Contact http://www.ConverseDigital.com for additional information or request a downloadable file of this QR Code Marketing presentation by Tom Martin of Converse Digital.
This presentation covers basic facts on QR Codes, debunks numerous myths about arguments against the use of QR codes and shares a variety of examples of good QR code usage.
Tom Martin is the founder of Converse Digital and a noted social media marketing keynote speaker. To request that Tom present this or other talks to your next meeting, please contact us using the link above.
8. Arguments Against QR Codes
QR Codes will be like the CueCat
You have to download an app to use QR codes
You have to LAUNCH an app to use QR codes
9. Arguments Against QR Codes
QR Codes will be like the CueCat
• you had to be on a computer
• web was in its infancy
• broadband was virtually non-existent
• you had to register
10. Arguments Against QR Codes
You have to download an app to use QR codes
on average iPhone users have 40 apps installed & Android users have 25
13. Valid Arguments Against QR Codes
You have to have an internet connection
Consumers don’t know what app to download
Consumers don’t know what they are
25. What not to do...
It has to work
• where am I physically
• ensure connectivity
• link to mobile friendly site
• where am I in buying cycle
• be “thumb friendly”
26. A Final Word....
Commonly asked questions
• What is the minimum size for a QR Code?
• What are the different types of QR Codes?
• What are the best QR Reader apps?
27. A Final Word.... What are the different types of QR Codes?
QR Codes Micro QR Codes Datamatrix Codes MS Tag
Jag Tags SPARQ Code