this strategy to other staff.
Chapter 16 2 Air Masses, Fronts And Weather Maps Andiecharsh
An air mass is a large volume of air that acquires consistent temperature and humidity characteristics based on the region over which it travels. There are four main types of air masses: maritime tropical, continental tropical, maritime polar, and continental polar. Weather fronts occur when different air masses meet, with the denser air mass pushing the less dense air mass. A cold front moves more quickly than a warm front and can produce severe weather like thunderstorms.
This document discusses strategies for using Twitter effectively. It addresses questions around the purpose of Twitter, whether social media is needed, goals for using it, how to find time, and how to get started. It provides tips on what to tweet, when to tweet, Twitter terminology, following strategies, follower strategies, and cool tools to use with Twitter. The overall document focuses on helping people understand Twitter and develop an approach for using it successfully.
The Manhattan real estate market saw slight price increases overall in the 1st quarter of 2015 compared to the same period last year. When broken down by size, prices increased slightly for studios and 1-bedrooms but declined slightly for 2-bedrooms and larger units. Condo prices pulled back slightly while co-op prices continued a steady rise. Transaction volumes increased across condos and co-ops, with the price differential between the two narrowing. By neighborhood, Midtown studios and 1-bedrooms continued to provide the highest returns on investment.
The document discusses operating system concepts and structure. It covers topics like system calls, the history of operating systems from batch systems to modern systems, and the structure of different operating systems from monolithic to client-server models. Examples of system calls and how they work are provided.
Soil is made up of weathered rock and decayed organic matter that provides nutrients for most plants to grow. It forms over time as bedrock is broken down by weathering processes like water and wind, and as organisms like bacteria and fungi break down bedrock and organic material. Soil is important because it supports the growth of plants that produce food and provide habitat for animals - without soil, life on land would be very different.
The document discusses different types of weathering processes including mechanical weathering which breaks down rock into smaller pieces through physical processes like frost wedging and thermal expansion. It also discusses chemical weathering which breaks down rock through chemical changes like oxidation and hydrolysis. The document then discusses erosion as the movement of weathered particles by agents like water, wind, ice, gravity or waves, and how erosion, weathering and deposition are all part of an interconnected cycle that shapes the Earth's surface over time.
Relative clauses are formed by joining two sentences with a relative pronoun like who, which, that, when, or whose. There are two types of relative clauses:
1. Defining relative clauses provide essential information about the noun they modify and are not set off by commas. Who/which/that can be omitted if they are not the subject of the clause.
2. Non-defining relative clauses provide extra information about a noun and are set off by commas. That cannot be used and the relative pronoun cannot be omitted.
The Lowlifes transmedia entertainment project (http://www.lowlifes.tv) gains a layer of social activism.
Skip forward to slide 11 if you're already familiar with the project.
2020 Social Workshop on Social Media for Non-Pofits2020 Social
Slides from the 2020 Social workshop on Social Media for Non-profits.
This deck has been used for the following workshops:
- NASSCOM Foundation workshop, New Delhi, April 2010.
Update history:
- April 2010
The document discusses a water project meeting that aims to reduce water usage and costs for large hotels. It notes that hotels use significant amounts of water per room annually, with showers making up the largest portion of usage. The project objectives are outlined around three pillars of environmental, social, and employer responsibility to make a difference and be preferred. Guidelines are provided for individual actions, and the roles and initiatives of a "Blue team" responsible for the hotel's water issues.
Climate Change: Risks & Opportunities in the Canadian Commercial Real Est...scottbrooker
The document discusses how climate change poses risks and opportunities for the commercial real estate market in Canada. It notes that commercial buildings are a major source of greenhouse gas emissions. While significant potential exists to improve energy efficiency and reduce emissions from buildings, adoption of energy efficiency measures has been slow. The document outlines emerging climate change regulations in North America that could affect the commercial real estate sector. It also discusses risks related to regulatory non-compliance, reputation, and financial impacts that owners and operators should manage.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
The document summarizes various topics relating to Earth's seasons, phases of the moon, eclipses, and tides. It explains that Earth's rotation causes day and night, while its revolution around the sun causes years. It describes how the tilt of the Earth's axis causes seasons. It also discusses the phases of the moon and how they are caused by the relative positions of the Earth, moon, and sun. Lunar and solar eclipses occur when one celestial body passes in front of another, blocking light. Tides are caused by the gravitational pull of the moon and sun and occur twice daily.
The document discusses an introduction to multimedia lecture covering multimedia files, video compression, and multimedia process scheduling. It introduces multimedia files, how audio and video are encoded in digital formats, video compression standards like JPEG and MPEG, and real-time scheduling algorithms for multimedia processes like rate monotonic scheduling and earliest deadline first scheduling.
1. Dokumen membahas pengembangan kurikulum dengan mempertimbangkan perubahan global dan kebutuhan peserta didik;
2. Komponen pengembangan kurikulum meliputi tujuan, materi, organisasi, dan evaluasi kurikulum;
3. Prinsip-prinsip pengembangan kurikulum yakni relevansi, kontinuitas, dan fleksibilitas.
This document is the language reference for Enterprise COBOL for z/OS Version 4 Release 1. It contains detailed technical information and syntax diagrams for all elements of the COBOL language. The reference is organized into chapters covering topics such as characters, character strings, separators, sections and paragraphs, and the scope of names. It is intended to be a complete technical specification of the COBOL language syntax for programmers.
El documento habla sobre un gran día que se acerca e invita a la reflexión sobre los objetivos personales a corto plazo como ser feliz, destacarse en el colegio y ayudar a la familia. También menciona la importancia de participar en actividades escolares y escuchar indicaciones.
El ensayo describe los conceptos de modelos mentales y aprendizaje organizacional. Explica que los modelos mentales son representaciones mentales influenciadas por experiencias e información incompleta, y no son efectivos para la toma de decisiones. Propone que los modelos formales y la simulación pueden mejorar el aprendizaje en organizaciones mediante la comprensión de sistemas complejos. También sugiere que los "micromundos" permiten aprender de decisiones a través de experiencias aceleradas.
The document defines and describes various types of geological deposits and depositions. It explains that a beach is a deposit of sand next to a body of water. A sand dune is a mound of sand deposited by wind. Loess is a deposit made of fine layers of glacial silt and sand deposited by wind. A moraine is a ridge of till deposited at the edge of a glacier. A sandbar is a long ridge of sand in a river or near a shore. A talus slope is a cone-shaped deposit at the bottom of a hill caused by gravity. A delta is a finger-shaped deposit of sediments at the mouth of a river. A levee is a ridge-like deposit of sediments on
Will is used to form the future simple tense in English. It is used to talk about decisions made in the future, predictions based on present assumptions, and promises or offers to do something in the future. Specifically, the document provides examples of using will in the affirmative ("I will travel to Madrid in October"), interrogative ("Will you travel by bus?"), and negative ("I will not travel") forms. It also lists three common uses of will: for instant decisions, predictions based on present knowledge, and promises or offers to do something in the future.
The document discusses consumer culture and trends towards convenience. It covers topics like reference groups, subcultures, social status, values and interests that influence consumer behavior. Segmentation factors like demographic, psychographic and behavioral variables are examined. The marketing mix of product, price, place, promotion and people is also summarized. Market share and financial metrics for a company operating in this space are provided.
Email Marketing, a copy of the presentation delivered by Matt Horsup, Itineris from the CIM Peterborough, Digital Marketing Boot Camp held on 25th May 2011 at Perkins Innovation Centre
This document provides insights into trends in the UK online travel and tourism industry. It finds that a small number of generic keywords like "holidays" and "flights" drive over 50% of search volume. It also finds that searches including the term "cheap" account for 46% of the top search terms. Additionally, it shows that organic rankings on the first page of search results are critical for success in both search and online traffic.
Latest findings from our 'Online Travel & Tourism' intelligence report, which was presented by Chief Commercial Officer, Glen Conybeare, at Travolution Summit on 22nd November 2012.
This document provides insights into online travel and tourism trends in the UK. It finds that a small number of generic keywords like "holidays" and "flights" drive over 50% of search volume. It also finds that searches including "cheap" account for 46% of top search terms. Additionally, it shows that organic rankings on page 1 are critical for success and that social media engagement is an important factor.
The document discusses different types of weathering processes including mechanical weathering which breaks down rock into smaller pieces through physical processes like frost wedging and thermal expansion. It also discusses chemical weathering which breaks down rock through chemical changes like oxidation and hydrolysis. The document then discusses erosion as the movement of weathered particles by agents like water, wind, ice, gravity or waves, and how erosion, weathering and deposition are all part of an interconnected cycle that shapes the Earth's surface over time.
Relative clauses are formed by joining two sentences with a relative pronoun like who, which, that, when, or whose. There are two types of relative clauses:
1. Defining relative clauses provide essential information about the noun they modify and are not set off by commas. Who/which/that can be omitted if they are not the subject of the clause.
2. Non-defining relative clauses provide extra information about a noun and are set off by commas. That cannot be used and the relative pronoun cannot be omitted.
The Lowlifes transmedia entertainment project (http://www.lowlifes.tv) gains a layer of social activism.
Skip forward to slide 11 if you're already familiar with the project.
2020 Social Workshop on Social Media for Non-Pofits2020 Social
Slides from the 2020 Social workshop on Social Media for Non-profits.
This deck has been used for the following workshops:
- NASSCOM Foundation workshop, New Delhi, April 2010.
Update history:
- April 2010
The document discusses a water project meeting that aims to reduce water usage and costs for large hotels. It notes that hotels use significant amounts of water per room annually, with showers making up the largest portion of usage. The project objectives are outlined around three pillars of environmental, social, and employer responsibility to make a difference and be preferred. Guidelines are provided for individual actions, and the roles and initiatives of a "Blue team" responsible for the hotel's water issues.
Climate Change: Risks & Opportunities in the Canadian Commercial Real Est...scottbrooker
The document discusses how climate change poses risks and opportunities for the commercial real estate market in Canada. It notes that commercial buildings are a major source of greenhouse gas emissions. While significant potential exists to improve energy efficiency and reduce emissions from buildings, adoption of energy efficiency measures has been slow. The document outlines emerging climate change regulations in North America that could affect the commercial real estate sector. It also discusses risks related to regulatory non-compliance, reputation, and financial impacts that owners and operators should manage.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
The document summarizes various topics relating to Earth's seasons, phases of the moon, eclipses, and tides. It explains that Earth's rotation causes day and night, while its revolution around the sun causes years. It describes how the tilt of the Earth's axis causes seasons. It also discusses the phases of the moon and how they are caused by the relative positions of the Earth, moon, and sun. Lunar and solar eclipses occur when one celestial body passes in front of another, blocking light. Tides are caused by the gravitational pull of the moon and sun and occur twice daily.
The document discusses an introduction to multimedia lecture covering multimedia files, video compression, and multimedia process scheduling. It introduces multimedia files, how audio and video are encoded in digital formats, video compression standards like JPEG and MPEG, and real-time scheduling algorithms for multimedia processes like rate monotonic scheduling and earliest deadline first scheduling.
1. Dokumen membahas pengembangan kurikulum dengan mempertimbangkan perubahan global dan kebutuhan peserta didik;
2. Komponen pengembangan kurikulum meliputi tujuan, materi, organisasi, dan evaluasi kurikulum;
3. Prinsip-prinsip pengembangan kurikulum yakni relevansi, kontinuitas, dan fleksibilitas.
This document is the language reference for Enterprise COBOL for z/OS Version 4 Release 1. It contains detailed technical information and syntax diagrams for all elements of the COBOL language. The reference is organized into chapters covering topics such as characters, character strings, separators, sections and paragraphs, and the scope of names. It is intended to be a complete technical specification of the COBOL language syntax for programmers.
El documento habla sobre un gran día que se acerca e invita a la reflexión sobre los objetivos personales a corto plazo como ser feliz, destacarse en el colegio y ayudar a la familia. También menciona la importancia de participar en actividades escolares y escuchar indicaciones.
El ensayo describe los conceptos de modelos mentales y aprendizaje organizacional. Explica que los modelos mentales son representaciones mentales influenciadas por experiencias e información incompleta, y no son efectivos para la toma de decisiones. Propone que los modelos formales y la simulación pueden mejorar el aprendizaje en organizaciones mediante la comprensión de sistemas complejos. También sugiere que los "micromundos" permiten aprender de decisiones a través de experiencias aceleradas.
The document defines and describes various types of geological deposits and depositions. It explains that a beach is a deposit of sand next to a body of water. A sand dune is a mound of sand deposited by wind. Loess is a deposit made of fine layers of glacial silt and sand deposited by wind. A moraine is a ridge of till deposited at the edge of a glacier. A sandbar is a long ridge of sand in a river or near a shore. A talus slope is a cone-shaped deposit at the bottom of a hill caused by gravity. A delta is a finger-shaped deposit of sediments at the mouth of a river. A levee is a ridge-like deposit of sediments on
Will is used to form the future simple tense in English. It is used to talk about decisions made in the future, predictions based on present assumptions, and promises or offers to do something in the future. Specifically, the document provides examples of using will in the affirmative ("I will travel to Madrid in October"), interrogative ("Will you travel by bus?"), and negative ("I will not travel") forms. It also lists three common uses of will: for instant decisions, predictions based on present knowledge, and promises or offers to do something in the future.
The document discusses consumer culture and trends towards convenience. It covers topics like reference groups, subcultures, social status, values and interests that influence consumer behavior. Segmentation factors like demographic, psychographic and behavioral variables are examined. The marketing mix of product, price, place, promotion and people is also summarized. Market share and financial metrics for a company operating in this space are provided.
Email Marketing, a copy of the presentation delivered by Matt Horsup, Itineris from the CIM Peterborough, Digital Marketing Boot Camp held on 25th May 2011 at Perkins Innovation Centre
This document provides insights into trends in the UK online travel and tourism industry. It finds that a small number of generic keywords like "holidays" and "flights" drive over 50% of search volume. It also finds that searches including the term "cheap" account for 46% of the top search terms. Additionally, it shows that organic rankings on the first page of search results are critical for success in both search and online traffic.
Latest findings from our 'Online Travel & Tourism' intelligence report, which was presented by Chief Commercial Officer, Glen Conybeare, at Travolution Summit on 22nd November 2012.
This document provides insights into online travel and tourism trends in the UK. It finds that a small number of generic keywords like "holidays" and "flights" drive over 50% of search volume. It also finds that searches including "cheap" account for 46% of top search terms. Additionally, it shows that organic rankings on page 1 are critical for success and that social media engagement is an important factor.
CFBR 2012 | Rise of Facebook in Brazil and the ten best social marketing tips...Media Education
This document discusses opportunities for social media marketing in Brazil on Facebook. It notes that Facebook usage in Brazil is huge, with over 60 million Brazilian users, and that the average Brazilian user likes 10 pages. The document provides statistics on the interests of Brazilian Facebook users and notes that many of the top brand posts in Brazil are about football. It recommends that brands create great, engaging content and monitor their key metrics and competitors on Facebook to take advantage of the opportunity for social media marketing in Brazil.
This document summarizes audience data for Australian community radio stations. It notes that community radio reaches over 9.2 million people across more than 500 cities and towns, and has generated $50 million in revenue over the past 5 years. Charts show community radio's growing cumulative audiences that now match and in some cases exceed commercial radio audiences. The document advocates for community stations to work together through sharing resources, inventory, sales proposals and staff to increase revenues further.
CSCW 2013 Talk, including supplementary slides
As Twitter becomes a more common means for officials to communicate with their constituents, it becomes more important that we understand how officials use these communication tools. Using data from 380 members of Congress’ Twitter activity during the winter of 2012, we find that officials frequently use Twitter to advertise their political positions and to provide information but rarely to request political action from their constituents or to recognize the good work of others. We highlight a number of differences in communication frequency between men and women, Senators and Representatives, Republicans and Democrats. We provide groundwork for future research examining the behavior of public officials online and testing the predictive power of officials’ social media behavior.
This document contains financial projections for a 2-year period for a new venue called 2Live Venue. It includes quarterly projections for net income, expenses, cash flow, and capital expenses. For year 1, the net profit is projected to be negative with a loss of $803,390 over the 2 years as expenses exceed revenues in the startup period. Cash flow is also projected to be negative each quarter as cash outflows for expenses exceed cash inflows from sales.
The document discusses internet marketing strategies and why traditional marketing methods are less effective. It outlines challenges with print flyers, direct mail, television, radio and newspaper advertising. It then discusses new marketing approaches using the internet, including websites, search engine optimization, pay-per-click advertising, social media platforms like Facebook, YouTube, Twitter and Pinterest. The document emphasizes that internet marketing allows for better measurement of results and provides statistics on internet and social media usage in Australia.
The Social Media Habits for Top US Beer BrandsUnmetric
Open a cold brew and check out how the top US beer brands look to outsocialize one another on Facebook, Twitter and YouTube. How does your favorite brand perform?
At the Advertising Research Foundation’s (ARF) 2011 Annual re:think convention, David F. Poltrack, Chief Research Officer of CBS Corporation & President of CBS Vision and Kevin Bowen Principal of The Cambridge Group presented a presentation entitled The Future is Now: In Pursuit of a More Efficient and Effective Media Strategy. Advertising effectiveness is discussed with a focus on TV programming.
3. Details of the campaign
• Type of Camp: Social Ad – CPC
• Amount of Clicks: 26,266
• Creative: 6 Creatives
• Targeting: IL- Age-18-45
• Start and end date: 02/14 till 02/28
7. Demographic Information
% of
Gender % of Clickers CTR
Impressions
Demographic
Female 39.84% 35.86% 0.17%
Male 60.08% 64.13% 0.26%
% of
Gender Age % of Clickers CTR
Impressions
18-24 38.25% 34.43% 0.08%
Female 25-34 1.13% 0.93% 0.04%
Demographic 35-44 0.46% 0.50% 0.05%
18-24 55.99% 59.72% 0.11%
25-34 2.20% 2.35% 0.05%
Male
35-44 1.72% 1.89% 0.05%
45-54 0.17% 0.17% 0.05%
8. Results according Interest and likes
Users who clicked on the ads are interested on:
Clickers Rank by Estimated CTR
Interest
(Interests) (Interests)
Music < 30 1
Sports < 30 2
Users who clicked on the ads likes these type of Books
Rank by Estimated CTR
Books Clickers (Books)
(Books)
Harry Potter < 30 1
9. Users who clicked on the ads likes these type of music and bend:
Music Clickers (Music) Rank by Estimated CTR (Music)
Rock 34 1
Rap < 30 2
Linkin Park < 30 3
Beatles < 30 4
Pop < 30 5
Hip Hop < 30 6
Green Day < 30 7
Hiphop < 30 8
Akon < 30 9
Coldplay < 30 10
10. Users who clicked on the ads likes these type of Movies
Movies Clickers (Movies) Rank by Estimated CTR (Movies)
2012 40 1
300 < 30 2
Twilight < 30 3
Avatar < 30 4
Fight club < 30 5
Walk to remember < 30 6
11. Users who clicked on the ads sees these TV shows:
TV Shows Clickers (TV) Rank by Estimated CTR (TV)
Friends 38 1
Family guy < 30 2
South Park < 30 4
That 70s Show < 30 6
Simpsons < 30 7
American Idol < 30 9
Prison Break < 30 10
12. Sponsored stories
Sponsored Stories are stories that the brand published on the wall, and the
friends of the brand see it as an ad, instead of seeing it in their news feed.
These show up on the right hand side of pages on Facebook.
Sponsored stories results
Sponsored Stories ad
Impressions Clicks CTR
481,294 567 0.118%
13. Creative
Best creative of the campaign
Best creative in terms of Clicks Best creative in terms of CTR
Impressions Clicks CTR Impressions Clicks CTR
8,964,778 4,151 0.046% 481,294 567 0.118%