The document outlines 7 top retail trends for 2017: 1) providing unique customer experiences, 2) personalization through tailored shopping, 3) same-day shipping for instant gratification, 4) unifying online and in-store shopping through omni-channel experiences, 5) using data-driven analysis and decision making, 6) integrating mobile technology, and 7) technology becoming inseparable from retail. It then provides information about a company called ETP that uses technology to help over 300 brands in more than 20 countries.