Tourism in NepalTourism in Nepal
"Nepal for Many Reasons
In all the Seasons "
www.welcomenepal.com
“European Asian integration in sustainable tourism management”
Project co-financed by the European Commission
YoungestYoungest
FederalFederal
DemocraticDemocratic
RepublicRepublic
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Mt. Everest, 8848 m
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www.welcomenepal.com
• Elevation: From 60m to the
highest point in the earth, The
Mt. Everest ( 8848m) in a
mere distance of 200km
• 8 of 14 highest peaks on the
earth
• Ultimate destination for
mountaineering expeditions
Nepal Tourism Board/ NTO
PublicPublic PrivatePrivate
CommunityCommunity
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Tourism as a tool for sustained economic growth for
development and poverty alleviation
Our Goals and Mission
Vision:
NTB will be the leading NTO championing the most innovative
practices of destination development and marketing.
Mission:
To make Nepal the number one mountain tourism
destination in the world
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• Create Destination Demand
• Catalyst to bring Nepalese travel trade, Int’l travel trade
and consumers together
• Establish backward and forward linkages
• Promote a Perfect Product-Market Matrix
• Work towards achieving higher spends, longer stays
and year round arrivals.
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Goals of Nepalese Tourism
• Tourism contributes around 3% of GDP.
• 526,705 tourists in 2007
• 374,661 in 2008 (by air only) – increase of 4.1%
• Travel & tourism in Nepal in 2006 generated USD
162.8 million
• Create approx 500,000 jobs
• Contribution is expected to rise to 6% by 2010
• 22 international airlines
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Tourism in Nepalese Economy
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Tourists Arrival from Europe
• 2005- 106,309 (total 375,398)
• 2006- 107,891 (383,926)
• 2007- 157,264 (526,705)
• 2008- (374,661 by air only, 4.1% growth)
The demand has ever been growing
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Nature
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Culture
Adventure
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Nepal
A living museum with intact Culture and
Tradition set in Natural landscape to offer the
Experience of a lifetime.
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www.welcomenepal.com
• Birth place of Lord Buddha
• Land of Living Goddess
• Tilicho lake at the highest altitude of 4919 mts
• Hotel Everest View at the highest altitude (3870m)
• Kaligandaki the deepest gorge (6967 m)
• The Gurkhas, the brave warriors
• Dolpo: Settlement found at one of the highest altitude -
(5000m)
• World class rivers for rafting and kayaking
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Lord Buddha
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Adventure
Mountaineering, Trekking, Rafting,
Kayaking, Sports, Golf, Ultra light
aircraft, Paragliding, Jungle Safari,
Bungee Jumping, Canyoning,
Mountain biking, Special interest tours
OTHERS
Spiritual, Pilgrimage, Sports, Spa &
wellness, Health & meditation, MICE, Agro
tourism, Sustainable Tourism, Community
Tourism, Village Tourism, Eco- Tourism,
Entertainment & Leisure Tourism
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www.welcomenepal.com
BRAND NEPAL SEGMENTS
Weekend Breaks, Amazing Adventures,
Experience of a Lifetime
• Mammals:4% of world
• Birds: 8% 0f world
• Flowering plants:2.4% of world
• Butterflies:500+ species
• Orchids: 319 species
Wild Life and Jungle Safari-
18% of Total Area is Protected.
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Adventure
Climbing HighClimbing High
PeakPeak
8 peaks with 8,000+m high peak8 peaks with 8,000+m high peak
Total of 1300 peaks and 319Total of 1300 peaks and 319
under 6,500 are permitted tounder 6,500 are permitted to
climbclimb
ClimbingClimbing
Trekking and HikingTrekking and Hiking
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Trekking and HikingTrekking and Hiking
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Trekking and HikingTrekking and Hiking
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JungleJungle
SafariSafari
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JungleJungle
SafariSafari
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JungleJungle
SafariSafari
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As many Festivals as days in a year!
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92 Ethnic groups
101 spoken languages
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Rafting &
Kayaking
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Other
Adventures
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Main Products in 2009
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Where we want to be by 2012?
New Initiatives:
• Responsible TourismResponsible Tourism
• Eco TourismEco Tourism
• Community based TourismCommunity based Tourism
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www.welcomenepal.com
Swyambhunath
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Pokhara
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Thank you !Thank you !
www.welcomenepal.com
“European Asian integration in sustainable tourism management”
Project co-financed by the European Commission

Tourism in nepal