best

2. Global Vision of Toyota
 Toyota will lead the way to the future of mobility, enriching
lives around the world with the safest and most responsible
ways of moving people.
 “Through our commitment to quality, constant innovation and
respect for the planet, we aim to exceed expectations and be
rewarded with a smile”.
 “We will meet our challenging goals by engaging the talent
and passion of people who believe there is a always a better
way”.

3. Toyota Company
 Vision:
 Toyota will lead the way to the future of mobility, enriching lives around the
world with the safest and most responsible ways of moving people.
 Through our commitment to quality, constant innovation and respect for
the planet, we aim to exceed expectations and be rewarded with a smile.
 Mission:
 Supplying the range of vehicles, parts, accessories and services to meet
the requirements
 Ensuring that products are of outstanding quality, value for money and
instill pride of ownership

4. Introduction On
Toyota Motors
 Toyota is 7th
largest automotive manufacturer
 Toyota Motor Corporation is headquartered in Toyota City, Aichi
 Toyota has annual sales of 397.05 billion yen
 Produces ~5.5 million vehicles per year
 From 56 manufacturing plants across
6 continents
 Employs 317,716 people
 Toyota has become the largest vehicle manufacturer in Japan with
over 40% market share

5. History of
Toyota auto Industry
 Established in 1937 out of Sakichi Toyota’s weaving machine
company
 Launched first car (SA Model) in 1947
 The sales price was 3,350 yen, 400 yen cheaper than Ford or GM
cars
 “Toyota Production System” formed in 1950 based on just in time
principal
 First global expansion in 1959 at Brazil
 In 1972, cumulative production >10M units
 In 2002, Toyota managed to enter a Formula one

6. Organizational structure &
Key People
 Chairman and Representative Director
Fujio Cho
 President and Representative Director
Akio Toyoda
 Executive Vice President and Representative Director
Takeshi Uchiyamada,Yukitoshi Funo
 Directors
Nobuyori Kodaira, Mamoru Furuhashi

7. Toyota Bharat
 Toyota, a young and vibrant company in India, has grown since its
inception in 1997
 Their mission is to innovate continuously, keeping in mind the
changing needs of customers, stakeholders and society at large.
 Toyota's ultimate goal of becoming 'the most admired company in
the country'
 The monumental affiliation of Kirloskar Motor with Toyota Motor
Corporation in 1997 further solidifies determination to work for the
growth of the Indian industry
 In India, TKM contributes to society through its efforts in the areas
of education, community care and the environment

8. Financial information
 Production output 73,08039 units (FY2011)
 Revenue US $ 235.89 billion
 Operating Income US $5.82 billion
 Profit US $ 5.07 billion
 Total Assets US $ 370.3 billion
 Total Equity US $128.32 billion

10. Ranking & Competitors
 Rank Company Overall score
 1 BMW 6.882
 2 Volkswagen 5.333
 3 Daimler 4.834
 4 Hyundai Motors 4.685
 5 Honda Motors 4.376
 6 Ford Motors 4.367
 7 Toyota Motors 4.268
 8 Nissan motors 3.869
 9 General Motors 3.7510
 10 Renault 3.5

11. Product Line

12. The Toyota Production System
 Revolutionized manufacturing industry
 At its core is “lean” a relentless drive to improve efficiency and
eliminate waste
 Beginnings of TPS were born out of necessity due to lack of
resources in post-war Japan
 Toyota has achieved the ISO 14001 certification in its very first
year of operations in India
GOAL of TPS
 The main objectives of the Toyota Production System are to design
out overburden and inconsistency , and to eliminate waste..

13. Toyota Production System
Key Main Concepts
SMED
 Single Minute Exchange of Dies
 Promoted flexibility of production runs
JIT
 Just In Time manufacturing
 Small batches which reduced inventory costs, tightened
relationship with suppliers and improved quality control

14. Product line
Electric technology
 Toyota is one of the largest companies to push hybrid vehicles in the
market and the first to commercially mass-produce and sell such
vehicles
 The Prius has become the top selling hybrid car in America
Plug-in hybrids
 Toyota is currently testing its "Toyota Plug-in HV" in Japan, the
United States, and Europe
 It uses a lithium-ion battery pack, but unlike the Volt, it can run on
the gasoline or electric engine alone

15. Product line
All-electric vehicles
 Toyota is speeding up the development of vehicles that run only on
electricity
 Toyota has made many concept electric vehicles, including the FT-EV
and FT-EV II.
Cars
 As of 2009, Toyota officially lists approximately 70 different models
sold under its namesake brand, including sedans, coupes, vans, trucks,
hybrids, and crossovers
SUVs and crossovers
 Toyota SUVs range from the midsize 4Runner to full-size Land cruiser
 Other SUVs include the Land Cruiser Prado and FJ Cruiser

16. Company strategy & Principles
 In April 2001 the Toyota Motor Corporation adopted the "Toyota
Way 2001 an expression of values and conduct guidelines that all
Toyota employees should embrace
 Under the two headings of Respect for People and Continuous
Improvement, Toyota summarizes its values and conduct
guidelines
 The five principles of Toyota are
Challenge
Kaizen (improvement)
Genchi Genbutsu (go and see)
Respect
Teamwork

17. Strength
 Global organization with strong international position
 Growth opportunities in developing markets
 Strong brand image based on quality, environmental friendly
(green)
 Management & Kaizen Culture
Continuous Improvement
 Strong employment relationship.

18. Weakness
 Limited Research and Development done as compare to
competitors
 Lack of flexibility in the company
 Some criticism has been made due to large-scale re-call
made in 2005, quality issues.
 Few layers in Organizational hierarchy, resulting in less
opportunity for promotions.
 Lack of a proper sales force

19. Opportunities.
 Toyota now have a reputation for manufacturing
environmentally friendly vehicles
 Toyota has also sold on its technology to other motor
manufacturers like the technology for its new Explorer SUV
Hybrid
 Toyota is to target the 'urban youth' market by launching its
new Aygo vehicle with unique convertible, models extending
at their rear and inbuilt DJ system
 Market demands fuel efficient vehicles
 Continued global expansion

20. Threats
General Environment Threats
 Government Regulation
 Political instability, fuel shortages, terrorism, war, labor strikes
Specific Environment Threats
 Highly competitive industry
 Rising prices of raw materials
 Declining economic growth on a global scale.

21. Toyota’s Future Strategy
 Increase competitive strength through advanced
technology
 Environmental technology
 Fuel consumption, emission, recoverability
 Hybrid vehicles and next generation fuel cells
 Cost-reduction efforts
 Discontinuation, integration of older models
 Increased emphasis on financial services and information
communication system

22.  As a responsible corporate citizen, Toyota Kirloskar Motor is
constantly working towards the development of people,
communities, and the earth at large.
 TKM's efforts over the years towards developing a prosperous
society include rebuilding a local residential school, construction of
two water tanks in rural Bangalore that benefit around 80,000
people
 Awareness on environmental conservation for local schools;
distribution of school materials like bags, books, computers, and
chairs to under-privileged students
 Donation of funds towards rehabilitating the victims of the Tsunami
and the Gujarat earthquake.
Social Contribution

23. Awards
NDTV Car & Bike Awards 2011:
 Ista Green Award – Prius
 Sub-Compact Sedan of the year – Etios
Subros Car & Bike India Awards 2011:
 Engine of the year – Altis Diesel
 Green Technology of the year – Prius
Auto India:
 Best Brand Awards 2011 – Toyota
 Most Eco-friendly – Toyota

24. THANK YOU