3. The 5 C’s
1.
2.
3.
4.
5.
Clear- state your
purpose clearly
Concise- Keep it short
and simple (KISS)
Complete- include the
news, detail, and a
closing
Correct- Always edit
and revise
Courteous- Be polite
and unbiased
4. Module 5
Use white space,
headings, and serif fonts
Slideshows use bullet
point phrases and only
3-5 points per slide
Get feedback from
those who will be using
your document
5. Module 23
Informative/Closure reports
summarize research without
calling for action
Feasibility reports evaluate
several alternatives and
recommend one
Justification reports justify a
purchase, investment, hiring, or
change in policy
6. Module 22
Use Keywords when searching for research
Check Websites credibility before using it as a source
Give a pre-test to make the real test more effective when doing
research
Never confuse correlation with causation
7. Module 12
When the audience will
not be resistant, use the
direct request pattern
Use the problem solving
pattern if the audience
is likely to object
Build credibility and
emotional appeal to be
more persuasive
9. Social Media
Social Media is now
essential to business
communication
It allows for two way
communication between
organizations and customers
Therefore Social Media
should be incorporated into
business communication
classes
10. What I Learned
Provide the reader with
everything they must
know to be informed,
nothing extra
Always be courteous to
obtain better results
Research is crucial
11. Assignments Linked to Content
AA4 Did a great job of
showing what not to do
when using social media
in business
WA4 reinforced the idea
of how to properly and
professionally use social
media
12. The Significance
This knowledge will
allow me to
communicate more
professionally in the
workplace
I have also become
more business conscious
in terms of social media
13. Going Forward
I will apply these tools of
professional
communication to my
work
I will keep goodwill in
mind while using social
media
