Tourism Destination Quality Management - training material - PART 2.
The material has been developed by PhD Heli Tooman - Pärnu College, University of Tartu, Estonia. The material has been developed with partial EU funding in Leonardo da Vinci -funded project Quality Boost for Tourism.
Tourism Destination Quality Management - training material - PART 1.
The material has been developed by PhD Heli Tooman - Pärnu College, University of Tartu, Estonia. The material has been developed with partial EU funding in Leonardo da Vinci -funded project Quality Boost for Tourism.
Tourism Destination Quality Management - training material - PART 3.
The material has been developed by PhD Heli Tooman - Pärnu College, University of Tartu, Estonia. The material has been developed with partial EU funding in Leonardo da Vinci -funded project Quality Boost for Tourism.
Travel Industry - is concerned with providing services related to travel from one location to another. This includes services that are directly related to the travel itself, such as transportation, but also includes services related to catering for travelers’ needs and wants after they have arrived at their destination.
*Disclaimer: the pictures/information/media used in this ppt do not belong to me. Credits to the rightful owners.
The document discusses tourism products. It defines tourism products as anything that can satisfy the leisure, pleasure, religious or business needs of tourists at places other than their normal residence. Tourism products have three main components - attractions, accessibility, and accommodation. Attractions include cultural, natural, and man-made sites that motivate tourists to visit a destination. Accessibility refers to the transportation used to reach attractions. Accommodation provides facilities that complement attractions. Tourism products are intangible, psychological, perishable, composite, have unstable demand and fixed supply in the short run. They also lack ownership and are heterogeneous, risky products that can be classified based on their natural features, man-made elements, sites, or events.
Whole Tourism System Model- Neil LeiperAruna Poddar
1. Leiper's tourism system model outlines the key components of tourism, including tourist generating regions, transit routes, destinations, and the tourism industry.
2. The model shows the interaction between tourists and the places they visit, and identifies push factors that encourage travel and pull factors that attract tourists to destinations.
3. The whole tourism system consists of five elements - tourists, places of origin and return, destinations, transportation routes, and tourism businesses. It depicts the flow of tourists between origins and destinations.
Chapter 1 Tourist Destination Development (Destination Management)Md Shaifullar Rabbi
The document discusses various topics related to tourism destination development including inventory of tourist attractions, types of tourism products, phases of tourism product development, challenges in developing new tourism products, tourism master plan guidelines, resort development process, tourism destination area development, and types of tourism destinations. It provides information on cultural, religious, scenic, and entertainment attractions. It also outlines the conceptualization, design, feasibility analysis, commitment, and management phases of resort planning and development.
Tourism supply relies on many interconnected factors including natural resources, transportation, accommodations, attractions and activities. It is a composite product made up of various components that may be purchased separately or together. Local governments play an important role in tourism supply by providing infrastructure, visitor attractions, information, environmental stewardship and support for economic and social development. The private sector includes small businesses and large companies, while the not-for-profit sector focuses on conservation and protecting natural and cultural assets without a profit motive.
This document provides an introduction to destination management. It defines key concepts like tourism destination, destination management organization, and destination management. It explains that a destination management organization's role is to lead and coordinate tourism activities and partners through a coherent strategy. Effective destination management requires analyzing a destination's situation, identifying opportunities, setting objectives, and implementing marketing and development plans. The success of a destination depends on having an effective destination management model, vision and leadership, and strategic planning.
Tourism Destination Quality Management - training material - PART 1.
The material has been developed by PhD Heli Tooman - Pärnu College, University of Tartu, Estonia. The material has been developed with partial EU funding in Leonardo da Vinci -funded project Quality Boost for Tourism.
Tourism Destination Quality Management - training material - PART 3.
The material has been developed by PhD Heli Tooman - Pärnu College, University of Tartu, Estonia. The material has been developed with partial EU funding in Leonardo da Vinci -funded project Quality Boost for Tourism.
Travel Industry - is concerned with providing services related to travel from one location to another. This includes services that are directly related to the travel itself, such as transportation, but also includes services related to catering for travelers’ needs and wants after they have arrived at their destination.
*Disclaimer: the pictures/information/media used in this ppt do not belong to me. Credits to the rightful owners.
The document discusses tourism products. It defines tourism products as anything that can satisfy the leisure, pleasure, religious or business needs of tourists at places other than their normal residence. Tourism products have three main components - attractions, accessibility, and accommodation. Attractions include cultural, natural, and man-made sites that motivate tourists to visit a destination. Accessibility refers to the transportation used to reach attractions. Accommodation provides facilities that complement attractions. Tourism products are intangible, psychological, perishable, composite, have unstable demand and fixed supply in the short run. They also lack ownership and are heterogeneous, risky products that can be classified based on their natural features, man-made elements, sites, or events.
Whole Tourism System Model- Neil LeiperAruna Poddar
1. Leiper's tourism system model outlines the key components of tourism, including tourist generating regions, transit routes, destinations, and the tourism industry.
2. The model shows the interaction between tourists and the places they visit, and identifies push factors that encourage travel and pull factors that attract tourists to destinations.
3. The whole tourism system consists of five elements - tourists, places of origin and return, destinations, transportation routes, and tourism businesses. It depicts the flow of tourists between origins and destinations.
Chapter 1 Tourist Destination Development (Destination Management)Md Shaifullar Rabbi
The document discusses various topics related to tourism destination development including inventory of tourist attractions, types of tourism products, phases of tourism product development, challenges in developing new tourism products, tourism master plan guidelines, resort development process, tourism destination area development, and types of tourism destinations. It provides information on cultural, religious, scenic, and entertainment attractions. It also outlines the conceptualization, design, feasibility analysis, commitment, and management phases of resort planning and development.
Tourism supply relies on many interconnected factors including natural resources, transportation, accommodations, attractions and activities. It is a composite product made up of various components that may be purchased separately or together. Local governments play an important role in tourism supply by providing infrastructure, visitor attractions, information, environmental stewardship and support for economic and social development. The private sector includes small businesses and large companies, while the not-for-profit sector focuses on conservation and protecting natural and cultural assets without a profit motive.
This document provides an introduction to destination management. It defines key concepts like tourism destination, destination management organization, and destination management. It explains that a destination management organization's role is to lead and coordinate tourism activities and partners through a coherent strategy. Effective destination management requires analyzing a destination's situation, identifying opportunities, setting objectives, and implementing marketing and development plans. The success of a destination depends on having an effective destination management model, vision and leadership, and strategic planning.
Responsible Tourism in Cities Announcementron mader
This document announces a mini-conference on Responsible Tourism in Cities that will take place in Durban, South Africa on May 6th, 2011. The conference will address key issues related to implementing Responsible Tourism practices in urban destinations. It will consist of morning sessions to help city officials and stakeholders understand RT issues, and afternoon sessions focused on practical matters for tourism businesses. Presentations will also be streamed online. Registration is free but limited, and optional city tours will be available. The conference aims to facilitate collaboration between different sectors in promoting sustainable urban tourism.
Tourism sector is the fastest growing industry which contributes a great extent in global economic development. Read this sample to know about various tasks involved in tourism development planning.
International and Domestic Planning, Packaging and Pricing week 1jay
This document provides information about travel agencies and the tourism industry. It defines a travel agency as a commercial enterprise that helps travelers plan trips. It describes the functions of travel agencies and how they work with suppliers and clients. The document also outlines the different sectors within the tourism industry, including transportation, accommodations, food and beverage, attractions, and the travel trade.
Travel and tourism is one of the famous and popular industries among the people. Read this document report to know about current structure of travel and tourism sector and all their external and internal factors.
The document provides information about the tourism industry. Some key points:
- Tourism is a large global industry, employing over 200 million people directly or indirectly worldwide.
- In India, tourism contributes 6.23% to GDP and 8.78% of total employment. India sees over 5 million foreign tourists annually along with 562 million domestic visits.
- The document discusses different types of tourists classified by activities, interests, age, income and more. It also outlines the tourism marketing mix including products/services, price, place, promotion and more.
- Strategies for positioning a tourism destination are presented, focusing on differentiating it from competitors based on meaningful attributes for customers.
The document discusses information and communication technologies (ICT) in tourism. It provides an overview of how ICT is used across the tourism industry, from stakeholders to intermediaries to suppliers and destinations. Tourism is defined as an information-based industry due to its reliance on information to reduce uncertainty for both consumers and suppliers. Characteristics of tourism services like intangibility, syncronism, and non-storability increase information needs. The tourism market structure and value chain are also covered.
This document provides an overview of key concepts in tourism, including definitions of tourism, types and scope of tourism, tourism stakeholders, and elements of the tourism system. It also discusses profiling tourists and excursionists, types of tourists, motivations for travel based on Maslow's hierarchy of needs, and common motivators and de-motivators for travel.
Introduction to destination managementKalam Khadka
A tourism destination is defined as a region where tourists spend at least one overnight. It consists of attractions, infrastructure, amenities, and resources. Destination management involves coordinating all of these elements through a Destination Management Organization (DMO) to create suitable environments, effectively market the area, and ensure a quality experience. The DMO leads local stakeholders from public and private sectors to develop collaborative strategies and plans through mechanisms like working groups and joint projects.
Iconsulthotels' CEO, Martin Kubler, took part in a panel discussion on "Management Essentials to Maximise Revenue Management" during the 4th Middle East Hospitality Expansion Conference, which was held in Abu Dhabi in October 2010
Find out more about Iconsulthotels' Revenue Optimization offers here: http://qoo.ly/3pnzm
Travel Agency, Tour Operations, Tour Package & Visa Processing Md Shaifullar Rabbi
MD. Shaifullar Rabbi has extensive experience in the tourism industry, including roles as a lecturer, assessor, coordinator, and resource person. He discussed the knowledge requirements for travel agencies and tour operations, including understanding different types of tourism, package tour development, client skills, and more. He explained the key functions of travel agencies, such as travel information, reservations, consulting, and tour packaging. Tour operators work to develop tour packages, arrange accommodations and transportation, and market directly to customers. Important considerations for travel agencies and tour operators include strong travel knowledge, relationship building, and working in a target-based environment.
This document provides information about a tourism systems module, including:
- Contact details for the lecturer and information about module delivery over 6 weeks with 10 chapters and assignments.
- Details of the final exam consisting of multiple choice and essay questions.
- Details of 4 continuous assessments including MCQ tests and a group assignment on a selected destination.
- A list of destinations for the group assignment is provided.
This document discusses key aspects of developing a tourist destination, including conducting a destination audit, building partnerships, creating a vision and marketing plan, analyzing strengths/weaknesses and resources, and engaging local communities. The five main components of destination development are identified as destination audit, partnership building, vision, SWOT analysis, and resource/marketing analysis. Successful destination development requires engaging local people, business-focused planning, identifying common objectives, and focusing marketing opportunities.
The document discusses India's tourism industry and the Ministry of Tourism's role in regulating it. It outlines the ministry's hotel classification system of 1-5 star ratings and heritage categories. It also discusses the ministry's approval and classification of travel agents, tour operators, adventure tour operators, and transport operators. Various tourism products and the seven pillars of tourism are briefly mentioned as well.
IC GCU India 2021 The future of Travel Business A Conceptual Approach throug...CINEC Campus
The document discusses how logistics plays an indispensable role in the tourism industry by managing the flow of goods, services, and people involved in travel and tourism. It explores applying logistics theories to improve the travel and tourism industry and help it face current challenges like the COVID-19 pandemic. The conceptual framework presented identifies key drivers of destination choice, illustrates transport operations and how they incorporate hospitality through logistics applications to create tourism products using global supply chains.
The document discusses ethics in the travel and tourism industry. It outlines codes of ethics set by various governing bodies like IATA, UFTAA, TAAI, and TAFI. These codes cover areas like relations with the public, carriers, principals, and safeguarding customer interests. The document also evaluates and compares several large, mid-sized, and small travel companies based on criteria like commissions, health & safety measures, time management, and hidden costs. Unethical practices found in the industry are discussed, along with suggestions to improve enforcement of regulations.
NECSTouR is a network of European regions committed to sustainable and competitive tourism. It represents regional authorities and tourism associations. The document summarizes NECSTouR's activities promoting regional cooperation, research, and contributing to EU tourism policy. Key areas discussed include sustainable tourism indicators, innovation, accessibility, climate change mitigation, and ongoing/closed/awarded projects involving member regions.
Tourism is one of the world’s fastest growing industries and is a major source of income for many countries. It can have both positive and negative impacts towards the image of the particular destinations tourism image. Sustainable tourism development attempts to find the balance between Environment, Economic and Culture to create an improved quality of life for the host community. The paper analyses about the concepts, practices, strategies, issues and trends of Sustainable Tourism Development
The document discusses sustainable tourism planning and management for European insular destinations. It addresses several topics:
1) The importance of strategic planning for European islands' tourism given increased competition and changes in the industry. Planning aims to develop destinations sustainably and ensure long-term business profitability and territory competitiveness.
2) Innovative tools that can help insular destinations with planning and management, such as the European Tourism Indicator System, Tourism Experience Managers, and certification schemes. Considering regions rather than individual nations, like the Adriatic-Ionian Macro Region Strategy, can also aid island destinations.
3) The growth of internet usage requires transformations in how destinations and suppliers conduct business through e-tools and
This document summarizes a presentation about the NECSTouR network, which is a network of 27 European regions that aims to promote sustainable tourism management at the regional level. Some key points:
- NECSTouR was launched in 2007 to strengthen regional cooperation on sustainable tourism development, research, and tourism policy.
- Regions play a crucial role in sustainable tourism through local policy, supporting destinations, and managing EU structural funds.
- NECSTouR works to increase knowledge sharing, joint activities, expertise, and influence over European tourism policy among its members.
- Moving forward, NECSTouR is focusing on helping members better utilize structural funds for tourism through a program called
The document discusses Ethiopia's tourism industry, outlining its challenges and recent policy developments. It notes that while tourist arrivals are increasing, the sector remains underdeveloped compared to neighbors due to issues like lack of infrastructure, poor marketing, and weak coordination among stakeholders. A new tourism development policy was introduced in 2010 with ambitious growth targets, but implementation has faced challenges including limited resources and stakeholders not fully carrying out their roles.
The document discusses Ethiopia's tourism industry, outlining its challenges and recent policy developments. It notes that while tourist arrivals are increasing, the sector remains underdeveloped compared to neighbors due to issues like lack of infrastructure, poor coordination among stakeholders, and failure to properly implement the country's new 2010 tourism development policy. The policy's ambitious goals and the various stakeholders' unfulfilled roles in supporting implementation are seen as barriers to strengthening the industry.
Responsible Tourism in Cities Announcementron mader
This document announces a mini-conference on Responsible Tourism in Cities that will take place in Durban, South Africa on May 6th, 2011. The conference will address key issues related to implementing Responsible Tourism practices in urban destinations. It will consist of morning sessions to help city officials and stakeholders understand RT issues, and afternoon sessions focused on practical matters for tourism businesses. Presentations will also be streamed online. Registration is free but limited, and optional city tours will be available. The conference aims to facilitate collaboration between different sectors in promoting sustainable urban tourism.
Tourism sector is the fastest growing industry which contributes a great extent in global economic development. Read this sample to know about various tasks involved in tourism development planning.
International and Domestic Planning, Packaging and Pricing week 1jay
This document provides information about travel agencies and the tourism industry. It defines a travel agency as a commercial enterprise that helps travelers plan trips. It describes the functions of travel agencies and how they work with suppliers and clients. The document also outlines the different sectors within the tourism industry, including transportation, accommodations, food and beverage, attractions, and the travel trade.
Travel and tourism is one of the famous and popular industries among the people. Read this document report to know about current structure of travel and tourism sector and all their external and internal factors.
The document provides information about the tourism industry. Some key points:
- Tourism is a large global industry, employing over 200 million people directly or indirectly worldwide.
- In India, tourism contributes 6.23% to GDP and 8.78% of total employment. India sees over 5 million foreign tourists annually along with 562 million domestic visits.
- The document discusses different types of tourists classified by activities, interests, age, income and more. It also outlines the tourism marketing mix including products/services, price, place, promotion and more.
- Strategies for positioning a tourism destination are presented, focusing on differentiating it from competitors based on meaningful attributes for customers.
The document discusses information and communication technologies (ICT) in tourism. It provides an overview of how ICT is used across the tourism industry, from stakeholders to intermediaries to suppliers and destinations. Tourism is defined as an information-based industry due to its reliance on information to reduce uncertainty for both consumers and suppliers. Characteristics of tourism services like intangibility, syncronism, and non-storability increase information needs. The tourism market structure and value chain are also covered.
This document provides an overview of key concepts in tourism, including definitions of tourism, types and scope of tourism, tourism stakeholders, and elements of the tourism system. It also discusses profiling tourists and excursionists, types of tourists, motivations for travel based on Maslow's hierarchy of needs, and common motivators and de-motivators for travel.
Introduction to destination managementKalam Khadka
A tourism destination is defined as a region where tourists spend at least one overnight. It consists of attractions, infrastructure, amenities, and resources. Destination management involves coordinating all of these elements through a Destination Management Organization (DMO) to create suitable environments, effectively market the area, and ensure a quality experience. The DMO leads local stakeholders from public and private sectors to develop collaborative strategies and plans through mechanisms like working groups and joint projects.
Iconsulthotels' CEO, Martin Kubler, took part in a panel discussion on "Management Essentials to Maximise Revenue Management" during the 4th Middle East Hospitality Expansion Conference, which was held in Abu Dhabi in October 2010
Find out more about Iconsulthotels' Revenue Optimization offers here: http://qoo.ly/3pnzm
Travel Agency, Tour Operations, Tour Package & Visa Processing Md Shaifullar Rabbi
MD. Shaifullar Rabbi has extensive experience in the tourism industry, including roles as a lecturer, assessor, coordinator, and resource person. He discussed the knowledge requirements for travel agencies and tour operations, including understanding different types of tourism, package tour development, client skills, and more. He explained the key functions of travel agencies, such as travel information, reservations, consulting, and tour packaging. Tour operators work to develop tour packages, arrange accommodations and transportation, and market directly to customers. Important considerations for travel agencies and tour operators include strong travel knowledge, relationship building, and working in a target-based environment.
This document provides information about a tourism systems module, including:
- Contact details for the lecturer and information about module delivery over 6 weeks with 10 chapters and assignments.
- Details of the final exam consisting of multiple choice and essay questions.
- Details of 4 continuous assessments including MCQ tests and a group assignment on a selected destination.
- A list of destinations for the group assignment is provided.
This document discusses key aspects of developing a tourist destination, including conducting a destination audit, building partnerships, creating a vision and marketing plan, analyzing strengths/weaknesses and resources, and engaging local communities. The five main components of destination development are identified as destination audit, partnership building, vision, SWOT analysis, and resource/marketing analysis. Successful destination development requires engaging local people, business-focused planning, identifying common objectives, and focusing marketing opportunities.
The document discusses India's tourism industry and the Ministry of Tourism's role in regulating it. It outlines the ministry's hotel classification system of 1-5 star ratings and heritage categories. It also discusses the ministry's approval and classification of travel agents, tour operators, adventure tour operators, and transport operators. Various tourism products and the seven pillars of tourism are briefly mentioned as well.
IC GCU India 2021 The future of Travel Business A Conceptual Approach throug...CINEC Campus
The document discusses how logistics plays an indispensable role in the tourism industry by managing the flow of goods, services, and people involved in travel and tourism. It explores applying logistics theories to improve the travel and tourism industry and help it face current challenges like the COVID-19 pandemic. The conceptual framework presented identifies key drivers of destination choice, illustrates transport operations and how they incorporate hospitality through logistics applications to create tourism products using global supply chains.
The document discusses ethics in the travel and tourism industry. It outlines codes of ethics set by various governing bodies like IATA, UFTAA, TAAI, and TAFI. These codes cover areas like relations with the public, carriers, principals, and safeguarding customer interests. The document also evaluates and compares several large, mid-sized, and small travel companies based on criteria like commissions, health & safety measures, time management, and hidden costs. Unethical practices found in the industry are discussed, along with suggestions to improve enforcement of regulations.
NECSTouR is a network of European regions committed to sustainable and competitive tourism. It represents regional authorities and tourism associations. The document summarizes NECSTouR's activities promoting regional cooperation, research, and contributing to EU tourism policy. Key areas discussed include sustainable tourism indicators, innovation, accessibility, climate change mitigation, and ongoing/closed/awarded projects involving member regions.
Tourism is one of the world’s fastest growing industries and is a major source of income for many countries. It can have both positive and negative impacts towards the image of the particular destinations tourism image. Sustainable tourism development attempts to find the balance between Environment, Economic and Culture to create an improved quality of life for the host community. The paper analyses about the concepts, practices, strategies, issues and trends of Sustainable Tourism Development
The document discusses sustainable tourism planning and management for European insular destinations. It addresses several topics:
1) The importance of strategic planning for European islands' tourism given increased competition and changes in the industry. Planning aims to develop destinations sustainably and ensure long-term business profitability and territory competitiveness.
2) Innovative tools that can help insular destinations with planning and management, such as the European Tourism Indicator System, Tourism Experience Managers, and certification schemes. Considering regions rather than individual nations, like the Adriatic-Ionian Macro Region Strategy, can also aid island destinations.
3) The growth of internet usage requires transformations in how destinations and suppliers conduct business through e-tools and
This document summarizes a presentation about the NECSTouR network, which is a network of 27 European regions that aims to promote sustainable tourism management at the regional level. Some key points:
- NECSTouR was launched in 2007 to strengthen regional cooperation on sustainable tourism development, research, and tourism policy.
- Regions play a crucial role in sustainable tourism through local policy, supporting destinations, and managing EU structural funds.
- NECSTouR works to increase knowledge sharing, joint activities, expertise, and influence over European tourism policy among its members.
- Moving forward, NECSTouR is focusing on helping members better utilize structural funds for tourism through a program called
The document discusses Ethiopia's tourism industry, outlining its challenges and recent policy developments. It notes that while tourist arrivals are increasing, the sector remains underdeveloped compared to neighbors due to issues like lack of infrastructure, poor marketing, and weak coordination among stakeholders. A new tourism development policy was introduced in 2010 with ambitious growth targets, but implementation has faced challenges including limited resources and stakeholders not fully carrying out their roles.
The document discusses Ethiopia's tourism industry, outlining its challenges and recent policy developments. It notes that while tourist arrivals are increasing, the sector remains underdeveloped compared to neighbors due to issues like lack of infrastructure, poor coordination among stakeholders, and failure to properly implement the country's new 2010 tourism development policy. The policy's ambitious goals and the various stakeholders' unfulfilled roles in supporting implementation are seen as barriers to strengthening the industry.
6. c.pesce an explanatory analysis into european union law overview of eu tou...George Diamandis
The document provides an overview of EU tourism policy, including its goals of maintaining Europe's standing as a leading tourism destination while promoting growth, employment, and cooperation between EU countries. It outlines several key initiatives, such as enhancing sustainable and accessible tourism, supporting tourism businesses, promoting Europe as a destination, and international cooperation on tourism issues. Challenges for the European tourism industry include security, economic competitiveness, technology, and new markets and competition.
On January 28th, 2016, representatives of nearly ten international donor agencies gathered in Hanoi in a roundtable meeting on coordination for Vietnam tourism industry. The initiative was led by the Environmentally and Socially Responsible Tourism Capacity Development Programme (known as ESRT Programme) as technical support to Vietnam National Administration of Tourism (VNAT).
This document discusses rural tourism and ecotourism. It defines rural tourism as tourism that takes place in rural areas and involves exploiting natural and cultural resources to benefit local communities. Ecotourism is defined as nature-based tourism that minimizes environmental impacts and provides educational and financial benefits to local communities. The document outlines the principles and steps for developing ecotourism, and discusses the advantages, which include job creation, income generation, and economic development. It emphasizes that sustainable tourism can balance environmental protection, community needs, and the tourism industry.
The document discusses the emergence and development of ecotourism in Phuket, Thailand. It notes that ecotourism in Phuket emerged later than mass tourism, contradicting ideas that ecotourism naturally precedes other forms of tourism. It highlights two pioneering ecotourism companies, Sea Canoe and Siam Safari, and discusses how they educate tourists and promote sustainability. The document also examines the spatial connections between ecotourism sites and mass tourism areas, noting that ecotourism companies rely on the clientele and infrastructure of mass tourism to survive financially. Ecotourism operators must stage authentic natural experiences to distance their offerings from the influences of mass tourism spatially and perceptually.
The document discusses cultural and heritage tourism in Southeast Asia. It proposes developing regional tourism packages and circuits centered around themes like cultural heritage, rural and urban culture, museums, temples, and archaeological sites. Member states will propose their best cultural and heritage tourism products to be incorporated into these experiential regional circuits. The overall aim is to increase the value and competitiveness of cultural tourism in ASEAN countries in a sustainable and community-focused manner.
Tourism provides many social, economic, cultural, and environmental benefits. Socially, it fosters cultural exchange and understanding between visitors and hosts. Economically, tourism generates income from foreign visitors and jobs in industries like accommodation, transport, and attractions. It also supports regional development. Culturally, tourism preserves heritage and encourages pride in local traditions. Environmentally, it spurs conservation efforts and raises environmental awareness when people experience natural areas through tourism. Tourism can boost community facilities and quality of life when properly planned to reduce impacts and encourage sustainable practices.
This document provides an overview of sustainable tourism initiatives in Peru supported by the State Secretariat for Economic Affairs (SECO) of Switzerland. SECO has been supporting sustainable tourism in Peru since 2003 through two partners: Swisscontact, which promotes destination management organizations to jointly market regional tourist destinations, and SIPPO, which assists small and medium enterprises to market their tourism offers internationally. The overview highlights Peru's cultural and natural attractions beyond Machu Picchu and aims to expand tourism and benefit both Peruvian and Swiss tourism sectors through quality and sustainable tourism development.
This document provides an overview of sustainable tourism initiatives in Peru supported by the State Secretariat for Economic Affairs (SECO) of Switzerland. SECO has been supporting sustainable tourism in Peru since 2003 through two partners: Swisscontact, which promotes destination management organizations to jointly market regional tourist destinations, and SIPPO, which assists small and medium enterprises to market their tourism offers internationally. The overview aims to provide information to Swiss tourism partners and consumers about quality tourism products and experiences beyond Machu Picchu in Peru that showcase its cultural heritage, biodiversity, and gastronomy.
This document summarizes European initiatives and tools to promote tourism. It discusses the EU's legal basis to support tourism, noting that Europe is the top tourist destination thanks to its heritage, assets, and services. The main objective is making EU tourism more competitive by diversifying products and increasing intra-EU tourism. Tools discussed include the European Tourism Indicator System to facilitate sustainable tourism management, trans-national thematic tourism projects to promote cultural and industrial heritage, and the Calypso plus initiative to encourage senior tourism across seasons.
This document summarizes 7 key challenges for making European tourism more sustainable: 1) Reducing seasonality of demand, 2) Addressing tourism transport impacts, 3) Improving tourism job quality, 4) Maintaining community prosperity and quality of life amid change, 5) Minimizing resource use and waste, 6) Conserving natural and cultural heritage, 7) Making holidays available to all. It notes prerequisites like safety, facilities, and anticipating change. The challenges relate to issues like climate change, sustainable consumption, and global poverty. Addressing these will help achieve economic, social and environmental aims for sustainable European tourism.
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আমাদের সবার জন্য খুব খুব গুরুত্বপূর্ণ একটি বই ..বিসিএস, ব্যাংক, ইউনিভার্সিটি ভর্তি ও যে কোন প্রতিযোগিতা মূলক পরীক্ষার জন্য এর খুব ইম্পরট্যান্ট একটি বিষয় ...তাছাড়া বাংলাদেশের সাম্প্রতিক যে কোন ডাটা বা তথ্য এই বইতে পাবেন ...
তাই একজন নাগরিক হিসাবে এই তথ্য গুলো আপনার জানা প্রয়োজন ...।
বিসিএস ও ব্যাংক এর লিখিত পরীক্ষা ...+এছাড়া মাধ্যমিক ও উচ্চমাধ্যমিকের স্টুডেন্টদের জন্য অনেক কাজে আসবে ...
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...PECB
Denis is a dynamic and results-driven Chief Information Officer (CIO) with a distinguished career spanning information systems analysis and technical project management. With a proven track record of spearheading the design and delivery of cutting-edge Information Management solutions, he has consistently elevated business operations, streamlined reporting functions, and maximized process efficiency.
Certified as an ISO/IEC 27001: Information Security Management Systems (ISMS) Lead Implementer, Data Protection Officer, and Cyber Risks Analyst, Denis brings a heightened focus on data security, privacy, and cyber resilience to every endeavor.
His expertise extends across a diverse spectrum of reporting, database, and web development applications, underpinned by an exceptional grasp of data storage and virtualization technologies. His proficiency in application testing, database administration, and data cleansing ensures seamless execution of complex projects.
What sets Denis apart is his comprehensive understanding of Business and Systems Analysis technologies, honed through involvement in all phases of the Software Development Lifecycle (SDLC). From meticulous requirements gathering to precise analysis, innovative design, rigorous development, thorough testing, and successful implementation, he has consistently delivered exceptional results.
Throughout his career, he has taken on multifaceted roles, from leading technical project management teams to owning solutions that drive operational excellence. His conscientious and proactive approach is unwavering, whether he is working independently or collaboratively within a team. His ability to connect with colleagues on a personal level underscores his commitment to fostering a harmonious and productive workplace environment.
Date: May 29, 2024
Tags: Information Security, ISO/IEC 27001, ISO/IEC 42001, Artificial Intelligence, GDPR
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it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
How to Setup Warehouse & Location in Odoo 17 InventoryCeline George
In this slide, we'll explore how to set up warehouses and locations in Odoo 17 Inventory. This will help us manage our stock effectively, track inventory levels, and streamline warehouse operations.
How to Setup Warehouse & Location in Odoo 17 Inventory
Tourism Destination Quality Management - Part 2
1. ! Lecture:
! Estonian tourism quality programme and other
quality systems used in tourism.
! Tourism destination quality management
discussions and models.
! Practical work:
! Is there a need for a quality system that would
encompass tourism destinations soundly? What
Heli Tooman, PhD should it look like? Who should coordinate it?
H.Tooman 2010 2
! Europe ise the leading tourism destination in the ! Between 2007–2013 EU-s direct spending on
world. tourism in the frames of communion politics make
! This is why tourism plays a leading role in the up more that 6 billion euros. It is 1.8% of the whole
development of many European regions. budget.
! Sustainable tourism assures the preservation and
improvement of European cultural and natural heritage. ! 3.8 billion euros are budgeted for improving tourism
! The objective of the communion politics covering 2007– services, 1.4 billion euros for the protection and
2013 is the complete mobilisation of tourism for the sake development of natural heritage and 1.1 billion
of regional development and creating new work places. euros for the promotion of natural objects.
! Structural Funds and Cohesion Fund offer necessary
support for improving the competitiveness of ! In addition to that it is possible to support tourism
tourism and quality on a regional and local level. infrastructure and services with other means as well,
! Infrastructure that is being created for tourism is i.e. research and innovation, the promotion of small
supporting local development and creating or mainitaining and medium sized enterprises, information
work places even in regions that are described by the technology applications and human capital.
fading of industry or rural activity or where urbanism is
being resurrected. ! For more information: European Commission –
! This is why tourism is an important tool for the integration Tourism
of less developed regions or for allowing them access to
equal benefits that accompany economic growth.
H.Tooman 2010 3 H.Tooman 2010 4
2. ! Tourism plays a great role in the reorganisation and ! The purpose of tourism politics is to enhance the
development of economy. Thanks to strong ties with other international competitiveness of Estonian tourism. For this
economic branches tourism influences the whole economy it is important to:
and increases the demand for products and services in other ! broaden product selection and improve their quality;
areas. ! broaden the geografical and seasonal distribution of
! About 8% of the Estonian GDP is created by tourism industry. tourism in Estonia;
Estonian tourism politics is a part of the state’s economic ! improve the accessibility of Estonian tourism
policies with a general purpose of gaining economic and information in Estonia and other countries;
social benefits for Estonian citizens by maintaining stable ! improve Estonian tourism logistic position and
economic growth. accessibility;
! The economy in general benefits from tourism when more ! enhance investments in marketing Estonia and in
and more visitors values Estonian showpieces: historical and tourism information;
natural heritage, natural environment, traditional lifestile, ! predisposing investment in developing tourism
infrastructure, especially on a regional level;
hospitality ! strengthen public and private sector cooperation.
Source: The Principles of Estonian Tourism Politics http://
www.mkm.ee
H.Tooman 2010 5 H.Tooman 2010 6
Vision. By 2013 Estonia is an attractive tourism destination and with its
nordic nature, unique cultural heritage and qualitative tourism products
induces the wish to visit Estonia, stay here longer and return in the
future.
By 2013:
! Estonia as a tourism destination is well-known and valued
! Seasonality has decreased, i.e. we are being visited throughout the
year
! Information on Estonia and its tourism products is easily accessible
and up-to-date
! Our tourism competence is professional
! Domestic networks and cooperation with neighbouring countries are
working
! All Estonian regions are attractive for visitors
Objectives:
! Estonia is well-known on an international level and a valued tourism
destination on a national level.
! Estonian tourism products and services are qualitative, diversified and in
harmony with the principles of sustainable development.
! Tourism information is up-to-date and easily accessible to everyone.
H.Tooman 2010 7 H.Tooman 2010 8
3. ! Enterprise Estonia coordinates two tourism quality ! Estonian Tourism Quality Programme is a collection of
possibilities to study in order to help tourism
programmes: entrepreneurs start with developing quality in their
! Estonian Tourism Quality Programme a.k.a A Sign enterprises. Tourism enterprises all over Estonia who are
of Definite Development interested in a persistent development of their businesses
have a chance to join the programme. The main emphasis
! International Environment Management System of the quality programme is on developing customer
a.k.a the eco-sign Green Key. ! focuse in tourism enterprises.
! The model of the quality programme is tourism and
service-specific. The programme is simple and most
suitable for small or medium sized enterprises. The
Tourism Quality Programme is based on the philosophy of
sound quality management and the ideas of
organizational excellence.
! The model of the programme suggests that any tourism
enterprise that has chosen the right target group is under
the right management able to meet or exceed its clients’
expectation, i.e. offer quality. The main emphasis of the
quality management model is improving customer
focusing.
H.Tooman 2010 9 H.Tooman 2010 10
! Objectives of the quality programme: !
! Estonia started to give out the Green Key label in
1. The objective of the quality programme is to raise the 2001 and today (10.08.2010) 21 accommodation
competitiveness of Estonia as a tourism destination by enterprises have joined.
improving the quality of tourism products and services and by
broadening the variety. ! ! The aim of the Green Key in Estonia is:
2. To raise entrepreneurs’ awareness of the need to develop
their business and employees, opportunities and the ideas of ! The accommodation enterprises that have joined the Green
quality management! Key in Estonia shape their environmental politics, set up
3. To raise entrepreneurs’ awareness on the market! environmental objectives and meet the criteria that the sign
4. To raise tourists’ satisfaction with Estonian tourism products sets forth..
and service quality.!
! The criteria are connected to a more sustainable usage of
The role models for the quality programme resources by an accommodation enterprise (i.e. electricity,
! European quality award model Committed to Excellence heat, water, waste, cleaning), using Estonian food products
! Irelands national acknowledgement system aimed at micro and small in their restaurants and promoting nature and local cultural
enterprises (Optimus)
! Swiss’ tourism quality programm (Qualitätsmanagement in Schweizer heritage activities in their region.
Tourismus)
! More detailed information: www.eas.ee
H.Tooman 2010 11 H.Tooman 2010 12
4. EHE (Estonia – the Natural Way) – quality sign is a product sign. We
do not label enterprises but tourism products. This means that
the sign leads to tourism products that meet the standards of
qualitative eco-tourism. The same way ecological farm products ! The objective of tourism innovator / EDEN is in
have eco-signs to show their consumers which vegetables, fruits Estonia for the first time with the aim of
or other products have been cultivated with ecological methods. acknowledging this high potential sustainable
tourism destination on a European level (the award
is given to one destination per year).
EHE Estonian eco-tourism programme
! This ambitious and extremely popular European
! Is based on natural experiences that are complemented by award project is being brought to Estonia for the
cultural experiences first time.
! Uses maximum cautiousness and minimum effect on tourism ! The destination that receives the EDEN sign gets
destination’s natural and cultural values the chance to promote itself at a special event in
! Supports natural and heritage protection actively Europe.
! Aims at high quality of tourism experience but considering
certain ethical, economical and ecological values
H.Tooman 2010 13 H.Tooman 2010 14
! Towards quality urban tourism. Integrated ! Why does tourism need integrated quality
quality management (IQM) of urban tourist management, IQM?
destinations. (2000). Brussels, European IQM takes into account and has a positive effect
Commission. Enterprise Directorate-General
!
on all people related to tourism industry
Tourism Unit. (entrepreneurs, tourists, locals) but also on the
! Towards quality rural tourism. Integrated environment (economic, natural and cultural
Quality Management (IQM) of rural tourist environment etc)
destinations. (1999). Brussels, European ! IQM expects systematic approach
Commission. Enterprise Directorate-General ! If the traditional approaches of quality management
Tourism Unit. dwell from the quality maganement of a certain
! Tooman, H., Müristaja, H. (2008). enterprise then
Development and Marketing of Tourism ! Tourism destination quality management expects the
inclusion of a broad range of parties and a systematic
Destination. Tallinn: Argo, 166 lk. approach
H.Tooman 2010 15 H.Tooman 2010 16
5. ! The general situation of the destination, Takes a look at both internal and external
quality
development strategies and plans, ! Internal quality is the value experienced by
economic and social situation, business tourist throughout their journey (customer
activity, employment etc journey, visitor journey, quality journey).
Public services, condition of roads, quality
! The environment of the destination, culture of drinking water, maintenance, safety etc.
and heritage Objectives of quality management quite
short-term.
! Image, markets, visitors ! External quality is greatly connected to
! People – entrepreneurs, specialists, locals
sustainability – including land, water,
energy, natural resources, usage of heritage
etc. Objectives of quality management are
set long-term.
H.Tooman 2010 17 H.Tooman 2010 18
! Commonly used (together with Malcolm Baldridge,
USA) and (Deming Price, Japan models of similar
principles) also in measuring and evaluating
destination quality
! Is mainly based on self-evaluation
! Consists of three stages:
! Strategy (aims, objectives, management of human
resources etc)
! Measuring (incl. each sector separately-
accommodation, transport etc)
! Evaluating results (through measurement – visitor
satisfaction, effects on environment etc)
H.Tooman 2010 19 H.Tooman 2010 20
6. H.Tooman 2010 21 H.Tooman 2010 22
! The integrated quality management of tourism 1. Defining partners: shared project, lead partner, allocation
destination is a quite new approach in the whole of roles, working order.
Europe (was started at the end of 1990s). 2. Defining activities: strategy, analysis of present situation,
setting general objectives, following the principles of
! It enables to compare different destinations, to sustainability, analysis of human resources, inclusion of
public and private sector and local citizens, lead partner
highlight best examples and bottlenecks. and other partners.
! IQM enables to find out: 3. Acting out: initiatives of the public sector, support by
specialists and services for partners, all services for
! Visitor satisfaction tourists before the visit, during the visit and after it, lead
partner and other partners.
! Employee satisfaction 4. Measuring quality: satisfaction of tourists, employees and
! Locals’ satisfaction locals, effect on economy and environment, lead partner
! Sustainability of the area (ecological, economical, socio- and other partners.
5. Evaluating quality: evaluating results from the
cultural) measurement, defining areas of improvement, suggestions
on improvement, lead partner and other partners.
+ coordination of phases and their mutual connection
(intergation)
H.Tooman 2010 23 H.Tooman 2010 24
7. ! Enables to collect and analyse different ! Does it concern an urban or a rural area?
aspects of destination quality ! How accessible is it?
! What is the local infrastructure like (water supply,
! Enambles to summarize the results,
electricity, roads etc)?
! What is the maintenance like? Safety? Waste management?
generalise and define practical suggestions Etc.
What is the tourism toleration of the area (does it need
on improvement:
!
specific research)?
! What kind of sights are there to see?
! Improving cooperation ! What kind of tourism institutions and services does it
! Better coordination of activities and putting them include?
! What kind of other services necessary for tourists does it
into practice offer?
! Improving measurement and evaluation and ! How has the cooperation worked so far?
! How are the vertical and horizontal integration working?
defining areas of improvement Etc.
H.Tooman 2010 25 H.Tooman 2010 26
! Is there a need for such quality management system at all? ! Who should be the main partners of the project and
Why? What are the present problems?
! Who should be leading such destination quality management how should they be connected to each other?
project and should there be other project partners? ! Local government
! What should the strategy be like based on which we could ! Neighbouring local governments
define the objectives of the project, methods and
mechanisms of measurement, evaluation and control of ! Tourism organizations of the destination
quality? ! Enterprises (only tourism enterprises or should enterprises
! Who should be the initiator? from linking fields be included as well?
! Should such system in Estonia be nationwide (what would be ! Education and research institutions
its pros and cons?) or should each region deal with it on their
own (what could follow that?) ! Who else?
! Who should play the leading role?
H.Tooman 2010 27 H.Tooman 2010 28
8. ! Competitive advantage ! The approaches of quality management
! Leading and managing enable us to set very different objectives or
! Tourism resources and infrastructure combinations of different objectives, i.e. :
! Marketing ! Enhance the number of visitors and prolong
tourism season in order to financially benefit the
! Strategic planning most
! Assurance of the destination frequency of visitation ! Improve local living environment and the living
! Travel commerce standards of local people
! Sustainability ! Prolong visits at the destination, turning attention
to enhancing visitor focuse and achieving
! Support systems excellent quality
! Support services ! Diversify tourism products and services using the
natural and cultural resources of the destination
in a better way and cooperate more efficiently
H.Tooman 2010 29 H.Tooman 2010 30
! Defend and improve the living standars of local ! One can not develop tourism without
people people, one can not create quality without
! Create new work places and improve the quality people!
of working
! What kind of people are we thinking of
! Improve the reputation of the destination
! Create a strong destination brand etc. when we talk about the human resources of
! It depends on the objectives which quality a destination and developing them?
management strategy to choose in order to reach ! To whom and what kind of trainings should
those objectives be organized?
! Who should organize those trainings?
H.Tooman 2010 31 H.Tooman 2010 32
9. ! An excellent, relevant and up-to-date There are many quality activities:
information on training necessities and
opportunities ! Public sector activities:
! Vocational education, higher education, extended ! Activities concerning environmental sustainability
education etc ! Activities concerning accessibility
! Training possibilities in the field of tourism for working ! Activities concerning safety
people (what kind of trainings, for which target groups? ! Communication activities:
! Trainings for the workers of connecting fields (bus ! Internal and external communication of the destination
drivers and taxi drivers, customer service ! Training programmes
representatives, public servants, police officers etc)
! Seasonal workers ! Implementing new technologies and required trainings
! Trainings of local people, including working ! Activities concerning tourists
possibilities in tourism ! Informing, information signs
! Extremely important for everyone: foreign languages, ! Accommodation, catering etc
customer service, knowledge on destination, using ! Cooperational products, diversifying services etc
information technology etc
! Aknowledgements for participants of trainings
(certificates, diplomas, omitting qualifications,
recognition in media etc
H.Tooman 2010 33 H.Tooman 2010 34
! Activities concerning environmental ! Who needs to be contacted to kick-start
sustainability and put the destination quality management
plans into practice?
! ? ! Local governement
! Activities concerning accessibility ! Partners
! ? ! Local citizens
! Who else?
! Activities concerning safety ! Why is it important to cooperate and how
! ? can it be done?
! The communication plan is an important
part of the quality management plan
H.Tooman 2010 35 H.Tooman 2010 36
10. ! Trade fairs, fairs, conferences, meetings etc – ! Tourism information
communication between tourism professionals
! Visiting centres, information points
! Conferences, meetings, seminars – people related
to the destination tourism industry, local people ! Destination information in hotels, travel agencies,
! Seminars, meetings, e-mails etc - communication shopping centres etc
between project partners ! Event programmes, special offers,
! Marketing materials (prints, catalogues, CDs etc) ! Feedback from visitors
for tourism professionals, visitors, locals
! Well-functioning and user-friendly technologies ! High quality public services (police, health care,
(information, subscription, answering visitors’ retail selling, bus and taxi drivers, banks – who else
letters, responding to complaints contact with tourists?)
! What would you add?
H.Tooman 2010 37 H.Tooman 2010 38
! Using standardized acronyms and pictograms ! Does the accommodation facility meet its name and rank (Is
! Well–functioning reservation systems everywhere the spa hotel really a spa hotel or a hotel with a sauna and a
bath tub?)
! Quick and hospitable adminission of visitors, polite and
! Does the restaurant meet its categories and marketing
helpful service everywhere messages (an example of the Greek restaurant)
! First rate additional information and materials (maps, travel ! Do the accommodation facilities and restaurants have
plans, events) followed through quality programmes? If not then how to
! Hospitality and helpfulness of local people encourage them?
! Different ways for doing payments (cash, credit cards)
! What has been done to enhance environmental friendliness
and sustainability (energy usage etc), hygiene, cleanness,
! Hospitality and helpfulness in terminals, gas stations etc maintenance etc
! What would you add? ! What are the internal service standars,
NB! An example from Mexico City airport of disabled people ! Is there a quality plan?
working in the airport ! Are there enough trainings for employees in accommodation
facilities and restaurants?
! How are disabled visitors serviced? Etc
H.Tooman 2010 39 H.Tooman 2010 40
11. ! How have destination resources been integrated ! Defining quality objectives and planning required activities
into tourism products? alone is not enough
The quality process takes observation, measuring (i.e getting
Activities, events, sights to see etc
!
!
confirmation on certain features), evaluating (analyzing
! Are the expectations, needs and wishes of different results) and adapting one’s activities accordingly.
target groups met? ! Unfortunately the systems for measuring destination quality
! Are opening hours reasonable and flexible? are still being developed and there are little ready-made
measuring methods being used.
! How have changing weather conditions been taken ! Quality management is mainly based on feedback and not
into account? only once but on regular feedback on the different aspects of
! How is it arranged – organization, transport, the quality.
activities of a guide or an escort, foreign language
speakers etc?
H.Tooman 2010 41 H.Tooman 2010 42
! Data collection on the visitor groups of the ! Measure visitor satisfaction
destination ! Measure the socio-economic effects on the destination that
! Developing an integrated quality management accompany visitors
system which allows us to take the expectations ! Measure the environmental effects on the destination and its
and needs of different target groups into environment that accompany visitors
concideration and gather both qualitative and ! Measure the congruity of demand and offer, changes of
quantitive feedback market etc
! Gathering statistical data, traditional ! Compare the situation in the destination with other similar
questionnaires, the analysis of complaints and destinations
suggestions of visitors and locals must be added to ! Analyse data collected and make the results accessible and
the measuring system understandable to all people related to tourism industry (local
! The measuring system must enable us to find out government, tourism entrepreneurs, service providers,
whether the objectives were achieved or not visitors, local citizens etc)
! The measuring system must enable us to ! Listen carefully to the feedback of people related to tourism
generalize results and to change the strategy if industry and take it into account when going for a new round
needed of IQM.
H.Tooman 2010 43 H.Tooman 2010 44
12. ! Quantitative indicators:
! Number of visitors by segments, target markets and target
! Qualitative indicators:
groups; place of residence, age, sex, purpose of the trip ! Do the facilities visited meet the expectations,
(work, holiday, event etc), a group or individual tourist, quality standards and how are they compared
family tourist etc; what kind of accommodation was used,
to other destinations (better, worse, why), do
for how long was stayed, what kind of transportation was
they possess quality labels and do they meet
their standards? etc
used etc.
! Visitor satisfaction trends (better, worse, the
! What kind of expenditures and to what extent were done by same)
tourists (accommodation, catering, entertainment,
! Destination maintenance, cleanness, level of
transportation, shopping etc)
noise, regulation of traffic etc
! Number of visitors at tourism information centres, ! Destination organizations’ efforts on training
questions asked, complaints, suggestions etc their staff to offer better and more qualified
service (to whom, what kind of trainings etc)
H.Tooman 2010 45 H.Tooman 2010 46
! Is done rarely although employees make up a large ! Very important! A tourist perceives the quality of a
part of the quality sensed by visitors and their destination in many ways based on the attitude of
evaluation on it. An unhappy employee can locals, their hospitality, helpfulness etc.
probably not guarantee excellent service. ! How does tourism affect the lives of local people,
their living standards, employment etc?
! Measuring employees’ satisfaction must include:
! What would you ask from the local people?
! Measuring personal satisfaction and motivation
! Whom would you question? Why?
! Finding out training necessities ! Let’s take Pärnu for example:
! The inclusion of employees in following the ! How do tourists affect the lives of local citizens?
quality plan ! How do tourists affect the lives of people living in the beach
area?
! How do tourists affect the lives of people living in Raeküla?
Etc
H.Tooman 2010 47 H.Tooman 2010 48
13. ! How to help tourists act responsibly? This is ! One of the objectives of implementing IQM is
an important question in quality finding possibilities to enhance financial outcomes
management. from tourism.
! Tourists might be extremely impolite (be Tourism creates jobs and almost all other economic
loud, break things, throw garbage on the
!
street, harm nature, make fire where it’s fields benefit from it (construction, agriculture,
forbidden etc) manufacturing (furniture, tableware, textile etc),
! All this might influence the way other
bakers, retail selling etc.
tourists perceive quality ! It is typical to consider the influence of tourism on local
economy only by how much it benefits to the local
! What would you do to help tourists and government’s budget (tourism workers’ salary taxes). This
teach them in a positive way? What kind of approach is wrong.
activities would you add to the destination ! How should and could the real profit from tourism be
quality management plan? measured? (also as creating indirect and seasonal work
places, profit to connecting business fields etc)
H.Tooman 2010 49 H.Tooman 2010 50
! What kind of quality needs to be measured? ! Tourism destination integrated quality management is based
on self-evaluation, feedback and continuity with the aim of
! Natural resources (drinking water, air, soil, usage constant quality improvement.
of nature, biological diversity etc) ! In order to improve you need to know what needs improving
and it can only be found out only by measuring
! Cultural heritage, including buildings
! Indicators are needed for measurement and those indicators
! Local government expenditures on conservation must enable us to receive both quantitative and qualitative
! Conservation related projects and their success feedback from visitors, employees and local citizens, usage of
resources, environmental responsibility, socio-cultural and
! Enterprises’ conservation politics and activities economic sustainability.
! Raising enterpreneurs’ and locals’ awareness on ! Results from the measurement must carefully be analyzed,
the roundups published, feedback and suggestions gathered
environment (trainings, prints etc) and taken into account when going for a new round with IQM.
H.Tooman 2010 51 H.Tooman 2010 52
14. 1. What kind of tourism activities and to what extent does the 12. How should developing human resources be reflected in destination quality
Cohesion Fund support? management system?
2. What are the principles of Estonian tourism politics? 13. What are quality activities? (public sector, communication and tourist
3. What are the objectives of Estonian National Tourism Action Plan concerning activities)
2007 – 2013? 14. Who need to be contacted in order to put quality activities into practice?
4. What kind of quality programmes are being used in Estonian 15. How to make hospitality and concern visible?
tourism? 16. What needs to be taken into account when improving the quality of
5. What does integrated quality management stand for? accommodation, catering and entertainment?
6. What does systematic approach to tourism destination mean? 17. Why is it necessary to measure, evaluate and adapt quality?
7. What kind of quality gaps are described by the quality gap model? 18. What and how is measured?
8. What is EQFM and what are its key factors? 19. How can satisfaction of local citizens be measured?
9. What should the five most important stages of destination quality 20. How are tourists taking part in creating quality?
management be? 21. How can quality’s economic effect on destination be measured?
10. Who should be partners in destination quality management 22. Why is it important to measure and what is being measured concerning
system? environmental quality and sustainability?
11. What should be the objectives of destination quality management
system?
H.Tooman 2010 53 H.Tooman 2010 54