The document outlines three ideas: 1) a Twitter club that gives away a free sandwich each week at a secret location to the first follower who finds it, 2) declaring a week as "Sandwich People Appreciation Week" and creating a website to share photos of people with sandwiches, and 3) a machine that dispenses "Follow me on Twitter" stickers printed with the user's Twitter handle to advertise accounts in real-world locations.

1. LUCAS NATHAN &
GREGORY KAPLAN
Present
Thursday, October 22, 2009

2. THREE DIFFERENT
IDEAS
Thursday, October 22, 2009

3. IDEA I
Welcome to the Club Sandwich
Thursday, October 22, 2009

4. WHAT?
A twitter club for A different sandwich each
sandwiches that gives away week - what will it be?
sandwiches
Following the club lets you
in on the Secret Location
of said free sandwich
Only one free sandwich a
week - who will get it?
Thursday, October 22, 2009

5. WHY?
Fun food Adventure
Brings people together +
tears them apart for one
sandwich
Who doesn’t like free
food?
Thursday, October 22, 2009

6. HOW?
Set up twitter account Club member tweets about
the goodness of consuming
Get people to follow by a free sandwich.
faking the event happening
a few times
Tweet location of free food
The race begins
First one to the spot wins
sandwich
Thursday, October 22, 2009

7. IDEA II
Sandwich People Appreciation Week
Thursday, October 22, 2009

8. WHAT?
Sandwich people are sadly Please show your love and
unrepresented and support by posting
unappreciated pictures of a sandwich
person special to you
I declare this week
Sandwich Appreciation
week.
A site dedicated to
Sandwich people has been
put up
Thursday, October 22, 2009

9. WHY?
Its Funny
Get people to be creative
Creating a community
based around sandwich
people would be awesome
Thursday, October 22, 2009

10. HOW?
start tumbler, post up
some picks with a mission
statement
hope people take pictures
of their sandwich with a
face.
thats about it
Thursday, October 22, 2009

11. IDEA III
“Follow Me on Twitter” Stickers
Thursday, October 22, 2009

12. WHAT?
a twitter bird box twitter
sticker dispensing machine
twitter to it to call out a
friendly “follow me on
twitter” bird sticker
prints user name on the
sticker
place sticker in fun places
Thursday, October 22, 2009

13. WHY?
bridge the gap between
online and off.
new way of tagging
find people to follow on
twitter that live near you.
I want to see real life
twitter birds
Thursday, October 22, 2009

14. HOW?
arduino and using a similar
process to the twittering
plant but in reverse? not
really sure.
get pre printed roll of
stickers
print user info on the
stickers in the box
Thursday, October 22, 2009

15. THATS IT…
Thank You
Thursday, October 22, 2009