This document lists 10 examples of ways that connect people to nature, as presented in a Stanford University course on behavior design. The examples include national parks, Central Park, windows, window boxes, indoor plants, dogs as pets, home gardens, nature programming on TV, outdoor summer camps, and outdoor outfitters. The author explains that the examples were chosen based on how much less connected to nature people would be if each innovation was lost.

1. EDUC 203: Behavior Design - Connecting People with Nature - Stanford University, Spring 2015
Top 10 Examples
Connecting People with Nature
BJ Fogg, PhD
April 2015
bjfogg@stanford.edu

2. EDUC 203: Behavior Design - Connecting People with Nature - Stanford University, Spring 2015
Top 10 Examples
Connecting People with Nature
How did I choose?
I decided to use loss as my guiding factor.
Specifically, if we lost this innovation, how much
less connected would humans be to nature?
bjfogg@stanford.edu

3. EDUC 203: Behavior Design - Connecting People with Nature - Stanford University, Spring 2015
National park system
a public resourceImagine losing our national parks
bjfogg@stanford.edu

4. EDUC 203: Behavior Design - Connecting People with Nature - Stanford University, Spring 2015
Central Park in NYC
a public resourceImagine losing Central Park
bjfogg@stanford.edu

5. EDUC 203: Behavior Design - Connecting People with Nature - Stanford University, Spring 2015
Windows (that open to nature)
bring nature insideImagine if we didn’t have windows
bjfogg@stanford.edu

6. EDUC 203: Behavior Design - Connecting People with Nature - Stanford University, Spring 2015
Window boxes on homes
bring nature inside
care for nature
Imagine no such thing as window boxes
bjfogg@stanford.edu

7. EDUC 203: Behavior Design - Connecting People with Nature - Stanford University, Spring 2015
Indoor plants
bring nature insidebring nature inside
care for nature
Imagine no indoor plants
bjfogg@stanford.edu

8. EDUC 203: Behavior Design - Connecting People with Nature - Stanford University, Spring 2015
Dogs as domestic pets
bring nature inside
care for nature
Imagine no dogs in our lives
bjfogg@stanford.edu

9. EDUC 203: Behavior Design - Connecting People with Nature - Stanford University, Spring 2015
Growing a garden at home
care for natureImagine no personal gardens
bjfogg@stanford.edu

10. EDUC 203: Behavior Design - Connecting People with Nature - Stanford University, Spring 2015
Nat Geo / Animal Planet
commercial ventureImagine no broadcast programming about nature
bjfogg@stanford.edu

11. EDUC 203: Behavior Design - Connecting People with Nature - Stanford University, Spring 2015
Summer camps outdoors
commercial ventureImagine if summer camps did not exist
bjfogg@stanford.edu

12. EDUC 203: Behavior Design - Connecting People with Nature - Stanford University, Spring 2015
Outdoor outfitters (e.g., REI)
commercial ventureImagine no way to get the gear you need
bjfogg@stanford.edu