Translating research into design - Amanda Broomhall
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User interviews are the most effective way to gather information about staff needs and issues. One-hour interviews can yield a lot of information through open-ended questions about who staff communicate with and work matters. The interviews should be semi-structured to allow discussion of various issues. When analyzing the interviews, the designer should identify specific repetitive tasks, challenges, and their impacts. They should also understand user priorities and capabilities before starting the design process to ensure it meets the actual needs of staff.
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Translating research into design - Amanda Broomhall
- 1. Amanda Broomhall @abroomhall Translating research into design
- 2. Amanda Broomhall @abroomhall • Managing Partner & Consultant ABCW • Melbourne, Australia • Impassioned intranet / digital workplace and IA nerd • Focused on modernising the workforce Amanda Broomhall
- 4. Amanda Broomhall @abroomhall User interviews • one-on-one interviews • most effective way of gathering info on staff needs and issues. • one-hour interview yields a lot of info • open-ended questions • “who do you communicate most frequently with on work matters?” • ‘semi-structured’ sessions • allow interviews to range widely over issues of relevance to staff
- 5. Amanda Broomhall @abroomhall What you need to listen for • How people work • Specific challenges that they face • What is the impact of these challenges • What matters to them • Listen for useful quotes
- 6. Amanda Broomhall @abroomhall So I have all this information, how do I make sense of it and what do I do with it now?
- 7. Amanda Broomhall @abroomhall Identify specific tasks performed • Common or repetitive tasks • Focus on tasks that they find difficult to complete • Detail is important here • Collect use cases • Understand priorities - biggest impacts, most people affected
- 8. Amanda Broomhall @abroomhall Challenges and frustrations • What are the challenges / frustrations that people experience? • What are the impacts of these? • What are the benefits of solving these frustrations?
- 9. Amanda Broomhall @abroomhall Functionality required • Identify possible solution ideas • List the functions that these solutions should include • Indicate the priority of these functions
- 10. Amanda Broomhall @abroomhall Design principles • Identify principles or assumptions that need to be considered in both design and build
- 11. Amanda Broomhall @abroomhall User capabilities • Digital capabilities - PC literate, mobile savvy, comfortable or not with social media etc • Don’t make assumptions!!
- 12. Amanda Broomhall @abroomhall Wrap-up • If you have some design work to do, don’t start with drawing what you think is required • Really make sure that your designs are informed by the specific needs of the staff
- 13. Amanda Broomhall @abroomhall Amanda Broomhall ABCW amanda@abcw.com.au Skype: abroomhall22 Photos: A.Boomhall, Kerri Ambler ( ponyrambler)
Editor's Notes
- These interviews / discussions are a great opportunity to get real examples of how your users work: How they work (and the work context) - might be specific to a type of role - eg Call Centre, Sales staff etc (provide a real example). What do they do on a daily basis? Key tasks they are trying to complete What matters most to them and what are the challenges they face specific to the role… What stops them achieving outcomes. Useful when thinking about about your designs and particularly when testing your designs Don’t hesitate to ask why or how!! Check in and ask why, or how come… explore concepts or statements that your user make - especially when they are talking about their problems / frustrations
- Things you can find out about: do they read the news (probably not) - “some” which bits are they interested in which systems they use (and how they find them to use) - could there be better integration, could you design a nice form that would eliminate the need for them to actually have to access that ugly back end system? if they are new starters and have worked in other organisations, what did they like about their old intranet?
- This will help ensure the success of your intranet and make you a star!!