2. SUMMARY
WHERE WILL THE MONEY
COME FROM?
WHAT DO I NEED?
ADVANTAGES AND
DISADVANTAGES
WHY DO I THINK IT WILL
BE A SUCCESS?
THE IDEA
WHO I AM?
MY PRODUCT
LOCATION
THE COSTUMERS
3. THE IDEA
• Have you ever lost your transport card?
• Has your card ever been broken?
• Have you ever been on the situation that you don’t
have money to pay for a new card?
SOLUTION:
Use the phone instead of a card
for public transports in Barcelona.
4. WHO I AM?
• Laia 14 years old
• 2 brothers 1 sister
• Voleyball
• Computers
5. MY PRODUCT
• You can:
• Buy transport card with your phone
• See all kinds of descounds
• When is going to come your transport
• Able in all gadgets
• Free app
7. THE COSTUMERS
• 2 secretaries
• 3 computer technicians
• 1 team of marketing
• 1 accountant
8. WHAT DO I NEED
• Money
• Costumers
• Office
• Computers
• Phones
9. WHERE WILL THE MONEY
COME FROM
• Ask for a loan to the bank.
• From my savings
10. ADVANTAGES
• ADVANTAGES:
• No need to carry your transport card
• Discounts
• Get offers / vouchers
• No expiration
• Working with own code
• Useful for:
• children or young people
• Commuters
11. DISADVANTAGES
• DISADVANTAGES:
• No battery (phone)
• No phone (forgotten)
• No signal
• Only works in Barcelona
• Not good functioning of the app
12. WHY DO I THINK IT WILL
BE A SUCCESS
• Because nowadays most of people have his
own phone and we always bring in our hands.
So, it’s more comfortable instead of paying with
a card.
• You can see when is going to come your
transport, all kind of discounds, all the options of
targets...
• The public transport is a way that most of
people in Barcelona use every day.