This document outlines 7 hottest trends in retail: 1) Cross-channel 1-to-1 engagement to provide customized experiences across channels, 2) Content-rich experiences to entertain and inform shoppers both online and in stores, 3) Increased use of mobile payments and offers, 4) Evolution of point-of-sale systems to reduce queues, 5) Growth in wearable technologies for marketing and service, 6) Use of iBeacons for location-specific personalized offers, and 7) Increased trials of augmented reality technology to provide interactive product experiences. The document encourages retailers to follow these trends to gain a competitive edge and recommends contacting Mills Display for help implementing retail solutions.

1. millsdisplay.co.nz | retail and pos display | new zealand
Seven hottest trends
in retail right now!

2. Over the last 18 months
Retail Info Systems News
have crunched the numbers

3. Follow these 7 steps to
get the retail edge

4. Cross-channel
1-2-1 engagement
1

5. 1 Cross-channel 1-2-1 engagement
Shoppers expect to contact retailers through
stores, social media, mobile & web platforms

6. 1 Cross-channel 1-2-1 engagement
Retailers will recognize shoppers and
provide a more customised approach

7. 2 Content-rich
experiences

8. 2 Content-rich experiences
Retailers are recognising that shoppers want
to be entertained and informed

9. 2 Content-rich experiences
CRE helps to differentiate the experience
in-store verses online

10. 2 Content-rich experiences
Retailers will put more investment into creating
‘guest experiences’ enticing shoppers in-store

11. 2 Content-rich experiences
Offering personalised and exclusive in-store
only events and services

12. 3
Mobility takes off

13. 3 Mobility takes off
The trend of mobile payment will surge off
the back of the success of ‘Apple Pay’ etc.

14. 3 Mobility takes off
Mobile payments may be linked to loyalty through
increased personalised offers & rewards.

15. 4 Point of sale
Evolution

16. 4 Point of sale evolution
Top priority - retailers look to cut queues and
reduce customer service wait times

17. 5
Wearables

18. 5 Wearables
This year, items such as monitors, glasses,
etc are expected to double in market size

19. 5 Wearables
Retailers need to work out how they can
leverage them to marketing or service.

20. 5
iBeacons

21. 6 iBeacons
Location-specific signals from mobile devices
can provide personalised data to retailers

22. 6 iBeacons
giving accurate placement of shoppers within a
store to present ‘surprise and delight’ offerings

23. 7 Augmented
Reality

24. 7 Augmented Reality
More and more retailers look likely to continue
to trial the AR technology in store.

25. 7 Augmented Reality
Creating an interactive product experience
providing additional detail on products.

26. Looking to revamp your store – regardless of
whether it’s by hi-tech solutions or advice on the
simplest widget, gadget or gizmo.
Contact us at Mills Display and our expert team
will help you find the perfect solution.
millsdisplay.co.nz | retail and pos display | new zealand
+64 9 634 5962