This document outlines different social media strategy packages - Basic, Premium, and Kickstart - offered by Social Innovations LLC. The Basic package focuses on maintaining a regular social media presence through posts and engaging with comments. The Premium package provides more advanced features like listening software to find new engagements and monthly analytics reports. It also includes developing specific platform strategies and connecting social profiles to other digital assets. The Kickstart package involves an initial phase of understanding a brand before developing a customized social strategy.

1. Social Media is an ingredient,
not an entrée.
Your social presence starts
with two simple steps:
m a i n t a i n a n d e n g a g e .
This package includes:
-Maintain your voice with 5-10 posts
every week
-Engage with those who comment on
posts, and be social
-Monitor your social platforms for notifi-
cations, and direct them accordingly
-Create and implement our proven social
strategy
Focusing our strategy on
expanding & promoting your
brand, we will take your social
media to the next level.
This package includes:
-Maintain your voice with 10-20 posts
every week
-Engage with those who comment on
posts, and be social
-Find people through listening software
to engage with, and win them to your
brand.
-Monitor your social platforms for notifi-
cations, and direct them accordingly
-Create and implement our proven social
strategy
-Produce monthly reports showing:
demographics, mentions, social growth,
and top influencers
-Respond to audience promptly by
monitoring your platform constantly.
-Create social profiles
-Write page/product descriptions on
social platforms
-Connect with website and other
digital assets
-Create specific platform strategy
-Listen to needs of customers
Y o u ’ v e s p e n t c o u n t l e s s h o u r s
d e v e l o p i n g y o u r b r a n d , a n d
w e n e e d t i m e t o u n d e r s t a n d
w h o y o u a r e . I n t h i s p h a s e o f
o u r s o c i a l s t r a t e g y w e w i l l :
BASIC PREMIUMKICKSTART ( per platf or m) (pe r platfo rm)(per platform)

2. #beSocial
w w w . S o c i a l i n n o v a t i o n S l l c . c o m
“ The best advertising is
done by satisfied
c u s t o m e r s ”
Social Innovations[so·ʃəl][i-nə-vā-shəz]:
a n e w i d e a , o r m e t h o d f o r
s o c i a l m e d i a m a r k e t i n g .
- P hil ip Kot ler
In a world where 2/3 of purchases
are influenced by word-of-mouth
communication, social media plays
a n e s s e n t i a l r o l e i n c o n s u m e r ’ s
decision making. People trust their
circle of influence, and we are here
to amplify that message.
We put the “social” back in social
media by understanding the needs
of your audience, delivering a rele-
vant message, and using patented
analytics to measure your success.
I n f o r m a t i o n e q u a l s p o w e r ,
a n d w e a r e p o w e r f u l .
P e o p l e a r e t a l k i n g a b o u t y o u ,
b u t a r e y o u l i s t e n i n g ?
“ S e e k f i r s t t o u n d e r s t a n d ,
t h e n t o b e u n d e r s t o o d .”
-Stephen R. Covey
@ s c l i n n o v a t i o n s
S o c i a l I n n o v a t i o n s